Pepsi must be no one does not know! This drink was born in the 1890s, spanning two centuries, and still dominates everyone's stomach. But the protagonist we are going to talk about today is not it. Have you heard of the Pepsi game? In fact, as early as the last century, in order to sell more drinks, Pepsi entered the game circle to advertise!
In 1999, PepsiCo and the Japanese game company KID (which went bankrupt in 2006) cooperated with a game called "Pepsi Superman", and also logged on the Sony PS1 platform. The protagonist of the game is a superman wearing the same Pepsi tights. The gameplay is to avoid obstacles and run to the end, similar to many parkour games now.
PepsiCo does this game not just for entertainment, but more for advertising. After all, it grabs the player's heart to grab the player's stomach. The obstacle in the game is Pepsi, and the vending machines everywhere on the street are also full of Pepsi. During the game, players still need to drink Pepsi to maintain energy. Such advertising placement is too strong!
thought that this kind of "impure purpose" game is meaningless garbage, but this game born for advertising was unexpectedly well received. At the time, it still had many fans. Of course, it also brought a wave of sales to PepsiCo.
However, Pepsi is not the number one beverage crossover. It is its rival Coca-Cola that took this step earlier! As early as 1983, Coca-Cola released a "Pepsi Invader" on Atari. Coca-Cola is not only making games, but also cueing its competitors.
This is a shooting game. The gameplay is as simple and rude as the name. The player plays the righteous Coca-Cola and needs to shoot bullets to attack the Pepsi English word "Pepsi" on the screen and the Pepsi logo. The strange thing is that such an obvious attack did not cause a legal dispute between the two companies. Is this a friendly blackmail between peers?
It seems that the various companies are really trying their best to sell drinks, and this kind of advertisements that fit the hobbies of players are much more interesting than the various advertisements on TV. In order to show support, I decided to buy a bottle of Coke! So the question is, should I buy Pepsi or Coca-Cola?
