The gold belt is a reward for the championship by professional boxing organizations. Obtaining the "golden belt" means becoming a "boxing champion". For Tiandi Software Park (later referred to as "Tiandi Software Park") located in Changzheng Town, Putuo District, in 2022, when th

gold belt is a reward for the championship by professional boxing organizations. Obtaining the "golden belt" means becoming a "boxing champion".

For Tiandi Software Park (later referred to as "Tiandi Software Park") located in Changzheng Town, Putuo District, in 2022, when the park welcomed an 18-year-old adult gift, the first month of production tax exceeded 1 billion yuan, a year-on-year increase of nearly three times.

8 years old, I have gained my own "golden belt".

Tiandi Software Park-Tiandi Technology Plaza

There is a "people" and "status"

Enterprise "back" stands up

In Shanghai, there is a "central gold belt", which circumvents the Central Ring Line, and the leading enterprises in the Internet industry are connected into pearls. In the Tiandi Software Park, located on the "Golden Belt", Poker Technology Co., Ltd. (later referred to as "Poker") became a "pearl" on the list. This time, of the 1 billion yuan tax revenue in the park in January, Poker contributed 800 million yuan.

"Poker" on the central loop line (Picture source: Shangguan)

"The inner loop is too expensive and the outer loop is too far away." For Internet companies like Poker, Zhonghuan has become the best cost-effective choice. In 2010, when Poke's general manager Xu Renbin came to Tiandi Software Park, his location in Central gave him peace of mind. "Slowly, the subway lines here are also connected, and Line 13 and Line 15 can directly reach the company's door. This provides us with an excellent geographical location for retaining and attracting talents." Xu Renbin said.

Liu Meijuan is a "old-level" employee who was not yet established by Poke. She empathizes with the "status" advantages of Tiandi Software Park. "When I first came here, although the subway was not open yet, and there were many wastelands around it, but there were bus stops at the entrance and exit of Central, which was convenient." Liu Meijuan recalled: "Pok is still on the Central Ring Line now, but the subway line here is also open, the surrounding commercial facilities have been improved, and the work has been more convenient, and the life and leisure after work is even better."

Liu Meijuan herself grew from a game customer service to the company's art supervisor. As a rural child, she came to work in Shanghai, and Poker gave her family warmth and belonging. Poke's team has grown from the initial fifty or sixty people to the current one, from the leased 200 square meters office to the 40,000 square meters office building under construction, Poke will become the first leading enterprise incubated by Tiandi Software Park with a property tax level of 1 billion yuan this year.

Pok Building Design renderings

Compared with the "status" of Tiandi Software Park in the central area, there is also a group of professional and reliable "people" here to protect the incubation and growth of the company.

Shanghai Tianqing Tiantuo Information Technology Co., Ltd. (later referred to as "Tianqing Information") is the first batch of residents in the park. In the eyes of Wang Wenbin, the company's deputy general manager, in addition to the park's main Internet industry direction and corporate development coincided with the development of enterprises, the Internet atmosphere of the "people" in the park is even more attractive to him. Wang Wenbin recalled with a smile: "When I started my business from an office worker in 2005, I knew nothing about the process of starting a company. But the staff of the park are efficient and fast in the bones of Internet people. In less than a month, they completed the procedures for company registration for us. Before our company was registered, they even introduced the enterprise customers of the park and helped us get the first order."

Visits and Service Tianqing Information

Tiandi Software Park is everywhere, and there are more and more people, and the services are getting faster and faster and more in place. Since the beginning of the park, there were only a few service personnel, and now it has become a large service team with more than 40 full-time personnel, and its service level has been continuously improved.

007, Tianqing Information was at a critical period of rapid development of the company, and the number of employees suddenly surged from 70 to more than 200. What Internet companies value most is talents. What should I do if the accommodation issues of talents are? Wang Wenbin found the park."In less than a week, the staff of the park ran around and contacted us 6 apartments, helped us solve the big problems and retained talents for us."

has "customers" and "technology"

Enterprise "money bags" are bulging

Since entering the park in 2005, Tianqing Information has gone from the initial tax revenue of hundreds of thousands to the current national sales of more than 1 billion yuan. In January this year, the company's production tax energy level also reached tens of millions.

"We have overcome all obstacles along the way and seized the opportunity to survive and grow stronger." Wang Wenbin said that this is inseparable from the customer resources provided by the park during the confusion of corporate transformation.

Tianqing Information is a company engaged in Internet advertising. It was one of Google's search engine advertising partners in China when it was founded. "In 2010, Google announced its withdrawal from China, which means that 90% of our business is about to be lost." Wang Wenbin told reporters: "When we want to transform our business but don't know where to go, Mr. Song of the park recommended Tencent's customer resources to us through the linkage effect of 'Da Zhangjiang'."

Since then, the company's business has shifted from the Internet PC side to Tencent, which focuses on mobile Internet. "We not only survived the difficulties of life and death, but also became the first wave of people who seized opportunities to transform," Wang Wenbin introduced that at the same time, thousands of Internet companies across the country survived in the wave of mobile Internet rise. "We not only survived, but also lived well." Wang Wenbin was very grateful when talking about the park's "timely help" during the period of company business transformation.

In addition to direct "customer" resource docking, Tiandi Software Park has emerged one after another to help enterprises "wallow bags". "Tianqing is an Internet advertising agency. The park itself has upstream and downstream industrial agglomeration. The docking business not only helps the company develop, but also invisibly takes the company to the park." Song Zheng told reporters that for other companies that cannot directly connect to the upstream and downstream of the industry, the park has also thought about it, giving the company the "wings" of "technology" and "growing money" for the company.

Previous picture: Today's Tiandi Software Park; below picture: The former site of the park was once Guangcai Market

Shanghai Kaiyi Talent Service (Group) Co., Ltd. (later referred to as "Kaiyi Talent Service") was also an enterprise engaged in traditional human resources services when it moved into the park in 2006. In 2016, with the help of the park, it successfully applied for the certification of a high-tech enterprise, and in 2017, it also obtained the certification of a famous trademark in Shanghai. "After learning that we have an Internet platform to do human resources services, the park actively contacted us and told us that we could apply for high-tech enterprises." A relevant person in charge of Kaiyi Talent Service said: "The first time we failed to apply for it myself. After the park knew about it, it took the initiative to come to the door for the second time and asked the staff of the Science and Technology Commission to guide us. Finally, it successfully applied for the high-tech certification. Not only did it help us get corresponding policy subsidies, but more importantly, it has opened up more large foreign enterprise customers for us and supported the brand influence."

According to reports, Kaiyi Talent Service has stabilized at around 100 million yuan after 2016. In January this year, the company's tax revenue also reached 30 million, ranking among the top three in the park's "good start" contribution value for tax revenue in the first month.

This year marks the 18th anniversary of the opening of Tiandi Software Park. In Song Zheng’s view, the 1 billion yuan in the first month is not only a digital breakthrough, but also a “adult answer” submitted by the park when it was 18 years old. "We are located in the 'Central Golden Belt' and also take service and technology as the key points. With the efforts of every 'park', we have won our own 'golden Belt', which is of great significance." Song Zheng said.

The gold belt of the boxing champion is divided into three levels: intercontinental, international and world.For Tiandi Software Park, as a high-tech park that has industrial agglomeration, investment promotion, and project incubation, from becoming Putuo's "golden belt" to lighting up Shanghai, and even contributing to China's "golden belt", for this newly grown park, there is great potential and promising future.

Ding Wanxing