European energy crisis is intensifying and the cold winter is approaching. The eight-piece set of winter from China is being exported to Europe.
Chinese winter products such as autumn clothes and long pants, bare-legged artifacts, flannel pajamas, hot water bags, hand warmers, heaters, electric blankets and turtleneck sweaters are being "buyed" by European consumers. Surprisingly, the related heating concept stock was also "buyed" by Chinese stock investors.
European consumers buy a winter eight-piece set
The autumn clothes and pants that are indispensable for Chinese people during the winter are appearing in the wardrobe of European consumers. According to data provided by the local cross-border platform AliExpress, since October, the sales of thermal underwear have increased by 246% month-on-month.
Among them, autumn clothes and pants have increased by more than three times month-on-month in France, Germany, Italy, Netherlands , Poland and other countries, namely 372%, 362%, 365%, 316% and 311% respectively.
In addition, bare-legged artifact has also become popular in Europe . Its sales have increased by 131% month-on-month from October to date. Women from the Netherlands, Germany and France love this "magic stockings" made in China the most.
China's flannel pajamas also saw a growth in sales in Europe. AliExpress data shows that in Europe, flannel pajamas' sales have increased by 95% month-on-month from October to the present.
At the same time, heating equipment is also selling hot. From the AliExpress platform, before October, the sales of small heating appliances in Europe had tripled, and energy products such as wind energy, solar energy, and energy storage batteries also increased to a certain extent.
data shows that since October, domestic hot water bag sales have achieved a month-on-month growth of 300% in Europe. Hand Warm Treasures increased by 447% month-on-month.
According to data provided by AliExpress on September 28, in the past month, the sales of low-energy-consuming "heating appliances" products in Europe increased by 300% month-on-month.
Among them, consumers from the Netherlands, France, Germany and Poland rely most on "warm-keeping tools" such as Chinese-made heaters, foot warmers, and electric scarves.
Data from General Administration of Customs also shows that in July this year alone, EU 27 countries imported 1.29 million Chinese electric blankets, an increase of nearly 150% month-on-month.
heating concept stocks are not worthy of their name?
Affected by the above news, the stock prices of listed companies in domestic heating equipment production and supply chain continue to rise. Among them, the stock price of Rainbow Group, a major electric blanket manufacturer, has soared.
data shows that Rainbow Group's stock price rose from 18.04 yuan on August 31 to 4.070 yuan at the close of October 14, and its market value also rose from 1.884 billion yuan in early September to 4.29 billion yuan. In more than a month, the market value soared by 2.406 billion yuan. In particular, has achieved 8 daily limit increases in the 13 trading days since September 21.
's continuous daily limit also attracted the attention of the Shenzhen Stock Exchange. html On the evening of the 113th, Rainbow Group responded to the Shenzhen Stock Exchange's letter of concern, saying that in 2022, the company received some product export orders, and the overall quantity was small, the amount was low. As of the end of June, Rainbow Group achieved overseas sales revenue of 210,000 yuan for household flexible heating products such as electric blankets, and the current order amount is about 1.33 million yuan.
1.33 million yuan of orders in hand leverages a market value of 2.786 billion yuan. When answering investors' questions, Rainbow Group said, "The company's main models of electric blanket products have been certified by the EU. The export market is currently in the early stage of development, and some orders have been obtained, with a small quantity and a low amount."
It is worth noting that after Rainbow Group responded to the letter of concern, the stock price rose 7.17% during the session on the 14th, but plunged at the end of the session, down 3.07% at the close, at 40.70 yuan per share.
Source: China News Service
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