Blue Whale Automobile On November 20th, GAC Honda announced today the "Total Value of GAC Honda Car Life". At the same time, GAC Honda's first pure electric car EA6 was unveiled at the Guangzhou Auto Show.
"The full value of life of Guangqi Honda cars" includes: positioning as a "dream fellow" and the power of users to inspire dreams, providing rich cultural value for co-creation; and taking the lead in integration based on in-depth insights into car usage trends The three core user needs of "commodity value, experience value, and value preservation" provide users with more value for the car.
entered the Chinese market in 1998. In the past 22 years of development, Guangqi Honda has been guided by the brand slogan "Let the dream go further" and has always insisted on providing users with value beyond expectations, and has achieved fruitful results in the fields of products, services, and quality.
Guangqi Honda takes user value as the guide, relying on advanced technology, and is committed to creating premium models in mainstream market segments. Through the continuous introduction of Honda FUNTEC technology, GAC Honda has not only expanded the application of the Honda SENSING (safety super-sensing) intelligent driving assistance system and Honda CONNECT (intelligent connection) system to more models, but also accelerated the improvement of "naturally aspirated, SPORT TURBO, "SPORT HYBRID and SPORT EV" four power layouts form a strong product matrix competitiveness.
As a key part of Guangqi Honda’s electrification business, the introduction of i-MMD sharp and hybrid technology continues to accelerate, completing the full coverage of sharp and hybrid in the "mid-class sedan, mid- and high-end sedan, SUV and MPV" market, becoming a domestic Joint venture with the most hybrid models. This year, Guangqi Honda established the "Rui·Hybrid Alliance". So far, the cumulative sales of the alliance have exceeded 200,000, and the cumulative sales from January to October this year reached 95,538.
Now, Guangqi Honda has released the "Guangqi Honda Car Life Value", starting from 8 million users, and establishing a new relationship with users that stimulates each other and creates together. In terms of car value, Guangqi Honda integrates the three core advantages of "commodity value, experience value, and value preservation", which runs through the entire life cycle of users' "pre-sales, in-sales, and after-sales" cars. In terms of co-creating cultural value, Guangqi Honda creates cultural value with common love, reconstructs the relationship between fans, and establishes a brand-new ecology between brands and users.
It is reported that Guangqi Honda will rely on Honda's electrification technology to launch more pure electric models in the future. GAC Honda's first pure electric sedan EA6, which was unveiled today, is the first pure electric sedan introduced by GAC Honda to the shareholders of GAC. It is based on the second-generation GEP platform and has a design concept of "modern modern × fashion technology". In the future, EA6 and VE-1 will form the "SUV+Sedan" Gemini of Guangqi Honda.
