The Beijing News data map. Beijing News Graphic/Gao Junfu
According to media reports, the Ministry of Industry and Information Technology recently held an "Administrative Guidance Meeting on Blocking Web Site Links" and proposed compliance standards for instant messaging software, requiring all platforms to be released in accordance with the standards before September 17 Block the URL link, otherwise it will take measures in accordance with the law. As soon as the news came out, it caused widespread concern in the society.
requires multi-platform unblocking, which is very targeted: "open" is an important core of the Internet spirit, but in recent years, among the major domestic Internet platforms, you have blocked me and I have blocked you. There are many barriers. Do not communicate with each other.
The scene from this is that "one network interconnection" is blocked by the mutual checkpoints between platforms, and the cross-platform flow of information becomes more difficult; large platforms will nurture their own small ecosystems, but they cannot be aggregated into highly interconnected ones. Big ecosystem. This is a bit far from the word "interconnection".
mutual shielding between platforms is related to competition, but it is not the result of normal competition. It is normal for companies to compete with each other, but they cannot create a fragmentation of the network ecology for their own benefit, let alone put the dispute over the interests of enterprises over the rights of users.
grows the fruit of "mutual shielding" in the soil of commercial competition, which is a deviation of the market competition method, and it will also pass the cost to ordinary users-when users want to share the normal network link of one platform to another platform , You can only copy and paste a bunch of garbled codes or a serial port command, and open a new APP, and cannot share with one click. This will inevitably damage the convenience of people using the Internet and reduce the enthusiasm of Internet users to share.
In addition to the user inconvenience, this state of mutual shielding and separation from each other is not a good thing for small and medium-sized enterprises. Many small and medium-sized enterprises want to promote cross-platform operations, break through the bottleneck of platform traffic, and break the dilemma of customer acquisition. However, due to the shielding between platforms, the way to obtain diversified traffic is blocked.
For society, the value of the Internet lies in more fully eliminating the information gap, and mutual shielding creates more obstacles to the flow of information, which greatly reduces the overall efficiency of resource allocation.
In this context, removing the barriers created by the vicious competition of Internet platforms is undoubtedly the general trend. However, it is not realistic to rely on the platform to consciously break the "separate operation" situation.
Because, with open sharing to promote the low-threshold flow of information,It is in the long-term interests of the entire industry, but not necessarily in the interests of specific Internet companies as a small unit. Under this circumstance, "corporate interests" will become an obstacle to the openness and interoperability of platforms.
The level of public governance is based on the public interests of the society and the long-term interests of the industry, and it has become inevitable to manage the phenomenon of internal friction in the manufacturing industry.
This time the Ministry of Industry and Information Technology requires several major Internet platforms to unblock them within a time limit. It is to use standardized governance to bring the off-track competition method back to the normal track, so that Internet competition will advance in the direction of increasing user convenience and promoting small and medium-sized enterprises. .
With a more adequate flow of information, there will be more innovation vitality, resource utilization will therefore be more efficient, and the foundation for the high-quality development of the Internet industry will be consolidated.
This also reminds all Internet platforms that the Internet should take the user as the center of the circle, and work together to draw larger "concentric circles", instead of enclosing a place as a prison, artificially setting up barriers, and increasing user inconvenience.
In particular, some of the current platforms have evolved from a single enterprise to the network infrastructure of their respective fields. It is necessary to work hard to create an open, inclusive, and fair competition network ecological environment, and cannot compete in the exclusiveness of by means of shielding In the process, it creates a tragedy of the anti-commons and even hinders the development of the entire industry.
For this reason, the Ministry of Industry and Information Technology has taken action to manage the mutual shielding of platforms, which is also a part of the systematic governance of the Internet. Like Internet anti-monopoly and strengthening data security management, this is essentially the use of supervision to manage the original disorderly situation in an orderly manner, remove those issues that affect the Internet industry to go further, and promote a more healthy and long-term development of the industry. It is also in line with the country's Internet industry layout.
Of course, some people are worried that more harassing and fraudulent information will flood into our private network space after the platform is unblocked. This cannot deny the rationality of removing the blocking, but it is normal to have such concerns.
This needs to further straighten out the rules, clarify rights and responsibilities, strengthen the technical and precise interception of harassment and fraud information, and clearly define responsibilities for disputes caused by spam, so as to protect users from spam harassment.
It is foreseeable that unblocking will increase the difficulty of related platform management, but each platform should also strengthen its rules and safety management capabilities.
In any case, the Internet should be "interconnected" rather than "interrupted", and should "break down walls" instead of "build walls." It's time to get through the "broken road" between Internet platforms.
text | editorial
edit | Ma Xiaolong
proofreading | Zhang Yanjun
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