Hunan Daily·New Hunan Client Reporter Deng Zhengke Correspondent Yu Jinqu
2022 is halfway through. The Chinese film market struggled in the first half of the year, ending with a box office of only 17.19 billion, the lowest in the past eight years. Facing the downturn in the industry, Chinese film people never compromised.
As one of the seven major state-owned film groups, Xiaoxiang Film Group insists on going against the trend. In the first half of 2022, Xiaoying Group's market-oriented reform of "opening up factories and opening up enterprises" has begun to show results. Many new films have been released, achieving good reputation and box office success; overseas films have continued to win awards; China's film "dream team" has continued to grow with the recruitment of talented actors; there is sufficient storage of film and television projects, and the competitiveness in the second half cannot be underestimated.
New mainstream movies such as "Miracle: Stupid Kid" have won word-of-mouth
In the first half of this year, Xiaoying Group has been deeply involved in new mainstream movies, "Miracle: Stupid Kid", " Liuyang River ", "He Shuheng", " Northeast Sniper King Decisive Battle at Huya Mountain" "Movies of different categories, styles, and attributes were released one after another. The
movie "Miracle: Stupid Kid" depicts a group portrait of the era based on the struggle of ordinary people. After its release, it took in a box office of 1.378 billion, becoming the 95th film with a box office of 1 billion in Chinese film history. It received 9.5 points from the ticketing platform and 7.4 points from Douban. , Hupu ranks first among live-action movies during the Spring Festival, and ranks first among all platforms in terms of overall score. The film was recently released on the streaming media platform Netflix.
The movie "On the Liuyang River" focuses on the river chief work system and uses artistic forms to integrate the construction of ecological civilization and Liuyang's characteristic elements. It was listed by the Ministry of Water Resources as a key film to commemorate the fifth anniversary of the implementation of the river chief system. China News Service affirmed that the film "has far-reaching educational enlightenment significance, and is actually a moving song of water protection in the new era."
The movie "He Shuheng" currently in theaters tells the story of He Shuheng, one of the founders of the Communist Party of China. During his tenure as People's Commissar of the Workers' and Peasants' Procuratorate of the Provisional Central Government of the Chinese Soviet Republic, he told the story of a fair case that complied with the people's sentiments and reflected fairness and justice. Online movie "The Northeast Sniper King's Decisive Battle at Huya Mountain". With its fascinating and high-octane plot, exciting action scenes, and strong national emotions, it has occupied a place in the film market. The cumulative box office of the entire network currently exceeds 9.32 million yuan.
"Ode to the Earth" and other awards won awards at home and abroad
In the first half of 2022, many film and television works produced by Xiaoying Group successively appeared on domestic and international stages and achieved good results.
Among the winners of the 15th Hunan Province Spiritual Civilization Construction " Five One Project " award announced in June this year, the movie "Ode to the Earth", the TV series " Ideals Shine on China " and songs produced by Xiaoying Group "Ideal" won the special award, and four films "Half Quilt", "Parents' Urban Life", "Hero Orchid" and "He Shuheng" won the Outstanding Work Award.
In the second "March 3rd" National Film Exhibition, the film "Gas Station at the End of the World" produced by Xiaoying Group stood out from more than 300 films and won the "Top Ten Outstanding Films" award; the film "Ode to the Earth" Won the "Best Documentary Film of the Year" at the 17th China-US Film Festival; "The Battle of the Northeast Sniper King at Huya Mountain" won the Best Foreign Language Film Award at the 2022 Pyeongtaek International Film Festival in South Korea. More Hunan stories and Chinese stories will be seen by the world.
Signed outstanding directors and actors, and the "Dream Team" has added new talents
Since this year, director Tian Yusheng and producer Zhou Zijian have officially joined Xiaoying Group to establish a studio and devoted themselves to the preparations for the movie "Chinese Judge" . As an outstanding representative of the outstanding young directors born in the 1980s, Tian Yusheng has created works such as "On the Road", "The Ex" series, "King Kong River", " Little Wish ", etc. The films written and directed by him have accumulated a total of The box office exceeded 3.775 billion yuan.
In the TV drama business section, veteran director Liu Guotong's first film "Bottom Line", which has joined Xiaoying, has been finalized and is scheduled to be broadcast in the second half of this year.His previous works "Ideals Shine on China", "Under the Brocade" and "Six Serious Cases" were all masterpieces with double success in word-of-mouth and ratings.
Emerging young director Huang Yuanda insists on seeking self-breakthrough in the "youth+" theme. His dramas such as " Don't Leave After School ", " Heartbeating Moments " and " Super Star Academy " have won the hearts of young audiences. has become a representative work of youth dramas with high reputation.
Powerful actors Wang Jinsong , Huang Xiaolei , etc. have reached cooperation with Xiaoying Group. 20 young actors have signed contracts with Youth Film, a subsidiary of the group, and have become new "Xiaoying people". The famous director Gao Qunshu is also about to set up a director studio in Xiaoying and will direct the movie "The Great Craftsman" in the future.
Since its establishment in 1958, Xiaoying Group has created and released more than 500 excellent film and television works that express feelings for the people, for the people, and for the people. Business thrives on talents. Gu Liang, Secretary of the Party Committee and Chairman of Xiaoxiang Film Group, said that a "dream team" for Chinese films will be created in Xiaoying.
"Fortress" and "Bottom Line" will sound the drum of war in the second half of the year.
The film and television market is gradually becoming clearer, and many works produced by Xiaoying are already preparing for the war.
The espionage suspense-themed movie "Fortress", directed by Han Keyi, starring Chen Minghao, Guo Xiaodong, tells the story of the "Five Shaoshan Heroes" and other revolutionary patriots who performed under severe life and death tests during the Great Revolution. A moving story of a secret mission and a desperate fight with enemy agents on the hidden front.
TV series "The Bottom Line" is directed by Liu Guotong, written by Fei Huijun and Li Xiaoliang, starring Jin Dong, Cheng Yi, Cai Wenjing. It is based on the brilliant achievements of China's legal system construction since the 18th National Congress of the Communist Party of China, and takes contemporary people's judges as The creative prototype tells the vivid story of people's judges who have devoted themselves to judicial reform practice in the new era and insisted on administering justice for the people and impartial administration of justice.
The movie "Night of Stars Shine" is produced by Chen Kexin and Zhao Xiaoshi, written and directed by Zhang Ji, and starred by Yin Fang, Zhang Jingyi, etc. It focuses on "Fireworks" Changsha City and "Baman" "Changsha People" tells the story of the encounter and reconciliation of several young people with different destinies in Changsha. It will be the first film to show the urban style of Changsha.
The movie "Eight Hundred Miners Go to Jinggang" is written and directed by Deng Chuwei and produced by the famous director Hu Mei. The film tells the story of the Shuikou Mountain miners who were in dire straits in the 1920s. In order to fight for the workers' basic rights to survive, Communist Party member Song Qiaosheng, under the leadership of Comrade Mao Zedong and the party organization, launched a massive general strike and achieved complete victory. The story of the establishment of workers’ armed forces during the struggle.
The movie " Bystander" is directed by Songtaka, produced by Du Qingchun, and starring Chen Kun, Wang Yanhui, Liu Mintao. It focuses on the Chinese-style father-son relationship and tells the story of a relationship 16 years later. The story of father-son reconciliation will truly present the silent but reliable, close yet distant father-son relationship.
The movie "Legend of Nüshu" is directed by Bai Bing, starring He Hua, Mu Ziyang , and uses the first batch of national intangible cultural heritage "Nüshu Culture" as the creative background. It tells the story of twin flowers who came to Yi and later Yi. It is a mythical story about two sisters who went through many hardships to create Nüshu and bravely fight strange snakes to regain peace in the world.
In addition, key works such as "Chinese Judge", "Great Country Craftsman", "Three Trains", "Changsha Night Life" and "First Normal" will also be launched one after another.
[Editor: Deng Zhengke]
[Source: New Hunan Client]
