The newly added customers are still unfamiliar with us, and we are all wary of us. How to break the ice in the first round after adding WeChat, so that customers can leave a good impression of us and be willing to communicate with us further is a crucial link in our winning of cu

The newly added customer is still unfamiliar with us, and we will be wary of us. How to break the ice in the first round after adding WeChat, so that customers can leave a good impression of us and be willing to communicate with us further is a crucial link in our winning of customers, and it is often related to whether the customer may make a deal with us in the later stage.

But from the actual situation of most of our current installation companies, many salespeople have not had the opportunity to understand customers in depth, and are often deleted or blocked by customers if they only send one or two messages.

, and many decoration companies said that after adding customers, they really don’t know what to talk about except for introducing themselves and advertising.

Compared to what you do, customers actually want to know more about what you can bring to them.

So after adding a new customer, we must have a altruistic mentality, start from giving benefits and benefits, reduce the customer's defense and disgust, and gradually understand him in depth.

1

Thank you for your WeChat+benefits

Thank you+benefits to form friendly communication that customers cannot refuse.

Reference Skills

Hello, thank you for adding it through my WeChat. To express your thanks, I will give you a very complete and practical decoration guide to avoid pits. I believe you will use it, because this guide to avoid pits is an insider of the industry that ordinary owners do not know and is very valuable.

2

Self-introduction reflects personality and strengthens memory

Self-introduction reflects the value it can bring to customers. If you just say who you are and what you are for, it has nothing to do with the customer. What is important is what you can bring to them.

For example, for 5 years in the home decoration industry, the value it brings to customers is rich home decoration experience and a large number of reference cases. If customers have decoration needs, they will easily be attracted by this.

Reference Stories

Sorry, I forgot to introduce myself. My name is xx. You can call me xx (moderate, nickname, focus on being kind and easy to remember). I am a home decoration consultant (or account manager) of XX Decoration. I have been working in the home decoration industry for a full 5 years. In the past 5 years, more than 100 owners have served. Most owners have become very good friends with me. I like this job very much, because every time I see the happiness and joy of the owners when they complete the construction, I really feel that I am doing something very meaningful.

I am very happy to share the professional knowledge I have accumulated in the industry over the years, and I believe it will be helpful to your future decoration.

3

Check the other party’s public social account, find the topic

Icebreaker + After introducing yourself, don’t rush to advertise. You must have enough understanding of the customer and find the topic to communicate before chatting about it.

As much as possible, find the customer's public social account to see what content he usually posts and what information he pays attention to.

1. View the other party’s circle of friends, including nickname, avatar, circle of friends cover, personalized signature , region, circle of friends information.

2. Check the other party’s video number: Is it activated? What information should be published? Pay attention to the other party.

3. View the other party Douyin : Is it enabled? What information should be published? Pay attention to the other party.

by querying the above account content, and preliminary judgment on the other party's career, personality, interests, concerns, etc. to find suitable topics to communicate. If you need to do your homework in advance, do your homework in advance.

4

Try to understand the customer's decoration intention

After understanding and communication above three steps, the new customer's defense psychology gradually weakened. At this time, our customers try to understand the customer's decoration intention and judge whether the customer can be included in the further follow-up plan.

Reference Script

Take the liberty to ask, do you plan to decorate your new house after it is handed over? If so, we are planning to find several suitable owners in our community to cooperate with model houses. The selected model house customers enjoy cost-price decoration. I wonder if you are interested in participating?

Newly added customers are not in good shape and they lose faster. As long as you cannot provide them with something they think is valuable in a short time, it is very likely that the other party will delete you, so our icebreaking rhetoric is very important.

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