At the same time, the platform's prediction and rating of content is cancelled, and the member viewing and income data of seven terminals, including mobile phones, TVs, computers, tablets, smart homes, Internet of Vehicles, and virtual reality, will be shared with the filmmakers

Source: iQiyi Industry Express

html Starting from October 1, the new accounting sharing cooperation model will be officially applied in the fields of iQiyi dramas, animations, children and documentaries. The new model will add new accounts based on the original member's viewing time. At the same time, the platform's prediction and rating of content is cancelled, and the member viewing and income data of seven terminals, including mobile phones, TVs, computers, tablets, smart homes, Internet of Vehicles, and virtual reality (VR), will be shared with the film market members to understand the consumption performance of the content on the various terminals of the iQiyi platform.

"Members' new account share" refers to the part of the income brought by subscribing to members due to the account share content. The platform will share the profit with the film company on the basis of deducting channel fees. Under this model, the goals of the platform and the film company are more consistent, that is, to produce high-quality content, attract target audiences, and obtain incremental benefits.

After this upgrade, the account split content will be in the same measurement dimension as the platform's own content, that is, the user's payment and broadcast completion rate directly determine the commercial value of the content.

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