From the beginning of the warm-up of the Xiaomi Civi mobile phone, it seems that everyone thinks that it is a mobile phone that is simply targeted for girls. Accordingly, the price is no longer as cost-effective as before. After all, mobile phones positioned like this by friends are always said to be too expensive and charge IQ tax.
So, when the price of Xiaomi Civi was announced, starting at 2,599 yuan, there were also some voices saying that Xiaomi had forgotten the original intention, no price-performance ratio, and wanted to collect IQ tax.
Indeed, in terms of core parameters, it seems that Civi has indeed compromised. Some people compare it with K40 and feel that there is no more powerful processor and UFS3.0 is not used, but in fact, Civi has put the cost in other places because of its different positioning.
Even if you are very picky, you have to admit that Mi Civi may be the most beautiful Mi mobile phone . This is because it is Xiaomi's thinnest and lightest mobile phone, 166g, less than 7mm thick. Even compared with OPPO and vivo, which are good at making thin and light mobile phones, this thickness and weight control are better.
If you have some conditions, you should go offline to experience the feel of Civi, especially the newly launched pounding powder color matching, which is made of glass material with a fluffy texture, which is very special.
Even more commendable is its width, which is only 71.5mm. This is the narrowest large-screen phone among the same-sized screen phones. And in this light, thin and narrow mobile phone, Xiaomi's engineers stuffed it with a 4500mAh battery.
and 55W wired fast charge.
Not to mention, it also has dual speakers, infrared remote control, and metal middle frame that other companies don't have. Isn't this stacking technology and weight control the same as stacking?
When competing products sold more than 3,000 phones that were not as good as Civi,Why can't Civi start at 2599 yuan?
What's more, even if it is a selfie taken by other companies, there is nothing cheap in Xiaomi Civi. The 32-megapixel center punch, supports AF autofocus, and has a built-in micro-slit double soft light, so there is still no pressure to take selfies in low light.
The most important thing is the beauty algorithm of the Xiaomi Civi team, which is not exaggerated and more natural, bringing the industry's first pixel-level skin rejuvenation technology.
Xiaomi Civi is very different, it is very different from the previous mobile phones under the Xiaomi brand definition. So, also try not to look at it with old eyes. At least, its appearance and selfies can attract some girls to ask for specific prices during the press conference. This shows that this change is effective, and it can attract users who have been less influential in the past.
Focus on performance, use digital series, Redmi K series, focus on Selfie and lightness, choose Civi series, this does not conflict. Compared with competing products on the market, is Xiaomi Civi really expensive? Ask the female users around you and listen to their answers.
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