E-sports Big Business Issue 443, Seize Every E-sports Business Opportunity Article | Liu Liu From August 18th to August 21st, the "Identity V" 2022 IVL Summer Finals was held at the Hangzhou Asian Games e-sports event venue - China Held at Hangzhou E-Sports Center. This is the fi

E-Sports Big Business Issue 443, seize every e-Sports business opportunity


Text | Liu Liu

html From August 18th to August 21st, the "Identity V" 2022 IVL Summer Finals was held at the Hangzhou Asian Games e-sports competition venue - Hangzhou E-sports Center in China. This is the first large-scale ticketed event held after the official opening of the Hangzhou Asian Games E-sports Center. According to statistics from the event organizer, approximately 7,000 spectators attended the four-day event, experiencing the Asian Games level e-sports experience in advance.

The finals relied on the superior hardware facilities of the Hangzhou E-sports Center to integrate many traditional Chinese cultural elements into the stage design to provide an immersive viewing experience for the 7,000 spectators present.

IVL2022 finals were held at the Hangzhou E-sports Center Make every effort to create a "strong magnetic field" for the e-sports industry

In this "Identity V" 2022 Summer Finals, the 6 IVL summer regular season promotion teams finally decided the rankings through 8 competitions, with the same score of 2 million yuan. Prize pool, in which the champion team can enjoy a bonus of 880,000 yuan, and the DOU5 team will eventually win.

DOU5 team won the championship and received a bonus of 880,000 yuan

The venue for this finals is the "Star Battleship" Hangzhou E-sports Center in China. The appearance design of this venue also won the "2021 China Steel Structure Gold Award". It is not only the first professional e-sports venue in the country that meets the Asian Games event standards, but also one of the four key venues connected to the monitoring system of the Asian Games General Command Room. During the Hangzhou Asian Games, 8 gold medals will be produced here.

China Hangzhou E-Sports Center is designed with the "interstellar vortex" as its design concept. The three main walking paths serve as the "skeleton" and rotate around the core to form a hyperboloid shaped structure, like stars in a nebula. When viewed from the air, it looks like an "interstellar battleship" ", which is very consistent with the sci-fi and futuristic feel of e-sports competitions. The entire venue has one underground floor and three floors above ground, with a total construction area of ​​82,000 square meters and 4,500 seats.

"Star Battleship" has 4 large screens and 4 corner screens, with a total area of ​​240 square meters. The screen can be raised or lowered, up to 22 meters above the ground. A circle of ring screens and advertising screens are set up on the walls around the venue. There are 6 end screens at the top. They adopt the first-class "acoustic and optical" standard to create an immersive viewing experience, allowing the audience to have a 180-degree up and down, 360-degree surround view. degree of visual experience. (Extended reading: "Star Battleship" sets sail! The 80,000-square-meter Hangzhou Asian Games E-sports Center is open to the public)

This event is held following the " Eternal Calamity " Martial Arts Competition Fire Passing Challenge, China Hangzhou E-sports The center has opened another Asian Games venue to benefit the people. It is also an opportunity to test the facilities and equipment of the Hangzhou E-sports Center in China, laying the foundation for the commercial functions of the venue and fully preparing for the Hangzhou Asian Games.

As e-sports has become an official event of the Hangzhou Asian Games, more and more e-sports activities have been settled in Gongshu District, Hangzhou, and the China Hangzhou E-sports Center has become the first choice for countless e-sports enthusiasts to watch games. Gongshu District will seize the opportunity of e-sports entering Asia, deepen the comprehensive utilization of Asian Games venues to drive the vigorous development of the e-sports industry, and strive to create a high-energy "strong magnetic field" for the e-sports industry.

Xiacheng District "Sixteen Articles" + "E-Sports Enters Asia" Hangzhou is accelerating its move towards the "E-sports Capital"

In 2019, in order to accelerate the creation of e-sports digital entertainment towns and promote the clustered development of the e-sports digital entertainment industry, according to the "Guiding Opinions of the Zhejiang Provincial People's Government on Accelerating the Planning and Construction of Characteristic Towns" and In the spirit of the document "Implementation Opinions of the Hangzhou Municipal People's Government on Accelerating the Planning and Construction of Characteristic Towns", the "Sixteen E-sports Rules" for Xiacheng District of Hangzhou were formulated.

1. Establishing industrial support funds

The district government has established a special fund of 100 million yuan to promote the development of the e-sports and digital entertainment town industry to support the clustered development of the e-sports and digital entertainment industry.

2. Amplifying the effect of financial support

The town actively strives to be approved as a provincial-level characteristic town. In accordance with the provincial and municipal levels’ implementation measures for the fiscal policy of characteristic towns, the provincial and municipal levels’ fiscal policies to support the development of characteristic towns will enjoy the benefits. The funds will be fully included in the special funds for town development.

3, supporting industry development fund

The town management committee (in preparation) and the district State Investment Group are actively exploring the introduction of industrial funds. The district state investment group will lead a number of companies to jointly establish supporting industries in the town of no less than 1.5 billion. The fund is used for event brand building, e-sports digital entertainment industry incubation, and e-sports start-up support, and is committed to building a full e-sports industry chain integrating industry + culture + tourism + education.

Hangzhou Xiacheng District

In June 2021, Zhejiang Province based on the "Recommendations of the Zhejiang Provincial Committee of the Communist Party of China on Formulating the 14th Five-Year Plan for National Economic and Social Development and the Long-term Goals for 2035" and the "Zhejiang Provincial National Economic and Social "Develop the 14th Five-Year Plan and the Outline of Long-term Goals for 2035" and prepare the "14th Five-Year Plan" for cultural reform and development in Zhejiang Province.

In column 13 digital culture key industries, digital music promotes the construction of the National Music Industry Base in Zhejiang Province, China Digital Music Valley, and Ningbo Music Port, and cultivates and develops digital audio and video technology, online audio-visual, music production, music special effects, online communication, etc. New business formats, supporting the development of key enterprises such as NetEase Cloud Music . Build digital music platforms such as music performing arts, music theme parks, music life streets, music maker spaces, and music industry-university-research bases.

In May 2022, Hangzhou Gongshu District launched the implementation of the "Gongshu District Three-Year Action Plan to Promote the Development of E-sports Industry (2022-2024)". It is proposed to implement the "eight major actions" such as cultivating industry, academia and research, creating multi-dimensional events, attracting industrial entities, and attracting e-sports talents to strive to form the Hangzhou E-sports Center, Hailan E-sports Park, and Xintiandi E-sports Industry Cluster Park by the end of 2024. Waiting for the "one center, two parks, multiple points" e-sports industry layout.

In May 2022, Gongshu District released the "Several Policy Opinions of Gongshu District on Promoting the Development of the E-Sports Industry", covering all elements of the midstream and downstream links such as game design, development and operation, event hosting, talent introduction, and IP derivation, etc. The coverage is wider, the pertinence is stronger, the granularity is more refined, the support for all elements of the industry chain is more systematic, and the characteristics of Gongshu are more distinctive.

Hangzhou Gongshu District

Hangzhou As the "leader" of e-sports in Zhejiang Province, Hangzhou has introduced many of the world's top e-sports events, such as the successful entry of eight major e-sports projects into Asia, and the 2021NEST National E-sports Competition , etc. have been held in Hangzhou one after another. At the end of July 2022, the Global E-sports Leaders Summit was held in Hangzhou, setting off a carnival in the e-sports industry. In addition, a large number of professional e-sports clubs have also settled in Hangzhou. For example, the LGD team of LPL, the LGD Goose team of KPL, and the Tianlu team of "CS:GO" have all taken root in Hangzhou. Hangzhou has also built an 80,000-square-meter Asian Games e-sports center, which has been opened to the outside world.

Under the promotion of of "E-sports Entering Asia", more e-sports industries will emerge in Hangzhou to help the development of e-sports in Hangzhou. Hangzhou E-sports focuses on cultivating top e-sports companies, abundant e-sports talents, complete industrial chains and generous support policies to accelerate its move towards the "E-sports Capital".

Note: The pictures used in this article come from the Internet