Ford has not had a very good life in recent years. A large number of hot-selling cars have become obsolete due to many reasons, and it has been too slow in introducing and updating new models, resulting in a sharp decline in the sales of the Ford brand. Recently, one of Ford's most critical models, and Ford Edge , will be unveiled at the postponed Guangzhou Auto Show. It can be simply summed up as full of sincerity. So what other specific news is there about the new model? Do we need to wait for it?
The problems of the current and Ruijie are quite obvious. The overall design is very old-fashioned, and the model is also very old. It has almost no sense of presence among medium-sized SUVs, and its monthly sales have dropped to about 1,500 units. The new Edge is different. Compared with the current model, the new Edge is simply a radical change.
First of all, the measurements of the new Edge are 5000/1961/1773 mm respectively, and the wheelbase has increased to 2950 mm. Its body length is 122 mm longer than the current model, the width and height have also increased slightly, and the wheelbase is also 100 mm longer than the current model. The internal space has changed quite significantly. What is the concept of this size? Compared with its direct rival Highlander , it is larger, especially the wheelbase, which is 100 mm longer. Moreover, this size is similar to its big brother Explorer, directly reaching the level of a medium to large SUV.
The front face of the new Edge is similar to that of the Explorer, with a more obvious family design style. Overall, this new design language is very attractive, although not stunning enough. The side lines are also very good, using the very popular suspended roof. The disadvantage is that the C-pillar is a bit awkward. It is not as good-looking as the Explorer design, but its appearance is considered to be mid-range in the Ford family. The tail design of
is quite satisfactory, relatively stable and plain, but it is also in line with the temperament of the new cutting-edge world.
Speaking of the biggest innovation, it is naturally the power system. The new Edge uses a hybrid system composed of a 2.0T engine and an electric motor. It seems that Ford really wants to make efforts in the field of hybrid and new energy this time. The biggest advantage of this blue-brand hybrid is naturally its fuel saving. It does not use a PHEV structure with a pure electric mode, but this is already a huge improvement for Ford. Of course, a regular fuel version will also appear, and the two will work together.
The manufacturer's guide price of the current Edge is 229,800 to 259,800. The price of the new Edge should be the same as the current price. If the new model really maintains the current price, then the new Edge will undoubtedly be very cost-effective. Referring to the new Mondeo , its monthly sales have exceeded 7,000, making it Ford's current sales leader, while the second-place Explorer only has 2,205 units. The new Edge will form a high-end match with the Explorer in the future, and the price of the top model of the New Edge is likely to be less than the entry price of the Explorer. Therefore, the new Edge may divide the Explorer market. The new Edge has also put pressure on models such as the Highlander and even the Crown Road . It will definitely be Ford's heavyweight product next year.
If consumers are considering medium-sized or medium-large SUVs in similar price ranges, they might as well wait for this Ford SUV with tall configurations, large dimensions and hybrid power. Ford's use of materials is relatively outstanding among joint venture cars . Our judgment is that its monthly sales can reach 4,000 or even 5,000, which is definitely worth the wait.
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