On November 20, Kia's first City Store in China will be grandly opened at the Wangfujing Department Store in Xi'an. City Store is a new channel for Kia to transform into an electric vehicle company and a new platform for innovating user experience. Kia's global hot-selling E-GMP

On November 20, Kia China's first City Store will be grandly opened at Wangfujing Department Store in Xi'an. City Store is a new channel for Kia to transform into an electric vehicle enterprise and a new platform for innovating user experience. Kia's global hot-selling E-GMP platform, the new electric vehicle EV6, was the first to enter, showing Chinese consumers the cutting-edge strength of Kia in the field of electrification. At the same time, Kia's fifth-generation Sportage, Lion Tuojie and Jiahua will also be unveiled in the City Store exhibition hall.

Kia City Store is located in the core business district of the city. It adopts the latest SI 2.0 standard in the world and is based on the design concept of "Opposites United" and inspires inspiration through the mutual opposite unity of rationality and sensibility, blending rational and meticulous product experience with interesting and dynamic scene experience to create a more interesting and warm brand experience. It is worth noting that Kia will launch its official virtual idol, Qiya, for the first time in the City Store, making its young and fashionable brand image more deeply rooted in people's hearts.

This year, in the face of major changes in the automobile industry, Kia and the times "same frequency" and released the New Kia brand innovation strategy, continuously innovating user experience in terms of products, channels, marketing and services. This time, the first City Store city exhibition hall , located in Xi'an Wangfujing Department Store, is an important measure for Kia to innovate user experience.

From November 20, welcome to check in at Kia City Store, No. 88, Nanguanzheng Street, Beilin District, Xi'an to unlock the new Kia experience.