Europe has always been the center of high-end manufacturing. However, the sudden outbreak of the new crown epidemic has caused many European high-end manufacturing companies to accelerate their local research and development in China and accelerate their layout in the Chinese market.
After the impact of the epidemic, China's manufacturing industry is accelerating its entry into a new era of more intelligent and innovativeness. Chinese companies and Chinese engineers are increasingly impressed by these European companies, and Chinese technology is beginning to feed back to the world.
The demands of Chinese users are different from those of the past, and are not different from other markets. "The demands of Chinese users are not the same as in the past, and are not the same as other markets. On the basis of trust in the reliability of German products, they have put forward stronger demands for flexible manufacturing. The traditional German R&D model can no longer keep up with China's high-speed and diverse demand changes." Du Shangjian, general manager of Xiongke China, said in an interview with a reporter from Science and Technology Daily.
Xiong is a "hidden champion" company in Germany and has always been in the world's leading position in grabbing systems and clamping technologies. In 2003, it officially landed in China. In the past 10 years since 2010, Xiongke China's annual sales performance has maintained a growth rate of about 20%. In 2020, when the epidemic was hit and the development of multiple industries was hindered, Xiongke China continued to grow against the trend, with an increase of more than 10%, and sales reached 280 million yuan, setting a record high.
, also from Europe, is the largest manufacturer of mechanical processing equipment in Spain and a leading innovative technology company. Danobat Group, which has been rooted in the Chinese market for nearly 30 years, not only has a branch in Beijing, but also has established an excellent manufacturing center in Shanghai. It also has an experienced localization team that can provide comprehensive and customized services to many Chinese users.
Danobart Group China General Manager Joe Santens is very optimistic about the Chinese market. He estimates that the relevant Chinese machine tool market will grow at an average rate of 5%-6% per year in the next five years. This year, the Group will establish a new fully foreign entity in Shanghai to lay a solid foundation for the localization strategy.
set up a China R&D center to accelerate local R&D;
In recent years, in order to better serve the Chinese market, more and more foreign companies have begun to set up R&D centers in China, and even put the most cutting-edge technologies in China for R&D. This year, Xiongke and Danobat Group also chose to establish a R&D center in China.
It is understood that Danobat Group plans to establish an application R&D center of more than 4,000 square meters in Shanghai. While providing users with various sample processing, process optimization, and application solution customization services, it will also become the company's future localized products R&D base, in order to increase the efforts of Chinese design and Chinese creation. "We have seen China's rapid response and open vision in many emerging fields such as digitalization and composite materials, and also felt the innovative thinking and technical strength of Chinese technicians." said Joe Santens.
Xiong also made the same choice - setting up a R&D center in China, and the location is also in Shanghai. According to reports, Xiongke's investment in China R&D center project will be divided into two phases, one phase will be 200 million yuan, and an additional 300 million yuan is expected to be added in the later phase. The reason for making such a choice is that over the years, Xiongke has tasted the sweetness in China's localization research and development. By jointly developing production solutions with local partners and supplemented by local optimization of German headquarters, Xiongke has created many successful cases in the fields of 3C, automobiles, aerospace, engineering machinery, high-speed rail, etc., and even completed the R&D process that takes 5 years to achieve in Germany in one year. This speed surprised the German headquarters of Xiongk.
From input to output, China's technology feeds back to the global
According to French "Echo" report, the growth of the three indicators of China's industrial added value above scale in the first two months of this year, the year-on-year growth rate of national fixed asset investment and the year-on-year growth rate of total retail sales of consumer goods is impressive, indicating that China's economy has maintained a recovery trend this year. In China's high-end manufacturing industry, intelligence and digitalization are even more highlights.
Du Shangjian said in an interview that the sudden attack of the new crown epidemic has pressed the acceleration button for many companies' digital transformation . digital technology is reconstructing every link in the industrial chain, and this change is particularly obvious in China.
Jo Santens expressed a similar view, saying: "China is currently a market with an open vision. Chinese engineers can accept new technologies with a relatively open attitude, without overthinking traditional norms and standards. We need this open thinking because the market is moving in a new direction. Machine tool manufacturers will quickly shift from producing hardware only to producing software to improve the ease of use of machine tools. Chinese engineers are open to new machine control methods. No country in the world embraces robotization and automation like China."
Some people say that many of China's technological leaps in the past were achieved through reverse engineering, which may be true, but now, I can say with certainty that Chinese technology and Chinese engineers left a deep impression on my European friends. China's technology has now begun to go out of China, go to the world, and feed back to the world.
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