has been called out for a long time. Evergrande Auto's first "Hengchi 5" has finally announced its official launch in Tianjin. A number of senior executives of Evergrande Auto have all made a grand appearance in the local mass production ceremony, which can be said to be important. So can Evergrande Auto become the "white knight" who saves Evergrande Group?
1. Evergrande, who is struggling to survive in desperate situations, is facing the most severe crisis since its establishment in 2021-2022, which is related to the life and death of the entire group. Faced with the extremely severe market environment, Evergrande Group is also actively saving itself. According to relevant data released by Evergrande: In the first half of 2022, Evergrande Group achieved contract sales of RMB 12.26 billion and contract sales area of RMB 1.193 million square meters. In terms of ensuring the delivery of buildings, 96% of the projects sold and unsubmitted buildings in Evergrande Group have resumed work, and the actual number of construction workers has reached 86% of the group's normal construction requirements. In terms of crucial cash flow, according to the relevant data released by Evergrande, it achieved a national project recovery of 18.008 billion yuan, of which 6.632 billion yuan was housing mortgage projects.
However, according to the semi-annual report released by Evergrande, the current company's current liabilities are 15,700 yuan, and the debt-to-asset ratio is as high as 82.71%. Although it has declined to a certain extent compared with the peak of the group's liabilities of 1.95 trillion yuan, Evergrande Group's overall liability pressure is still heavy.
, and Evergrande Auto is regarded as a key factor in saving the group by Evergrande.
2. The future is uncertain Hengchi
As Evergrande's first official mass-produced product, Hengchi 5 was called by the president of Hengchi Automobile as the "best pure electric SUV within 300,000 yuan" . The official price given is 179,000 yuan. According to the previous pre-sale situation, orders exceeded 37,000 vehicles in less than 15 days. The data seems to be pretty good. However, July 6 of the pre-sale is almost three months away from the official delivery in October, and it is not known how many orders are left by then.
Let’s take a look at what competitors are corresponding to Hengchi at this price, such as BYD, Volkswagen pure electric series, Xiaopeng, etc. Let’s not talk about the current situation. BYD, which is invincible, is the dominant player in the electric market and has won the recognition of consumers with its quality. Even Xiaopeng, one of the "Wei Xiaoli" who is currently in trouble, has embarked on his own path. It seems that it is not easy for Hengchi, who has emerged from the middle of the road, to get a piece of the pie between them.
According to Evergrande Auto’s layout plan, multiple bases will be deployed around the world, and will be completed and put into production from 2021 to 2025. According to the plan, the annual production and sales of 1 million vehicles will be achieved by 2025 and the goal of producing more than 5 million vehicles by 2035. It is worth mentioning that according to data released by BYD, BYD achieved sales of 730,000 vehicles in 2021.
Finally, will you pay for the Hengchi series that is highly anticipated by Evergrande?
