2022 Qatar World Cup is in full swing. Although there is no Chinese football team, there are many Chinese brands and elements, such as the well-known Hisense , vivo, Wanda and Mengniu , etc., all of which are sponsors of this World Cup, and their fence advertisements can be seen everywhere. Among many domestic brands, the most attractive and meaningful advertising is Hisense. A slogan "Hisense TV is the first in China and the second in the world" has allowed the whole world to see Hisense's strength and confidence.
The reason why Hisense TV has such confidence is related to its growing global shipments and advanced technology. According to the latest data released by AVC Revo, from January to October this year, Hisense TV's global shipments reached 19.6 million units, increased by 18% year-on-year, and achieved 14 months of continuous domestic growth and 8 months of continuous overseas growth. It is currently ranked second in the world and has become the first Chinese TV brand to enter the second largest in the world for the first time in the year's cumulative shipment, which is enough to show its strength.
History TV has been unanimously recognized by domestic and foreign audiences because of its outstanding performance in its products and a number of innovative technologies that are ahead of the industry. For example, ULED ultra-picture quality technology and laser display technology have been developing for 10 years and 15 years respectively, and are constantly increasing investment in R&D of related technologies.
In addition, the multi-partition dynamic backlight control technology standard for mid-to-high-end LCD TV products in the world is now equipped with standard multi-zone dynamic backlight control technology, Hisense has also achieved 6 innovative iterations in 10 years, bringing users an ultra-high picture quality visual experience.
It can be said that in the past 50 years, Hisense has achieved innovative upgrades in chips, core devices, software, display technology, cloud platforms and application services, and has established a very complete in-depth industrial chain , which can provide users and the industry with very mature products and solutions.
is also because of this. During the years of his overseas trip, Hisense has continuously acquired various industry giants and rapidly grown into a world-class well-known brand. For example, Toshiba TV, which is well-known in the early 2000s, was acquired by Hisense and turned losses into profits in a short period of time, which is rare.
Of course, while Hisense continues to grow, it does not forget the original intention of "Made in China". It will work with many local enterprises to work together and develop together, so as to jointly create the world-class business card of "Made in China". Therefore, at 23:00 on November 29, Hisense continuously played "Made in China, work together" fence advertisements in the 2022 Qatar World Cup, which is enough to clarify its original intention and determination.
At present, the 2022 Qatar World Cup is still continuing, and Hisense's pace of expanding overseas markets will not stop. I believe that in the next time, Hisense will bring us more excellent products and advanced technologies, continue to be active on the world stage, and continue to make the name of "Made in China".
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