Compared with joint venture brands and imported brands, the retention rate of domestically produced independent brands (referred to as "domestic cars") is much lower. The maximum three-year retention rate of imported brands reaches 68.51%, the maximum retention rate of joint venture brands is 63.87%, while the maximum retention rate of domestic brands is only 53.25%. In addition, the retention rate of domestic car brands is not necessarily related to the current sales volume. The retention rate of popular brands such as Geely and Haval is also high. Brands such as Changan and Chery have not been on the list, which may subvert many people's imagination. Below, the editor of Car Buying.com will take you to see the top ten domestically produced independent brands of cars (fuel vehicles) with the highest value retention rate in 2022 for your reference. (The data is quoted from the 2022 China Automobile Retention Rate List issued by 58 Auto and J.D. Power (Jundi))
No. 1: Beijing Off-road
Three-year Retention Rate: 53.25%
Maybe no one would have thought that the highest retention rate of independent brands was Beijing Off-road, with its three-year retention rate reaching 53.25%. As a niche brand focusing on "off-road", Beijing Off-road sales are not high. The best-selling , Beijing BJ40, has only sold 21,684 units, while the sales of Beijing BJ80 and Beijing BJ90 are as low as 1,557 and 1,553 units. In terms of the value retention rate of
model, the three-year value retention rate of Beijing BJ40 is 53.90%, ranking eighth in the value retention rate of compact SUVs. Among independent compact SUVs, the value retention rate is only lower than that of Lynk & Co 01.
second place: GAC Trumpchi
Three-year value retention rate: 52.83%
Although GAC Trumpchi's main model Trumpchi GS4 sales have declined in recent years, GAC Trumpchi, which has a higher positioning, has a good overall value retention rate, ranking second among independent brands with a three-year value retention rate of 52.83%. In terms of value retention rate of
model, Trumpchi GS3 has a value retention rate of 51.64%, ranking sixth in the value retention rate of small SUVs and second in the independent small SUVs; Trumpchi GS8 has a value retention rate of 59.83%, ranking fifth in the value retention rate of medium-sized SUVs, and is also the independent medium-sized SUV with the highest value retention rate; Trumpchi M8 has a value retention rate of 63.71%, ranking fourth in the MPV with the highest value retention rate, and is also the independent brand MPV with the highest value retention rate.
third place: SAIC-GM-Wuling
Three-year value retention rate: 51.73%
SAIC-GM-Wuling brand is mainly based on the micro-surface, MPV and SUV markets. Its price is relatively low and has a high cost performance, so it also has a good value retention rate. Its three-year value retention rate reaches 51.73%, ranking third among independent brands.
From the perspective of sales in the past year, Wuling Hongguang cumulative sales reached 186,300 units, Wuling Star Market sales reached 92,100 units, Wuling Kaijie and Wuling Jiachen sales were 29,900 units and 19,800 units respectively. Among them, the three-year retention rate of Wuling Hongguang S3 is 49.50%, ranking second in the retention rate of independent medium-sized SUVs.
fourth place: Dongfeng Nissan Venucia
Three-year value retention rate: 50.10%
Dongfeng Nissan Venucia's overall sales are not high, but with the advantages of Nissan 's three major items, it is still relatively popular among consumers in the used car market. Its three-year value retention rate reaches 51.10%, ranking fourth. Judging from the sales volume in the past year, Dongfeng Venucia has the best sales volumes of the newly launched Venucia V and Venucia D60 EV, with cumulative sales of 41,200 and 36,000 respectively. The sales of Venucia D60 are not ideal, with a cumulative sales of only 15,500 vehicles. In terms of the value retention rate of
model, the three-year value retention rate of Dongfeng Qichen D60 is 51.83%, ranking eighth in the value retention rate of compact cars, and is also the domestic brand compact car with the highest value retention rate.
No. 5: Baojun
Three-year value retention rate: 49.57%
Since Baojun launched its new brand strategy, the sales of Baojun brand, known as the "price butcher", has been in a slump. "Civilian SUV" Baojun 510 now sells less than 1,000 vehicles per month, and "Civilian Sedan" Baojun 310 and "Civilian MPV" Baojun 730 have been discontinued.However, with its low prices, Baojun Automobile is still quite popular in the used car market, with its three-year retention rate reaching 49.57%, ranking fifth among its own brands. In terms of the value retention rate of
model, Baojun 310 has a three-year value retention rate of 51.55%, ranking fifth among small cars, and becomes the independent small car with the highest value retention rate. Baojun 510 has a three-year retention rate of 50.90%, ranking eighth in the retention rate of small SUVs and third in the retention rate among independent small SUVs. Baojun 360 has a retention rate of 51.92%, ranking eighth in MPV and second in independent brand MPV.
No. 6: Lynk & Co
Three-year retention rate: 48.57%
Positioned as a high-end brand Lynk & Co 's three-year retention rate is 48.57%, ranking sixth. The best sales of Lynk & Co brands is Lynk & Co 03, with a cumulative sales of 61,300 vehicles in the past year. In addition, the sales volumes of Lynk & Co 06 and Lynk & Co 01 were 38,300 and 26,400 respectively.
In terms of model retention rate, Lynk & Co 01 has a three-year retention rate of 56.18%, ranking seventh in the retention rate of compact SUVs, and is also the domestic brand compact SUV with the highest retention rate. Lynk & Co 01 was very popular with consumers at the beginning of its launch, with an average monthly sales of nearly 10,000 vehicles, but now its sales are no longer as good as before.
No. 7: JAC
Three-year value retention rate: 48.04%
The JAC brand car of that year has now been replaced by the Sihao brand. The old JAC passenger car represented by JAC S2, JAC S3 and JAC S4 are still very popular in the used car market with its low prices. The three-year value retention rate reaches 48.04%, ranking seventh.
Sihao brand sales mainly come from new energy vehicle . Fuel vehicles have little sales, and the best-selling Sihaoyao has only sold 18,100 units in the past year. In addition, the sales volumes of Sihao X8 and Sihao QX are 12,500 and 12,100 respectively. The sales of new energy micro car Sihao EX1 flower fairy reached 52,800 units.
No. 8: Geely
Three-year retention rate: 47.93%
As the leader among domestic cars, the three-year retention rate of Geely brand is 47.93%, which is only 0.11 percentage points lower than the seventh-ranked JAC brand, ranking eighth. Judging from the sales volume in the past year, the cumulative sales of Geely Emgrand reached 144,400 units, and the sales of Geely Xingyue L, Boyue and Xingrui reached 110,000 units, while the sales of Geely Binyue and Binrui were 91,200 and 51,200 units respectively. In terms of the value retention rate of
model, the low-priced Geely Vision X3 has a three-year value retention rate of 54.51%, ranking fourth among small SUVs, close to the value retention rate of Toyota C-HR, and is also the independent small SUV with the best value retention rate.
ninth place: BYD
Three-year value retention rate: 47.24%
BYD is the hottest brand in the domestic auto market at present, winning the sales championship of domestic auto manufacturers for two consecutive months. BYD fuel vehicles have not sold at high prices. This year, BYD has also stopped the production of fuel vehicles. The three-year retention rate of BYD fuel vehicles is 47.24%, ranking seventh.
No. 10: Haval
Three-year value retention rate: 46.84%
Haval is one of the most well-known SUV brands in China, and Haval H6 is the domestic SUV sales champion for many years. However, the Haval brand's value retention rate is not high, with its three-year value retention rate of 46.84%, ranking only tenth. The sales of the Haval brand mainly come from the Haval H6, with sales reaching 282,100 units in the past year. In addition, the sales volume of Haval Big Dog was 100,800 units, the sales volume of Haval M6 was 78,300 units, and the sales volume of Haval beast was 49,100 units. In terms of the value retention rate of
model, the three-year value retention rate of Haval H9 reaches 57.15%, ranking second in the value retention rate of medium and large SUVs, and is also the independent medium and large SUV with the highest value retention rate. The retention rate of other Haval brand SUVs has not entered the top ten in their respective market segments.
