6 10, Changan Automobile new LUMIN brand electric model "Wooty Corn" was officially launched. A total of 3 models of the new car were launched, with a price range of 48,900-63,900 yuan. As a brand new model of Changan Automobile, the new car is built on the new EPA0 pure electric platform and positioned as a pure electric mini car . After it is launched, it will be highly comparable to Wuling Hongguang MINI EV.
In terms of appearance, the overall shape of the new car is cute and cute. Specifically, the front face adopts a closed design, with round headlights on both sides, and a brand new "LUMIN" logo in the center. The entire front of the car outside the lower grille For a one-piece silhouette.
On the side of the body, the new car adopts a two-door body plus a tailgate structure. The body pillars are blackened, creating a design effect similar to a suspended roof. In terms of detailed design, the new car is also equipped with a set of 14-inch rims with Decorated in white, the door handle adopts the popular hidden design. In terms of body color, the new car offers 7 body colors: fog white, moss green, lake blue, magpie gray, dew green, wheat yellow, and cherry pink. The rear part of the car is also available. The overall shape of the new car is relatively simple, and it also uses a round taillight shape. , echoing the front of the car. In addition, the rear of the new car also has the words "LUMIN" and "Waxy Corn" logos, which are highly recognizable.
In terms of size, the length, width and height of the new car are 3270/1700/1545mm respectively, and the wheelbase is 1980mm. , positioning micro pure electric vehicles. In the market of similar models, for comparison, the size of the new car is nearly 300mm longer than Wuling Hongguang MINI EV and Chery Ant, but smaller than Changan Benben E-star. In the interior of
, the overall design of the new car is relatively simple, with a color combination of blue, white, and gray. The configuration is equipped with a full LCD instrument panel, a 10.25-inch central control screen, and a 10.25-inch touch central control. The large screen is standard on all series, and it also integrates necessary functions such as reversing image, mobile phone interconnection, voice control, Bluetooth music/phone, etc. The overall look is full of technology. In terms of seat layout, the new car adopts a three-door and four-seater layout. In terms of power, the new car is available in single-motor and dual-motor versions. The maximum power of the motor and is 30kW. The dual-motor version provides two motors with the same power. The maximum speed of the vehicle is 101 kilometers per hour. In terms of batteries, it is equipped with lithium iron phosphate battery packs provided by Ningde Times , with capacities of 12.92kWh, 17.65kWh and 27.99kWh, and corresponding cruising ranges of 155km, 210km and 301km respectively. The automobile industry is paying attention to understand that Changan LUMIN is the second mini car under Changan New Energy. Changan Automobile has previously launched Changan New Energy Benben E-star, which was launched on April 13, 2020 and is positioned as a pure electric mini car. The launch of the new brand electric model "Wuyuyu" will further fill the gap in this market segment. In terms of competing products in the
market, as far as the current domestic micro electric vehicle market is concerned, there are currently Wuling Hongguang MINI EV (priced at 32,800-49,800 yuan) and Changan New Energy Benben E-star (priced at 5.38 yuan). -74,800 yuan), Chery New Energy Ant (priced at 73,900-94,000 yuan), Reading Mango (priced at 29,800-73,900 yuan), Chery QQ Ice Cream (priced at 39,900-49,900 yuan), etc. Based on the new car's new design, positioning and price, the new car will form market rivals with Wuling Hongguang MINI EV, Chery New Energy QQ Ice Cream and other models after its launch. However, Wuling Hongguang MINI EV has become a model that has attracted much attention since its launch. It is also the best-performing model in the A00-class market. Its monthly sales of more than 10,000 units are commonplace. Data shows that in 2021, Wuling Hongguang MINI EV has accumulated Sales volume was 421,303 units. The latest data from
shows that from January to May this year, the cumulative sales of Wuling Hongguang MINI EV were 145,236 units; the cumulative sales of Changan New Energy Benben E-star were 41,240 units. The Changan LUMIN brand "Waxy Corn" has certain advantages of its own brand in terms of performance, space and appearance, which will put a certain amount of pressure on Wuling Hongguang MINIEV and Chery QQ Ice Cream, but the new car has just begun. Previously, Wuling Hongguang MINI EV already occupies a large share in the market segment. Therefore, it is not easy for Changan LUMIN "Wuxy Corn" to defeat Wuling Hong MINI EV. As for the market performance after the final launch, we still give time. Let the market tell us the answer.
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