This article is reproduced from Baidu Know
In the mid-to-late 1990s, the US economy was very stable and the automobile market was also inflated. Almost every American unknowingly upgrades the car they want to buy to the next level. In other words, the quality of life of our core consumers is constantly improving. We must satisfy their growing desires
Toyota Eiji raised a shocking question: "After accumulating half a century of experience in automobile research and development and manufacturing, can Japan create a car that is enough to stand out in the world?" In other words, the direct opponent of this new car will be the long-standing famous European automobile brand. Everyone has realized that what he raised is no longer just a question, it is simply a comprehensive challenge to the Japanese automobile industry. However, everyone present answered with a very firm "Yes, we can!" and everyone understood that this was not an impulsive response with a momentary motivation, but a firm commitment made by a group of experienced and highly skilled professionals to their future mission.
Toyota Headquarters has established a "F" project representing the future. We discussed whether it can create luxury high-end cars that are both traditional and modern.
Through interviews and investigations, we learned about the five essential conditions for luxury cars. That is high reputation, high quality, high safety standards, high resale value, and high performance. After a month of inspection, the chief designer stayed for another three months. In the sunny Southern California , together with the model designer, in order to design a car that was popular across the United States, he made three clay models with one-fifth of the scale and brought them back to Japan. The employees of the head office kept improving on this basis and manufactured them. The chief engineer also realized that relying solely on the original Toyota technical department staff would not be able to achieve these goals anyway. Therefore, an organization integrating the design department and production technology department was established, called the FQ Committee. On the other hand, the design has also changed from the original American-style shape to a luxury and luxurious sedan shape. In July 1986, the appearance design was completed, and a high-quality and sedan shape was born.
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