The healing of contemporary adults is hidden here - Versailles C5 X
In the fast-paced modern life, car is no longer a simple commuter tool for people.
On the Internet, there was once a topic of #The healing of adults in the car# that caused heated discussion among many netizens.
Some people say: I am afraid that the time belongs to you is only in the car.
Some people say: I especially like driving a car, wandering around the city slowly and listening to music.
Someone said: Don’t say that men like to stay in the car for a while after get off work after marriage, I, an unmarried girl, also like it.
A car witnesses the joy, anger, sorrow, and happiness of the owner. Just like seeing words is like face, the car conveys a person's taste in life.
On September 25, a group of young people gathered in Nanjing's "Garage No. 5" to bring their car modified through many days and nights, carrying their love for life, and sharing their wonderful stories with the car together.
Every car is a unique existence
This is an unforgettable "Versailles" party. The theme is "The Big Movement of Life, the National Versailles" Versailles C5 X's first anniversary celebration. The participants are all car owners and relatives of Dongfeng Citroen Versailles C5 X. They modified the vehicle with their own personality, either turning the trunk into a multi-functional storage room, or changing the body with "fashionable clothing", or making the posture a heavy and low position, making the scene a "trendy" celebrity conference.
is described in popular terms nowadays. Dongfeng Citroen Versailles C5 X is the "ceiling" of French cars in recent years. The unforgettable appearance continues the French car's always unrealistic creativity, wherever it goes, it is the C position. Since its debut in April 2021, Versailles C5 X has been attracting much attention. It has become the "Annual Sales King of French Cars" in just three months after it was launched on September 23 of the same year.
In the past year, Versailles C5 X has brought car owners not only the MCS master chassis tuning with Citroen century-old technical heritage, but also the golden power combination with a comprehensive fuel consumption of as low as 5.8L per 100 kilometers. It can seamlessly switch between cities and mountains and seas, and also convey a unique life concept, creating and sharing a comfortable and comfortable Versailles-style lifestyle with car owners.
event site, Lawrence Xu , who has just become the trend-senior design manager of Dongfeng Citroen , has built the trunk of Versailles C5 X into a mobile wardrobe with "high-end customization" as the concept. It also uses French iris as the design inspiration to design "fashionable clothing" for Versailles C5 X, and invites customers to participate in the modification and creation, so that everyone can become their own designer. As a designer who was invited by the French Clothing Association to enter the Paris Haute Couture Fashion Week, Lawrence Xu's series of works "Hydrange Ball", "Dunhuang" and "Shanli Jiangnan" have been on the Paris Haute Couture Runway many times.
In addition to Lawrence Xu's "fashion" masterpiece, Versailles C5 X owners have different personalities and hobbies, they also have a lot of ideas and make their car more personalized through bold modifications.
, with the theme of "Dragon Knight", uses heavy-to-low-legged Versailles C5 X, which uses Chinese-style dragon scales, dragon patterns and other elements with Citroen brand elements to enhance the track style of the vehicle, highlighting the trend-grabbing nature of Versailles C5 X. The Versailles C5 X, which is full of camping style, is equipped with a bicycle rack, projection and skylight. It can experience the comfortable outdoor life of leisure and comfort anytime, anywhere, attracting many trendy people to experience and take photos and check in. On the occasion of the anniversary, the
Versailles C5 X also provides customers with three customizations: "exterior customization, interior customization, 360° panoramic image customization", as well as six original fine products: "original dash recorder, original active air intake hot wheels, original full-vehicle ambient lights, original electric tailgate , original reversing radar, original spare tire set", so that each Versailles C5 X can be a unique high-end customization, creating more "difficult to you" Versailles travel experience.
This French car is not too "cold"
From the perspective of model lineage, Versailles C5 X is an authentic French car.But from a marketing perspective, it is not as "technical wannabe" as its predecessors, and is better at playing with car owners. Since the launch of
, Versailles C5 X has always adhered to the "customer-centric" brand philosophy of Dongfeng Citroen, and based on customer needs, gradually implementing measures such as community creation, product co-creation, and caring services. Customers are invited to create the name of "Versailles" and adjust and improve the Versailles C5 X according to customer needs. A gathering millions of car owners to create a 131X family, establishing 100+ communities such as modification, self-driving, photography, cycling, and football, and gathering 10,000+ playmakers; joining hands with the "Versailles King" Liu Genghong to form the "Versailles CP" and debuted to launch the "Versailles Fighting", calling on everyone to discover the moving parts of ordinary life together and share "my Versailles Moments".
In 2021, Dongfeng Citroen launched the "Leading Partners" plan at the Shanghai Auto Show, inviting "Leading Partners" to deeply participate in the co-creation, experience and sharing of Versailles C5 X from the aspects of product development, customer experience, brand building, etc.
It can be said that the outside world's original impression of French cars was greatly improved through Versailles C5 X. A series of measures to break the circle not only gained a strong sense of identity from the owners and made the owners feel more belonging, but also achieved the "Versare National" in the true sense.
"Versailles" is waiting for you to join
At the anniversary celebration of Versailles C5, Dongfeng Citroen announced the launch of the "personal customization, National Versailles" X-Dream Car Tide-changing season, using the "Million Tide-changing Gift Pack" to realize the modification dream for Versailles, and encourage every car owner to use their own bold and innovative modifications to make their car more handy in daily use.
, on the one hand, brings car owners the anniversary benefits of "Everything and Versailles, All-National Versailles", adheres to the promise of price preservation with "All-Ordinary Commitment", protects customers' interests, and makes customers feel at ease and worry-free when buying a car. The liquidation and distribution of "Growth Total" points has also been launched, allowing customers to freely purchase products on the official APP; "Fanshi Service" brings anniversary celebrations, free National Day vehicle inspections, Five Heart Guardian 2.0 and other car purchase/car use benefits; "Fanshi Experience" calls on everyone to participate in the Versailles C5 X modification competition and win cash rewards for excess points.
discount benefits are not only for car owners, but Dongfeng Citroen also hopes that more people will become "Versailles" owners and join in the "Versailles" life together. "Experience for Love, Versailles for All" 48-hour free trial activity has ushered in the upgrade of benefits. You can get a 7-day test drive during the National Day holiday, and experience Versailles C5 X in depth, and find the freshness of life together and feel the reality of the world.
drivers are always the soul of cars. This is also the philosophy that Dongfeng Citroen has always adhered to, and everything is customer-centric.
In 1992, Citroen entered China with the "car dream". Dongfeng Citroen was officially founded and always interpreted French elegance, exquisiteness and trend, just like Citroen LOGO - the two "people" characters overlap, representing a true "people-oriented" spirit. As a brand closely related to the times and society, Dongfeng Citroen has never stopped its innovation in the past 30 years, from providing customers with comfortable travel to creating a comfortable life with customers. Every innovation is to bring customers a more comfortable car experience.
Dongfeng Citroen Versailles C5 X has been launched for a year, but has always been close to car owners and shared a lifestyle that is trendy and not trendy with customers. For many car owners, the Versailles C5 X has become an indispensable part of a comfortable life. Falling in love with an undefined car and meeting a free and glowing self.