After reading this title, many viewers must be confused.
What does the domestic mobile phone industry mean that designers can be abandoned in the domestic mobile phone industry?
means that domestic mobile phones nowadays basically no longer need an appearance designer.
because everyone chose to copy the appearance design of the current popular and most sales manufacturers. Just like everyone was imitating the appearance design of iPhone a few years ago, this is a serious "regressive" phenomenon, but the reality is that this thing happens every day, and even more frequently in the next few months.
If you don’t believe it, you can take a look at these few cases.
On the left is the Honor 60 series mobile phone released by Honor a few months ago. Some watches are the real me 10 Pro+ series products that will be released by OPPO, an independent sub-brand of OPPO. The two products can be said to be very similar in appearance design, and even the taste effect of the gradient back cover is similar. As a digital series product that has been back in Real me for so long, is it really good to imitate nakedly?
And most importantly, this is not Honor’s own appearance design. Even Honor is continued with the appearance design of the Huawei P50 series. We can take a look at the appearance design of the P50.
is equivalent to After Huawei made such an appearance design, it directly supported several mobile phone manufacturers.
This is just an appetizer, and we will take a look at the more important ones next. The uppermost picture at
is the Mate40 series mobile phone released by Huawei three years ago. The following are Honor Magic3, Honor Magic4, and Honor X40 series mobile phones. Including Honor X40 series mobile phones, they also use similar design languages. In other words, most of the models of Honor in the past two years have almost copied Huawei’s three years ago’s appearance design. It can be said that even if you don’t have a design department, you can get very good results.
And similar appearance designs are not only used by Honor. You can imagine how simple the design circle of the domestic mobile phone industry is.
At this time, you will find a problem. Nowadays, there are only a few domestic mobile phone manufacturers that often buy, such as Huawei, Honor, , Xiaomi , and OV. They almost all chose to use this method to produce their own mobile phones. You should know that in the past two years, everyone almost all began to establish their own design styles. We thought that the domestic mobile phone industry had finally gotten rid of the era of imitation and was about to enter the transcendence stage. But in the end we found that they were just testing whether the independent design appearance could conquer consumers. However, once sales trends there was a downward trend, they immediately turned around and switched to the most unerring appearance design. The so-called brand of their own is nothing to them.
In the end, what is even more humble may be some old mobile phone manufacturers and copycat manufacturers who are still surviving, such as LeTV , Gionee and other brands, and even some Little Pepper Mobile phones, are still accurately imitating iPhone 13, iPhone 13Pro and other models one by one. Perhaps such appearance designs in the 100-yuan phone market can win some opportunities to survive, but they have developed for so many years. Do they know that there will never be a possibility of turning around?
We always call for independent research and development of chips every day, but in the end we have not achieved independent independence in even the simplest appearance design. Why talk about chip independence?
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