Operator Finance Network Zhang Yang/Wen
Not long ago, Zhong Yan, vice president of Junlebao Dairy Group, said in an interview with the media, " On behalf of Junlebao 15,000 employees, solemnly stated: In 2025, Junlebao strives to achieve sales of 50 billion yuan, and Junlebao milk powder becomes the world's leading brand of infant milk powder. " In addition, Junlebao has officially launched an IPO listing project and strives to complete the listing in 2025.
Listen to the name, you may think Zhongyan is a man, but in fact she is a very capable lady. There is not much personal information about Zhongyan on the Internet, but she often attends various public events on behalf of the company.
According to the information published on Junlebao's official website, we can learn that Zhongyan has been working in Junlebao Dairy Group for many years. As early as 2014, she attended the first release event of the "Hebei Saving Star" Release Hall as the executive president of Junlebao.
At present, in addition to serving as the company's vice president, Zhongyan also serves as the legal representative of Xuzhou Junlebao Real Estate Development Co., Ltd., Shijiazhuang Xihui Enterprise Management Co., Ltd., and serves as a shareholder of Zhuhai Hengqin Yuehuixinghong No. 2 Enterprise Management Center (Limited Partnership), Zhuhai Hengqin Yuehuixinghong No. 1 Enterprise Management Center (Limited Partnership).
Most of the above companies are subsidiaries or business-related companies under Junlebao Dairy Group. It is not difficult to see that Zhongyan will not only participate in the management of the company's dairy-related business, but also involve management in real estate and investment-related fields.
As early as 1999, Junlebao sold 34% of his shares and became a subsidiary of Sanlu Group. In 2008, the melamine incident broke out in Sanlu Group. Although Junlebao, its subsidiary, did not detect harmful substances, it was still implicated.
In November 2010, Junlebao sold 51% of the equity to Mengniu Group for 469.2 million yuan, making it the largest shareholder. But starting from 2016, Junlebao began to plan to leave Mengniu Group again, and finally successfully left in 2019.
This year, Zhong Yan, vice president of Junlebao Dairy Group, said in an interview that Junlebao's sales revenue in 2021 was 20.3 billion yuan, ranking 5 in the top four dairy industries in China, and the company will strive to complete its listing in 2025.
However, not long ago, an advertisement released by Junlebao's "Yuexianhuo" brand was questioned by netizens as "insulting women". The words "specially fishing for fresh women, waiting for them" and "throw a special bait for fresh women, and come to see it later" in the advertisement made many consumers feel uncomfortable.
On the afternoon of August 24 this year, Junle Bao Yuexianhuo's official Weibo post publicly apologized. said that he deeply apologized for the recent social media posting of an inappropriate content that disrespects women to consumers, which brought discomfort and emotional harm to consumers.
and said, "The relevant content has been deleted, and the account operation and review personnel have been dealt with seriously, and deeply reflect and take it as a warning, and resolutely prevent such situations from happening again!"
Operator Finance will continue to pay attention to the news about Junlebao in the future.
