Due to Chinese pronunciation restrictions, the pronunciation of many numbers is often sensitive, such as numbers 4 and 7. Everyone likes the symbols of auspiciousness, 6 and 8, which imply the smoothness of the six and six and the prosperity of wealth. When Qualcomm released a new generation of flagship processors last year, officials incorporated this cultural element into the product naming, so the name of the new generation of mobile platform is "Qualcomm Xiaolong 888".
The latest news on February 18, 2021, ROG gaming phones officially announced on social platforms that ROG gaming phones will continue to cooperate with Tencent Games, leading the new six-finger operation of mobile games. In addition, ROG also announced that the next flagship phone will be named "ROG Game Phone 5", skipping the number "4" directly. As early as 2018, when Xiaomi's new flagship mobile phone was about to be released, the official name did not follow the number order at all. It skipped Xiaomi 7 and released Xiaomi 8.
Is it that Qualcomm, Xiaomi and Asus are also "superstitious"? The answer is, of course, no. Their series of operations are not so-called "Tugili", but to meet the tastes of more Chinese consumers. They are just a marketing method to promote product sales, which belong to consumer psychology. category.
Marketing methods that cater to consumer psychology like this are actually quite a lot in the domestic mobile phone market, such as the first dual-channel mobile phone launched by Realme some time ago-Realme V15. Although this 5G machine defines the thousand-yuan market, it has the charging speed of a flagship machine with up to 50W fast charging. It is also equipped with a Samsung AMOLED screen. The overall cost performance is very high. More importantly, it will be very popular on the Internet in the past two years. The word "koi" is integrated into the product. According to the official introduction, the koi color scheme of realme V15 is selected from the famous Chinese painting "Luo Shen Fu Tu", which means goodness and luck.
Compared with the expensive Qualcomm Snapdragon 888, the game phone of Prodigal Eyes, perhaps the realme V15, which is priced at a thousand yuan market, is more lucky.
Love technology, love life, interesting and valuable, come and pay attention~
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