"Welcome to our 'Guide Star Mercedes-Benz' 2022 gorgeous autumn live broadcast promotional car purchase season live broadcast room. We are the 'Yongmeng Brothers' group..." Last night, the enthusiastic voices of the anchors came from the Jiade Star Mercedes-Benz Automobile 4S store located at No. 1533 Chengliu Middle Road. Within an hour, the live broadcast room received more than 20,000 likes, and nearly 4 million yuan in sales intentions were reached, adding more passion to the night of "Double Eleven".
This live broadcast brings many models that are popular among consumers, including Mercedes-Benz EQE, Mercedes-Benz GLC, Mercedes-Benz C-CLASS (C-C-Class), and the discounts are relatively high. "Today's event coincides with 'Double Eleven', and the discounts are full of sincerity to our friends in the 'Shanghai Jiading' live broadcast room." said Lu Yong, a sales consultant at Shanghai Jiadexing. In the live broadcast room of
, Tang Meng, an anchor of Jiading District Media Center, partnered with Lu Yong, a senior sales consultant of Shanghai Jiadexing Automobile Sales Service Co., Ltd., and the two humorous anchors brought waves of surprises to the audience.
This event has a gift package for car purchase in Mercedes-Benz live broadcast room, including painted crystal plating, 20,000 kilometers of maintenance in two years, and a box of oil filling for picking up the car. In the live broadcast room, viewers only need to spend 99 yuan to buy a "discount qualification coupon" in the shopping cart and lock in a discount quota. "The usage period is December 31 this year. We will express the coupons to your home. You can make an appointment for a test drive and pick up the car with satisfaction. If you are really hesitant, we will refund the 99 yuan in full, without any pressure!" Lu Yong introduced.
"We can operate on the touch buttons of the steering wheel. This operation is convenient and fast, and can also increase the driving experience..." Mercedes-Benz Good Car Recommenders Xu Jin and Ji Guojuan took the audience to experience the operation in the car in an immersive way. With their introduction, physical metal buttons for voice interaction and all desensitization are presented to the audience one by one.
"How much does it cost to land a car?" "It's thoughtful, I'm sorry to buy it." With the introduction and active replies of the anchors, the audience interacted frequently in the live broadcast room.
"Unlike our previous discount activities, we hope to further stimulate offline consumption by carrying out online live broadcast activities and continue to create the brand characteristics of Jiading industrial consumption." said Tang Zhenhai, sales manager of Shanghai Jiadexing.
Written by: Yuan Yue (intern)
Camera: Yao Zhuolin (intern)
Editor: Dong Hong
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