Xinhua News Agency Client, Jinan, August 20 (Reporter Xiao Haichuan) "I didn't expect that in the past two years, I would encounter the most drastic transformation since I started working in the industry." Shandong Publishing Digital Convergence Industry Research Institute, who has worked in the publishing industry for more than 30 years Dean Jia Guangsheng said. He is particularly familiar with the four major aspects of traditional publishing, including editing, printing, distribution, and logistics, and is learning to explore new areas of digital integrated publishing.
What promoted this transformation was the Shandong Digital Integrated Publishing Innovation and Entrepreneurship Community, which was unveiled in July 2021. Shandong Publishing Digital Convergence Industry Research Institute is the joint-stock core operating organization of this community. The community has also established a board of directors and relevant expert committees composed of Shandong Publishing Group Co., Ltd. , China Audiovisual and Digital Publishing Association , China Press and Publication Research Institute and other units.
Jia Guangsheng said that with the changes in end-user reading habits, the challenges faced by the traditional publishing industry have become obvious, but where is the industry developing, how to seize potential opportunities, and how to graft existing high-quality resources into cutting-edge technologies? These explorations and changes are related to the rise and fall of the industry, but they are also issues that a single publishing company cannot bear and answer.
Confusion and hesitation restrain the hands and feet of market entities. In this regard, Shandong has given the key to the solution - to build an innovation and entrepreneurship community that integrates elements such as "government, industry, academia, research, funding, and services", aiming to promote the in-depth integration of the entire chain of elements through institutional innovation. The community is divided by industrial fields, takes the lead in selecting key enterprises in the industrial chain, and gathers innovative elements such as universities and colleges, financial institutions, and social capital to jointly build the community. It takes the research of common industrial technologies as its mission and leads the industry to move towards the mid-to-high end.
Yu Hao, director of the Resource and Allocation Division of the Shandong Provincial Department of Science and Technology, said that the community focuses on the entire industry chain, sorting out mechanism blockages and technology stuck points, making innovative breakthroughs in systems, mechanisms, models, etc., and focusing on solving problems that individual companies cannot or are unwilling to do. , It’s not cost-effective to do it. “Since 2019, we have organized 31 communities across the province with more than 1,100 member units, covering laser equipment, high-end petrochemicals, modern logistics, advanced optoelectronic chips, biological diagnostic analysis and other fields, sorting out 883 major technical needs, cultivating There are 175 high-tech enterprises and 299 major achievements in transfer and transformation.”
ht. ml0 "These technology names with light colors located in the upper and middle reaches of the industry represent weak links that we have not yet fully grasped, and we need to concentrate our efforts to tackle them." Qin Peng, CEO of Shandong Laser Equipment Innovation and Entrepreneurship Community, pointed to a list of laser equipment The industry map says that now the community must identify industry weaknesses according to the map and fight against the wall chart, so that members can achieve shared benefits and shared risks. In terms of the development of core light source devices, the community has collaborated with national-level scientific research institutes to achieve certain results. Zhang Ping, deputy secretary-general of the Secretariat of the Shandong Innovation and Entrepreneurship Community Alliance, said that with the growth and expansion, new vitality is being nurtured among the communities. "Some time ago, the two communities of Shandong Province Laser Equipment and Shandong Province High-end Aluminum Manufacturing and Application had an exchange and found that they could form upstream and downstream cooperation in the field of laser cutting . Each opened a window for the other's development."
reporter learned To date, Shandong has also built a community public service platform, an enterprise data credit enhancement platform, a science and technology project evaluation model, etc., carried out the "unveiling of major technical needs", and explored and solved the financing difficulties of technology-based small and medium-sized enterprises. As of the end of May, 50 technology-based small and medium-sized enterprises in Shandong have confirmed with banks that they have obtained unsecured and unpledged financing credits of 769 million yuan.
Source: Xinhua News Agency
