brought the anchor Simba to sell fake bird's nests. It was not until November 27 that Simba finally stood up and responded to the incident, and wrote a long letter for this.
At the beginning of the letter, Simba admitted that the bird's nest sold was indeed counterfeit, and there was exaggerated publicity, and the bird's nest contained in it was less than 2g. According to the regulations, the brand side should bear the responsibility, but Simba said that the brand side has been evasive and decided to propose a solution first.
However, what is more surprising is that for the fake bird's nest sold, Simba decided to refund one for three. A total of 57,820 orders were sold at that time, and the sales amount exceeded 15 million yuan.
Therefore, according to the words of refunding one for three, Simba needs to refund the customer more than 60 million yuan, instead of 1 million yuan for selling a fake.
Before Simba responded, a lot of videos about Simba's "selling one to lose one million" were exposed online.
, of course, must be traced back to the source. This sentence is indeed not a spoof by passers-by, because "fake one pay a million" was a slogan that Simba often chanted when selling goods live.
When Simba sold furs at the fur festival before, in order to promote sales, he directly shouted the phrase "fake one million". Unexpectedly, the effect was good, and the sales easily exceeded 100 million.
Later, Simba relied on this promise to attract more and more customers, and they thought that there would be no fakes in Simba. After
was exposed to the sale of fake bird's nests in Simba, he was still experimenting with major marketing accounts in the live broadcast room, convinced that there was nothing wrong with the bird's nest he bought, and threatened to sue those who spread the rumors.
In fact, there are many anchors who sell this bird’s nest, but Simba is the one who gets scolded the most, not only because he has the most traffic, but also because he is too swearing and dare to put any cruel words.
So after Simba overturned, netizens again picked up this sentence, and also took "Simba a millionaire" as a gimmick to attract other netizens to watch.
Don't say because there are too many such videos, there are really netizens who have not watched Simba live broadcast. And the customers who bought it in Simba's live broadcast room also followed up and asked Simba if he remembered what he said before.
Now it seems that Simba is successful in this sentence, and lost in this sentence. If you sell a fake product as previously said, you will lose 1 million, then it is estimated that Simba will not be compensated for bankruptcy.
However, after this battle, Simba's credibility is greatly reduced, after all, he exaggerated the promotion of selling fake goods is real, and there is no so-called fake one to lose one million is true.
The worst thing in the whole thing is the customer. If there is no fake person who has been held accountable, it is estimated that they will always be kept in the dark. As a tens of millions of anchors, Simba has to be more attentive in choosing goods in the future.
selling fake bird's nest Simba, Simba response, Simba sale of counterfeits
Author: Yu Qian, chief perm division
Editor: every day to eat durian