Hongqi brand has always been a national brand that Chinese people like. Everyone has always had higher expectations for it. Hongqi does not disappoint her expectations. On September 21, Hongqi's new flagship MPV - Hongqi HQ9, was officially launched. The new car has launched a total of 5 models, with a price range of 358,800-538,800 yuan. Currently, only 7-seater models are available, focusing on the mid-to-high-end business market. In terms of appearance, the new car adopts a family design language. The large-sized front grille adopts the family’s classic straight waterfall design and uses chrome trim to enhance the luxury. The headlights on both sides are not only sharp, but also form an integrated design with the front grille, making the overall feeling of the front face very strong. The most eye-catching thing is the Hongqi LOGO logo, which extends from the hood to the center grille, enhancing the recognition of the front of the car. In fact, this front face design has been well received since H9 and is indeed very impressive.
On the side of the body, the new car incorporates a lot of detailed designs. For example: the double-sided electric side sliding door handle uses the red flag's signature red logo, which echoes the LOGO; the window frames, side skirts and D-pillars are heavily decorated with chrome. I believe everyone can feel its high-end and luxurious feeling through the pictures. In addition, the new car is equipped with the now popular petal wheels. Although it is well integrated with the vehicle design, the editor believes that the dense spoke wheels below can highlight the luxury. In terms of body size, the new car has a length, width and height of 5222×2005×1935mm, and a wheelbase of 3200mm. It is positioned as a luxury medium and large MPV, and adopts a seven-seater layout of 2+2+3.
tail part, the overall shape is relatively square. The new car's taillights adopt a through-type design, the roof is also equipped with a large-size hollow spoiler and high-position brake light , and the lower one adopts a hidden exhaust design. In addition, there are chrome trim strips on the tail to enhance the exquisiteness of the tail. Although the interior is not as "luxury" as the appearance, the luxury feels not reduced in half. The interior of the new car is wrapped in leather materials in many places, and a large amount of solid wood is also used, which coexists with comfort and luxury. In addition, the new car is equipped with a leather multi-function steering wheel, a full LCD instrument panel, and a 16.2-inch floating multimedia central control touch screen; the electronic gear handle, wireless charging of the mobile phone and physical button design can all enhance the technological sense of the interior.
In terms of comfort, Hongqi HQ9, as a flagship MPV, can be taken into consideration both in home and commercial use. The second row of seats in the new car adopts a two-seat independent design, and is equipped with one-click negotiation and one-click rest mode, which can be switched according to needs. The second row of C-seat seats have a 173° lying angle and are equipped with the original "hot stone physiotherapy" massage function, providing users with a comfortable riding environment.
It is worth mentioning that the third row seats of Hongqi HQ9 support electric adjustment, and the cushion and backrest are relatively thick. Even if you ride in the third row, you can get a good space, ensuring the comfort of the third row and effectively improving the happiness of using the car. In terms of configuration of
, the new car is equipped with 360-degree panoramic image, panoramic sky curtain, automatic parking system , SACC advanced cruise system, AEB automatic emergency braking system and other functions.
power, the new car is equipped with a 2.0T turbocharged four-cylinder engine + 48V mild hybrid system, with a maximum power of 180 kilowatts (252 horsepower) and a peak torque of 380 Nm. It is matched with an 8-speed manual transmission. In addition, Hongqi HQ9 may also launch a plug-in hybrid version in the future.
Competitive Product Analysis :
Hongqi HQ9 is positioned as a business vehicle. The competitive models include: Buick GL8, Tengshi D9, Toyota Alpha , etc. Among the competitive models, Hongqi HQ9 data performance has very obvious advantages, especially the car's width is more than 2 meters and the wheelbase is 3 meters. This makes Hongqi HQ9 have a good interior space and can compete with Buick GL8 for market share.
Compared with the size of Tengshi D9, the length and height of Tengshi D9 will be better, but the design of Hongqi HQ9 is better. Coupled with Hongqi's brand effect , the two are comparable.
Finally, Toyota Alpha's position in high-end MPV is indeed unshakable. Although it is very respectful to open Alpha , the price starts at nearly 840,000 yuan. Considering the price increase, the starting price of HQ9 is only about 30% off for Alpha, but it is decent but not discounted at all. The big brother has strength and sincerity. Who can beat this?
Summary:
Observe the market in the past two years, it is not difficult to find that users' attention to models with seven-seater large space has skyrocketed. Although Hongqi HQ9 is mainly used for business purposes, it can also satisfy household use in terms of comfort and space experience, and is IKEA and business-friendly. From the perspective of business use, Hongqi HQ9 can really make a lot of face for car owners. What do you think