On December 23, the Internet celebrity Simba's bird's nest incident, the follow-up market supervision unit issued a formal notice of punishment. Among them, Heyi Company under Guangzhou Simba was fined 900,000 yuan and Guangzhou Rongyu was fined 2 million yuan.
At the same time, the live broadcast platform also imposed relevant penalties on Simba. According to Simba’s account, he will be suspended for two months until the release on February 21 next year.
started from being protected by consumers, and the bird’s nest incident has been in trouble for a long time. At the beginning of consumer rights protection, Simba denied and publicly defended his rights. Later it was confirmed that he decided to refund and compensate. Finally came to the next paragraph.
And the one who suffered the most in the whole storm was Zhang Hong (a pseudonym), the earliest consumer defending rights. After defending her rights, Zhang Hong's personal information was exposed, and she was subsequently violently abused by the Internet. She decided to resign and move away from her original residence, but she still suffered from mental disorders and had to seek medical treatment.
Last night, some netizens exposed a video of Simba and said: Simba appeared at the event. I heard that Simba was blocked by a certain platform. Is it really cool? In the video of
, Simba sits on the edge of Northeast Dakeng. The host beside him is talking all the time, regulating the atmosphere of the event. The other three guests are at the host and smiling soon after.
But Simba remained silent, without a smile on his face, and looked very absent. Simba was not ready to speak until the host gave him the microphone, but the video ended here.
According to netizens, this is Simba's appearance after being punished, so it is easy to understand that he shows up and others laugh, but he does not laugh. However, his ability to show up shows that he is still very valuable in the market.
The prevalence of online live sales has created many Internet celebrities. Even many celebrities have also entered the live sales. Obviously, the profit of this industry will not be a small number. But after all, the quality must be guaranteed, and Simba’s incident is a warning to all the live broadcasts.
actually mentioned Simba, there are many deeds to check. Earlier due to the epidemic, Simba decided to donate 100 million yuan to Wuhan and at the same time donate another 50 million yuan as the anti-epidemic fund. So he donated a total of 150 million yuan, the highest donation in the entire Internet celebrity circle. And this move made Simba the most praised one of the Internet celebrities for a long time.
In addition, when Simba got married, he spent 50 million to invite celebrity guests. The host of the wedding was the famous singer Hu Haiquan. The wedding guests had 42 celebrities, including Wang Leehom, Cecilia Cheung, Deng Ziqi, etc. The biggest card was Jackie Chan.
In addition, earlier, Simba and Zhang Yuqi sold low-cost mobile phone subsidies on live broadcast, Simba’s apprentice cat sister and Zheng Shuang’s live broadcast conflicts, etc., have all attracted online attention.
In short, Simba suffered a big loss in this bird's nest incident.
