In Wenshui County , most local people have heard of the "modern strong woman" Liang Guanying.
Historically, Wenshui has also emerged from Wu Zetian ,
, and Liu Hulan has appeared in modern times.
So people often say that Wenshui is a place where strong women come from.
, and the modern strong woman Liang Guanying,
is a big shot in the business world.
Liang Guanying was born in the early 1970s.
Since childhood, her personality is different from other girls.
html When he was 119 years old, Liang Guanying was admitted to the technical secondary school.
This means there will be a stable job in the future.
This is for Liang Guanying, who was born in a farmer,
is an opportunity for carp to jump.
However, what the family unexpectedly expected was that just half a year after entering school, Liang Guanying went through the withdrawal procedures without telling her parents.
The reason she did this was to pursue love.
It turns out that she and a boy named Guo Xiaodong have been childhood sweethearts since childhood.
Liang Guanying was admitted to the technical secondary school in that year, but Guo Xiaodong regretfully failed the exam. The separation of
made the two young people who were just beginning to fall in love unbearable.
Therefore, after a decision, Liang Guanying chose to drop out of school.
The family was very opposed to her daughter's choice at first.
But seeing that Liang Guanying has dropped out of school by himself, it is useless if his family gets angry.
After dropping out of school, Liang Guanying and Guo Xiaodong got married. After
, the couple had a child.
Career and family, Liang Guanying seems to have chosen the latter.
But shortly after the child was born, she made another decision that outsiders could not understand.
People in the village thought she would take care of her husband and children at home from now on.
Who knew that after the child was born, Liang Guanying took another correspondence education course.
In the eyes of many people, she is just messing around.
However, Liang Guanying doesn't think so.
Whether it is academic or love, she wants to have it.
Later, Liang Guanying obtained a college degree.
She has been the party branch secretary in the village and also a teacher.
Since the first ten years since marriage, Liang Guanying's life has been stable.
In the summer of 2000, one day, her husband Guo Xiaodong suddenly told Liang Guanying that the braised meat factory in
could no longer be opened.
In fact, even if Guo Xiaodong didn't say it, Liang Guanying knew very well that
, a family business with chaotic management, has come to an end.
It turned out that Guo Xiaodong's family opened a braised meat factory a long time ago.
In addition to his own investment, our family also has several households in the factory.
Since 1996, Liang Guanying has been an accountant in a braised meat factory.
At that time, she found that all the operations and operations in the factory were very chaotic.
Since shareholders are all relatives and the employees in the factory are all their own families,
Many people withdraw money, and there is no unified regulation at all.
even used the public account, but it was not enough to make up for it.
So over the years, the factory not only did not improve its benefits, but
owed more than three million yuan (one way of saying it is more than five million yuan) of foreign debt.
This is a fatal blow to a small factory.
Because of this, my father-in-law who is responsible for managing the factory on a daily basis will not be able to afford to be ill.
The backbone fell down, and Guo Xiaodong had no idea for the moment.
He could only remind his wife that the factory was about to go bankrupt.
However, just when the factory went bankrupt,
Liang Guanying once again made an amazing decision.
At a shareholders' meeting, Liang Guanying announced on the spot that he would take over the mess
by himself. Guo Xiaodong next to
thought he had heard it wrong.
while other shareholders think Liang Guanying is crazy.
In order to fill the debt of several million yuan, the shareholders were anxious.
No one is willing to take over this mess,
The shareholders even unanimously put forward a strict requirement:
No matter who takes over in the future, they must take over all debts.
In addition, shareholders' shares must be returned with a lot of money. In such a situation as
, whoever takes over is like causing trouble.
But Liang Guanying agreed. Although Guo Xiaodong was dissatisfied with his wife's approach, what
can accept depends on his wife.
For a time, the 28-year-old young wife became the pillar of the Guo family.
Liang Guanying is also unambiguous and does it just by saying that.
After all, during her years as an accountant,
has long discovered the crux of many problems.
Previously, they were in accounting and checked their revenue and financial reports every month.
Liang Guanying found that there are often large-scale returns in product sales, and
This directly leads to the losses of the factory. The reason why
has frequent returns is that
is because for a long time, the production process of some braised meat products in the factory is very backward.
This way, the products produced will easily deteriorate.
So after Liang Guanying took over, the first thing he did was to cut off some product production.
device was sold as scrap iron by her, and some packaging bags of products could not be disposed of, and
was burned by Liang Guanying in a big fire.
Remove products with short shelf life, and the rest is traditional braised meat with long shelf life. After this operation of
, the production losses were considered to be stopped.
Next, Liang Guanying turned his attention to the "seven aunts and aunts" in the factory.
Whether it is the leaders or employees in the factory, they are all their relatives.
Due to family affection and face, it is difficult for the factory to form unity and coordination when it is operating. Liang Guanying has long seen these situations.
So, she decided to clean up all the people who only took money and didn't do anything.
In this way, Liang Guanying seemed to poke a hornet's nest.
The relatives stopped doing it and made a big fuss around Liang Guanying all day long.
They all think that this factory is owned, and it is natural to work in the factory.
But no matter how troubles the relatives make, Liang Guanying just doesn't retreat.
For a time, Liang Guanying became the public enemy of his family.
On the third anniversary of Liang Guanying's death,
An aunt from the family scolded Liang Guanying.
During those days, both Liang Guanying and her husband Guo Xiaodong,
were under great pressure.
does not care about internal conflicts, because of debt,
can also line up with people who come to ask for debt.
Guo Xiaodong really couldn't hold on anymore. He wanted to go far away and escape all the right and wrong.
One day, he quietly went to the train station.
At the train station, he remembered the elderly and his wife and children at home.
Guo Xiaodong hesitated.
It is obviously irresponsible to throw this mess to my wife alone.
After calming down for two or three hours, Guo Xiaodong still went home.
However, even though he went home, Guo Xiaodong's mentality was still swaying.
For a period of time, he had the idea of leaving home three times.
Every time I go to the train station and go to the departure,
It seems that something is calling yourself deep in my heart.
In the end, Guo Xiaodong did not leave.
In contrast, Liang Guanying dared to take over this mess at the beginning,
Liang Guanying worked, ate and slept as usual every day.
She knew very well that in a situation where internal and external difficulties, what is needed is calm rather than panic.
Liang Guanying was waiting for two years.
At the end of 2001, the turning point seemed to be coming.
A dealer from Dalian wants to buy 20 tons of beef from Liang Guanying's factory.
Outsiders may sound a bit strange. Dalian dealers,
Why don’t you travel thousands of miles to buy beef in Wenshui County?
This has to be mentioned that Baoxian Village where Liang Guanying is located,
is a place with a long history of beef.
There is a local rumor: Baoxian has no bells and drum towers, and a group of ox-killing marquises have emerged.
Because of this, Liang Guanying's family opened a braised meat factory early.
This time, although the business has come, the dealer’s request is very strange.
They don’t want other beef, just beef’s T-bone.
Although Liang Guanying has never killed a cow, he has never heard of such a request for so long in the village.
In the past, the village killed cattle, including her factory making braised meat, and
were all used to sell only meat.
The remaining cow bones are sold for only a few cents per pound. The most important thing about
is that the price offered by dealers is
that is exactly twice the price than before.
Liang Guanying made a rough calculation and if this order is completed, he would make a net profit of more than 100,000 yuan.
However, before Liang Guanying was happy, the
dealer proposed a condition: cash on delivery.
Moreover, this order was sent to Guangzhou.
Liang Guanying started to feel troubled after hearing this.
You should know that 20 tons of meat are sent to Guangzhou, and all the expenses of
are combined to cost 700,000 to 800,000 yuan.
If the other party doesn’t give the money, it will be a big pay.
Therefore, everyone else in the family thinks this is a trap,
The other party deliberately said the price is high just to cheat meat.
However, after some careful consideration, Liang Guanying felt that the other party was not a liar.
It turns out that dealers have strict requirements on the specifications and sizes of beef, and
They also specially gave Liang Guanying three iron measuring tools.
It is precisely because of this that Liang Guanying speculates that they are not liars.
Another situation is that there is no better opportunity in the factory at this time.
is a debt-ridden situation, Liang Guanying feels that if
doesn’t want to fight, he doesn’t know what will happen in the future.
Just like that, according to the dealer's requirements, Liang Guanying sent the 20 tons of goods to Guangzhou.
Two days later, the other party transferred the payment to the account.
This business was completed, and Liang Guanying's heart was finally let go.
Later Liang Guanying learned that the reason why distributors only need T-Bone Meat is,
is because it is popular in the local market in Guangzhou to slice and fry T-Bone Meat.
The market demand is very large.
The first order cooperation went smoothly, and the subsequent orders continued.
In the second year, the factory made nearly two million by selling T-fruit and meat.
plus the traditional braised meat business can also bring hundreds of thousands of profits to the factory . After using
for about three years, Liang Guanying paid off all his debts.
Through this incident, Guo Xiaodong also saw his wife's management methods.
Since then, he handed over the factory to his wife for operation and management.
The other party has developed technology, while Liang Guanying is responsible for cattle breeding and slaughtering.
According to the previous agreement, Liang Guanying did not make a penny in the first year.
But Liang Guanying thinks it is worth it.
She spent a year mastering a mature production line.
used to sell beef, and the gross profit per kilogram was up to more than 80 yuan.
After mastering a series of fine segmentation techniques,
A cow can sell six or seven hundred yuan more than before.
Through this change, you can make millions more profits.
After the company expanded its scale, Liang Guanying gradually led the whole village to raise cattle.
In 2007, there were more than 100 breeders in the village with a scale of more than 100.
The annual slaughter rate of exceeds 30,000 heads.
industry has formed a scale, and Liang Guanying began to think about the high-end beef market again.
She has successively guaranteed loans of more than 10 million yuan to some mountain villagers.
Liang Guanying’s only requirement for mountain farmers is that cattle should be raised freely.
She made a promise to the breeders and bought them at home, and the price of cattle is higher than that of traditional breeding.
Just like that, in the Cangerhui Mountain area in Wenshui, the amount of cattle raised was originally only a few hundred, but later it increased to more than 5,000.
In 2018, Liang Guanying led the company to list on the New Third Board.
As of that year, her company,
, had formed an integrated business model of breeding, slaughtering, processing and sales.
In 2019, Liang Guanying had more than 90 beef stores, and the annual profit of
html reached about 300 million yuan.
It can be said that Liang Guanying’s success depends on 9 words: he can toss, has desire, and is wild enough.
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