If you recently searched for Great Wall Motors on different platforms, you might be surprised that this car company seems to be in "schizophrenia". Why do you say so? Because after searching on platforms such as Toutiao, you may think that it has stalled completely and lost the qualification to compete for the first echelon of Chinese auto brands; but in CCTV, Xinhua News Agency and many securities companies, you will find that it is often rated as a "typical case" of the transformation of Chinese auto companies and is one of the most promising automobile brands in China to reach international heights. Why is there such obvious "polarization" in
? Judging from the attributes of the two, Great Wall Motors is obviously "watered". Of course, we are not saying that authoritative media such as CCTV and Xinhua News Agency are absolutely correct. However, data cannot deceive people. After the release of the third quarter financial report, even those who are the least optimistic about the development of Great Wall Motors have to admit that it has indeed done a pretty good job in performance.
data shows that in the first nine months of this year, Great Wall Motors achieved operating income of 99.4 billion yuan and net profit of 8.15 billion yuan, up 9.56% and 64.8% year-on-year respectively, with a significant growth rate. Compared with other auto companies, Great Wall Motors' performance in both revenue and net profit exceeded expectations.
Compared with the popular BYD , the profit /revenue ratio of this financial report is also generally dominant. Compared with GAC, which also rose sharply in the net profit level, GAC Group 's revenue from January to September this year totaled 79.9 billion yuan, which is a significant gap compared with Great Wall Motor's 99.4 billion yuan, and its net profit is also lower than Great Wall Motor.
After Great Wall Motor became an undisputed performance star among automakers, doubts about its sales level were gradually dispersed. After all, everyone has begun to gradually understand that the gap between an average price of 125,000 yuan per car and an average price of 88,000 yuan per car cannot be made up for selling 10,000 or 20,000 yuan or 20,000 yuan or more. It is not just a matter of revenue and net profit, it also represents whether a brand has achieved a brand upward trend.
So, black fans began to concentrate their firepower to attack Great Wall Motors' new energy strategy. However, this point is also somewhat unreasonable. In fact, the rise in the average bicycle price of Great Wall Motors is closely linked to its new energy and global development strategy. Data shows that from January to September this year, Great Wall Motor's new energy product sales reached nearly 100,000 units, and overseas sales exceeded 110,000 units, both of which performed very well.
The vigorous development of overseas markets is indispensable to the help of new energy vehicles, especially in developed markets. In September, Great Wall Motor sold 4,000 new cars in the Australian and New Zealand market, a year-on-year increase of 100 million, and 22% of the sales results were contributed by new energy vehicles. This has fully proved that Great Wall Motors' new energy products are not only very competitive, but also have taken the lead in achieving synchronous global promotion.