Source: Global Network
[Global Network Report Reporter Fu Jiajun] According to South Korea's "Korean National Daily" and "National Daily" report on the 27th, the South Korean team will play against Ghana in the second round of the Group H group stage of the Qatar World Cup on the 28th. During the game, it has become a common phenomenon for Koreans to "eat chickens and watch football", and the demand for fried chicken has soared. South Korean media said that it is expected that before the start of tonight's game, there will be another "fried chicken battle" among Korean people.
Korean people ate fried chicken to support the Korean team during the 2014 World Cup . Data picture from Korean media
It is reported that the South Korean team played against Uruguay in its first game on the 24th of this month. That night, many Koreans sat in front of the TV and "eat chicken" while helping the Korean team. With 3-4 hours left before the start of the competition, a large number of people have already booked fried chicken in advance through the takeaway ordering program, and there are long queues at the doors of some fried chicken shops, and business is booming.
Qatar During the World Cup, a clerk was placing fried chicken on the shelves in a large supermarket in South Korea. Photo from Korean media
24 On the evening of 24, a long queue was lined up at the entrance of a fried chicken restaurant in Seoul, and the business was booming. Photo from Korean media
The National Daily reported that the sales of fried chicken in South Korea soared on the night of the 24th, which was "hard to find a chicken." Korean fried chicken chain BHC said that on the 24th, the sales of its national franchise stores increased by by year-on-year. Sales of fried chicken brands BBQ and Xiaocun fried chicken also increased by 170% and 140% respectively. With about 20 minutes left before the start of the competition, as the number of orders continued to increase, takeaway ordering programs such as "the ethnic group of takeaways" were once paralyzed. In addition, in BBQ fried chicken's own ordering program, the number of users who "grabbed chickens" online at the same time reached a maximum of 5,000, and the server was almost crashed. Some Koreans even said that they had tried to buy fried chicken everywhere 3 hours before the competition began, but most of the fried chicken restaurants near their homes stopped taking orders because the reservations were full. They finally ordered fried chicken when the competition was still one hour before the start of the competition.
Korean fried chicken data picture from Korean media
28, the South Korean team will usher in the second game of this World Cup. The Korean people interviewed told the Korean National Issue that with the lessons learned from the past, they have made plans and are ready to participate in the "fight of fried chicken" again. A citizen living in Gangdong District, Seoul said that the Korean team failed to grab fried chicken on the night of its first match on the 24th, which disappointed his daughter. This time, he planned to learn from his lessons and order fried chicken in advance. Another citizen said that when the game was in progress on the 24th, the takeaway orders at the fried chicken store were too high to deliver. For this reason, he even gave up watching the first half and went to the store to buy fried chicken for his family. Many Korean citizens said that before tonight's game, they must "prepare for the future" of fried chicken.
On the other side, a fried chicken shop owner said that he had prepared in advance for the people's consumption habit of "watching the competition and eating fried chicken", adding raw materials to deal with this "fried chicken war". Many fried chicken restaurants have also prepared a variety of promotional activities during the World Cup.
November 24, Qatar, the first round of the 2022 Qatar World Cup Group H, Uruguay 0-0 South Korea. ( Visual China )
On November 28, the second round of the Qatar World Cup Group H group stage, South Korea will play against Ghana.
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