Korean GM Representative micro car Spark is discontinued. It is an entry-level micro car , and it is also a magic car that everyone knows about in the Korean market. It has even won the national car's reputation.
starts from Tico to Martiz and then to Spark. Although it has changed its name, it is always one of the best-selling micro cars in South Korea.
Spark can be traced back to the Tico launched by Daewoo Automobile in 1991. Based on its low price and high practicality, it has also won the title of "National Car" in South Korea. It was renamed Martiz in 1998, and it was completely changed. At that time, this car was very popular, and Daewoo even won the first place in Korean sedan sales. Since then, with the official establishment of South Korea GM, Spark has been used to replace Martiz's name. And exported Korean-made light vehicles to the United States for the first time.
In this article, let’s review the history of this car.
【Tico】
Tico was born in 1983 by the Ministry of Industry and Commerce of South Korea to save energy. At that time, the South Korean government wanted to popularize and promote cars.
But the development of Korean micro-cars is not going well. Because the body of the microcar is much smaller and has low practicality. Moreover, in order to make it affordable for ordinary people, they have to control costs everywhere and have low configurations, so they are not favored.
But over time, the value of micro cars began to be valued. Especially in 1997, after the Asian financial crisis, micro cars were very successful with low prices, cost of use, and tax incentives.
htmlIn the second half of the 1990s, Daewoo Automobile's new models after Tico continued to succeed, dominating the microcar market in the 2000s. This is a popular work in the light vehicle market around the 2000s and is also synonymous with micro cars. This car is the "Matize".
【Matize】
If Tico is the pioneer of Korean micro cars, then Matize "Matize" is the model that makes the micro car market " ZTE ".
Matiz's design is based on the Fiat Lucciola concept exhibited at the Turin Auto Show in 1992. This car was not developed by Fiat himself, but a brand new design concept proposed by the design company to Fiat. However, later Fiat did not adopt it, and was adopted and mass-produced by South Korea's Daewoo Automobile.
, especially the overall streamlined design, the smaller size engine compartment , can experience a larger indoor space in a smaller size. The surrounding windows have a larger area, ensuring the greatest sense of space under small sizes. Coupled with the exquisite design, it shows the inherent charm of a small car.
Based on the concept car, Daewoo Auto has changed this car to 5 doors, which is more practical, and for the compact body, it has also created a two-color body for female users, which is more fashionable.
Matize's excellent design has also become the object of imitation of other brands. Chery was developed based on its design, thus giving birth to Chery QQ.
htmlIn the second half of the 1990s, due to the Asian financial crisis, Daewoo Auto went bankrupt and was acquired by General Motors. The product was classified under Chevrolet . However, Matiz's popularity has not cooled down at all, but continues to sell hot. Later, Kia saw the hot prospects of this market, so it also launched competing models. In order to maintain product strength, Matize also launched subsequent models.
new models are based on the design of the existing Matiz, but in addition to the more modern design, a wider interior space is ensured compared to the existing Matiz. The interior design has also changed a lot.
【Spark】
GM Daewoo launched a new miniature model at the Seoul Auto Show in 2009. The name of the car is "Martiz Creative". This car, based on the Chevrolet Spark, surpasses Mattitz in all respects. But soon, GM, Korea was officially established, and the Daewoo Automobile brand was abolished, so it was named "Spark" and continued to this day.
Matiz could be said to have been sold in various markets around the world at that time. In the Chinese market, Chevrolet Lechi was sold under the brand of Pontiac in some countries, and in some European countries, it was sold under the name of Daewoo . Mattitz is sold not only in Europe, but even in Japan.
From Daewoo Automobile's Tico to Matties, and then to Spark, it is also considered a long-lived microcar in the Korean market. This year is the 24 years since its birth and finally towards the end of its life.
In fact, the Chinese microcar market has changed a lot long ago, fuel microcars have withdrawn from the stage of history, and electric microcars have appeared. In the future, the new CUV model will be replaced by spark, and the existing Spark production lines will also be removed.
