looks like a larger camera, charging faster, better screens, stronger performance and more unique appearance, etc. Although the stacking is almost the ultimate, the marginal effect is very obvious, but it has created a large number Nail household.
Of course, the weakness of product power is on the one hand, and on the other hand, the impact of the epidemic is significantly slowed down. After the growth point that was not found on the traditional straight board mobile phone, each family saw the eyes at the folding screen. The time node and the 5G outbreak node of the folding screen was almost the front and rear feet. When the sales of mobile phone sales are soaring, changing the form of mobile phones and upgrading the network system dual -based, but the market does not bring the mobile phone manufacturer's dividend to mobile phone manufacturers like the iPhone4 release and upgrade the 4G network.
has plummeted in the industry. Will the folding screen lead the post -epidemic era? The impact of
5G network upgrades has become very small. In the market, many 4G products have sold the spectacle of 4G products in the 5G era. For the reason, 5G is not a main point that can promote everyone. The software lacks a 5G killer application. It is even more difficult to make a new breakthrough in technical. Iteration. Some manufacturers can create a new product with a replacement device. If such products are full of markets, will consumers take the initiative to pay?
has the lack of technological innovation, which allows everyone to pay more attention to lower. The direct result is that the mobile phone sales decline. According to the data of Xintong Academy , the number It also dropped by 30%. Almost all of them are domestic brands, each of which has cut single-reduced production by 20-30%. It is expected that mobile phones that have been reduced this year are close to 200 million, which is almost equivalent to reduced production of a TOP5-level manufacturer last year. The downstream production reduction has led to a tightening of the upper supply chain. After the supply chain is tightened, it will be affected by the development. Everyone should think of it.
Ren Zhengfei tells us that it will be difficult in the next few years. As the industry's boss, Samsung , inventory is also close to 50 million units. However, at this time, the products rising against the trend are folding screens with not cheap prices. Mainstream brands have almost produced their own folding screen products, and they have even completed several iterations. Not only are the folding screen products dazzling skills, but they hope to use folding screen products to revitalize the entire mobile phone market and find new growth points. According to OMDIA reports, , 2021 folded screen mobile phone sales reached 9 million units.
folding method is to choose horizontal fold or vertical folding. What will the market choose?
At this time, who's folding screen is good and sells well, it is easier to get the market's favor. But can the folding screen set off a wave of replacement? Is the problem of folding screen solved? Can the folding screen be used normally? First of all, we pick some mainstream folding screen products on the market to see the situation. The current folding screen products are divided into two types: horizontal fold and vertical folding. The lightest is above 250g, and of course, the volume cannot be said. The thickness of more than 1 cm after folding is a small brick.
is one of the thick body, and after the folding screen is used for a long time, the crease will be deeper. As for which extent can be "different from the machine". Of course, the performance is hot. Except for the small meeting, the long -term performance release is relatively conservative. The way out of the folding screen does not seem to be clear, and it is far from becoming the main machine.
also has a type of folding screen product, which is Moto RAZR folding products released by MOTO in November 2019. As the MOTO of the first vertical folding product, it gave the industry a new choice. Later, Samsung Huawei also launched its own vertical product.Samsung opened Z Filp, Huawei released P50 Pocket, and MOTO, as the leader of this screen form, has also launched its own new product ML1Moto Razr 2022 after several product iterations. But the market performance is very good.
is on the way to becoming the main machine. Solving the crease will be the key
folding screen. In fact, the first problem to be solved is the screen, which is more directly to solve the crease problem of the screen. With normal use habits, it is normal for hundreds of times a day, and it will be folded in the pocket when not in use.
can also see the gap between the horizontal folding products and the vertical folding products here. Due to the volume, the horizontal screen has a larger position and leaves the bending area after the screen folding Small, the creases of the screen are even smaller, just like our origami.
and vertical folding products cannot leave a sufficiently large position to place it, so it will cause the creases of the vertical folding product to be greater than the horizontal products. This is also a problem that it is difficult to solve at the current folding product. At present, although there are not many vertical screen products, it accounts for 70%of the folding screen sales of 70%in the Q1 quarter of 2022. The performance will not be bad.
ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1ML1MOTO's Razr's sales reasons for sales. Faced with the unbearable creases of friends and merchants, the third -generation star track design equipped by Moto Razr 2022 can allow the screen to have a larger folding space in a limited vertical space. 3.3 mm, the largest among these folding screens, and natural creases will be lighter. Moto calls it a quasi -mirror fold, which is almost close to the effect of the mirror, which is the last mile of the vertical product.
solves the screen problem Moto Razr 2022. After opening, it is not as large and bulky as horizontal products, but more delicate and calm. If the folding screen product is a person, then the horizontal folding products are more like a bloated upstart, and they are preaching their differences everywhere, and they are afraid that others will not see it. The Moto Razr 2022 is more like a gentleman. It was not too dazzling in the first sight, but the moment the opening and closure was opened, it showed extraordinary.
This is why I personally prefer to fold the product. Everyone is shaking the flag. After the horizontal products are opened Words. But think about it in turn, isn't this any of the big screens? For example, if you look at the big screen, look at documents, create content, and even look at stocks, you can do it after changing tablets or notebooks, and even experience.
But the situation you will face on the horizontal screen is that the horizontal screen can do these things. Traditional mobile phones can also be a little larger than traditional mobile phones, but because the screen is large, but there is no key and mouse matching, productive forces are not matched, productive forces are productive forces. In fact, it has not improved too much, but you need to face a higher price. What's more, there are screen quality limited by folding, as well as the deeper and deeper creases, and the unbearable volume and weight. The benefits of
Vertical folding screen are obvious, light and portable, the weight of 198G is not only light in the folding screen products. Even with the backdrop of a large half -pound straight board, it looks very beautiful. The folding is even easy to load the girl's small cosmetic bag . Expand is the size of the traditional mobile phone screen. It is no different from traditional mobile phones in use. There is no high learning cost. It is just a folding mobile phone. The horizontal screen is more like a folding tablet.
Internal and external screen interaction is combined. In the era of folding screen, the new UI logic
has to be used as ordinary mobile phones. The external screen of the vertical folding product even highlights the difference in product design ideas of various manufacturers.Like the external screen outside the horizontal screen, there is no high brushing, and the external screen is too slender to be sprayed in order to take care of the inner screen ratio. In fact, the two products selected such a design based on the investigation of the user's usage. The external screen of the vertical folding product is more efficient and efficient news reminders.
is that no one will operate too much features on this 2.7 -inch secondary screen, so the secondary screen is actually more equivalent to the negative screen function of the mobile phone. It is composed of 9 functions of common weather, agenda, fitness, commute suggestions, communication, cameras, application lists, smart travel, and smart express delivery. The operation is also moving up and down from the left and right, which is consistent Essence If we have special needs, we can also set up external screen applications to create our own internal and foreign interconnections.
Internal and external screen processing different levels of information, which is equivalent to dividing us different priority information to occupy our time and energy. Similar information external screen processing, quickly return to the work on hand, important information internal screen processing, and quickly transfer to a new working state. The internal and external screens need to use UI to build a linked ecosystem. After the work that needs to be processed by the external screen can be used to get the inner screen to deal with it. At this time, the mobile phone has the functional design of the inside and outside of the information. Migration and switching.
played a very important role in this transmission process, so that we have no sense of separation between the internal and external screens. Instead, we can feel that a simple control application from the external screen to the inner screen is fully displayed. The interior and outside screens are combined with each other, and there are interactive experiences that are more refreshing than large screen products.
summarizes
as a folding screen product with a small voice, high sales, and difficult vertical folding products. The performance of MOTO RAZR 2022 is very good. This performance is not only reflected in a lightweight body, a more flat screen, a better UI interaction, but also in better sales and better market reputation. There is no need to compare the screen size in front of the horizontal folding products in front of the horizontal folding products, and the stacking ability is strong, and more is a lighter body than the horizontal folding product, closer to the experience of traditional mobile phones, and more affordable prices. In terms of screen popularization, I am more optimistic about folding screen products represented by MOTO RAZR 2022. I believe it can become the most mainstream folding screen main machine in the future.
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