Liu Zhiren attended and announced the opening of the event
The event site. Photography/Ling Yuqing
event scene. Photography/Ling Yuqing
The grand event gathered in Xiangtan County to light up the night economy of Lianxiang . On the evening of August 29, "The Happier the Moon Shows·Lianxiang Music Festival" and the 2022 "Meet Tianyi" Zhujiang Beer The launching ceremony of the festival was held in the Xiangjiang River Scenic Belt in Xiangtan County. Xiangtan Municipal Party Committee Secretary Liu Zhiren attended and announced the opening of the event. Municipal leaders Liu Yongzhen, Liu Xinhua, Liu Jun, Zhou Yanxi, and relevant responsible persons of Guangzhou Zhujiang Beer Co., Ltd. attended.
The event site was brightly lit, the night was bright, and the music was dynamic. Citizens gather here happily, chatting over wine, tasting delicious food, and watching performances, creating a strong nightlife atmosphere. The holding of the "Happier the Moon Show·Lianxiang Music Festival" and the 2022 "Meet Tianyi" Pearl River Beer Festival is accelerating the development of the night economy in Xiangtan County and enriching Xiangtan County's "late night snacks", "night tours" and "night shopping" Specific actions for “night entertainment” and other formats. This event will be in the form of a "music party", inviting well-known musical performers to present a music and audio-visual feast to the general public, allowing everyone to fully feel the charm of music, enjoy the aroma of beer, and fully experience the urban vitality of Xiangtan County . At the same time, through the festival, it can drive popularity, enhance the county's cultural tourism taste, stimulate the vitality of the city's night economy, accelerate the construction of night consumption carriers, and cultivate night consumption.
That night, the Xiangjiang River scenery belt in Xiangtan County was crowded with people, and various shops were prosperous and bustling. Before the launching ceremony, Liu Zhiren walked along the Xiangjiang River Scenic Belt and visited the public welfare activities of the Lianxiang Local Goods Help Group and the "Food in the Sky" Xiangtan Jiahai Food Industrial Park exhibition area to learn about the progress of the activities and scan the Buy agricultural products with code payment and feel the charm of Xiangtan County’s “night economy”.
In recent years, Xiangtan County has insisted on creating a national-level nighttime cultural tourism consumption cluster as its starting point, taking advantage of its location, transportation, special resources and other advantages to carefully create cultural tourism consumption hotspots such as the Xiangjiang Bund and Thirty-Six Squares, and actively organized Lianxiang Special cultural activities such as the Food Festival and the Pearl River Beer Festival have injected new impetus into accelerating the construction of a four-in-one night economy system of "urban areas, neighborhoods, scenic spots, and commercial areas", promoting the upgrading of urban quality and residents' consumption, and assisting the high-quality development of the county economy. , adding new vitality. (Text source Xiangtan Daily, author Fu Yao)
