Garena is one of the largest game operators in Southeast Asia, Taiwan, Hong Kong and Macao, and operates multiple popular online games. The platform Jingshitong launched by it is the largest online game instant messaging and social platform in Southeast Asia, Taiwan, Hong Kong and Macao.
The most popular game they represent is "League of Legends". For nearly ten years since 2010, Garena has been responsible for the operation, maintenance and e-sports organization of League of Legends in the above-mentioned areas.
Garena and e-sports
2012 Garena is the largest League of Legends professional league in the region. Teams such as Bangkok Giants, Saigon Joker , and Taipei Assassination Star are all competing for the championship in this league. In the end, Taipei Assassination Star (TPA) stood out and became the first team to rule Southeast Asia.
2012 League of Legends World Finals, TPA's amazing performance broke everyone's expectations. After 2:0 wins Najin Sword, they eliminated the M5, the biggest favorite to win the championship at that time, 2:1, and advanced to the finals. Finally, in the final, TPA defeated the newly-rise Korean team AZF 3:1 and became the champion of the 2012 League of Legends World Finals. The achievements of the world champion of
S2 have become the most glorious result that GPL has left in the world, and TPA's dark horse legend has set off an e-sports frenzy in Taiwan, Hong Kong and Macao. Garena also ushered in an era of both fame and fortune.
decline
As time goes by, "League of Legends" has declined worldwide, especially in Taiwan, Hong Kong and Macao. The popularity of the mobile game " Legend duel (Honor of Kings International Edition)" is also one of the reasons why "League of Legends" was hit.
Many players accused Garena of having a significant shift in marketing policies and focus after the popularity of "Legendary Confrontation". It is mainly reflected in: condoning plug-ins and account theft, crazy launch of recharge activities, frequent server downtime, etc.
and LMS league ended in the quarterfinals for the third consecutive year on S8, which also had an impact on many e-sports fans. (In the same year, multiple e-sports projects in Taiwan won the championship)
These phenomena have made players in Taiwan, Hong Kong, Macao and Southeast Asia increasingly eager for Garena to give up the agency rights of "League of Legends" and change to direct sales. (Currently, Riot directly operates servers in many regions around the world, such as North America, Europe, Japan, South Korea, etc.)
A few days ago, when a Vietnamese player complained about Garena in the forum every day, a netizen broke the news: Riot has begun to set up a studio directly in Southeast Asia, which is likely to be the most favorable evidence that Riot intends to take over directly operating servers in this region.
There were many signs before that Riot intends to take over the operation of League of Legends in this region:
1. Holding MSI
2014 Global Finals Riot once set the group stage in Taipei and Singapore, but due to restrictions from local fire departments, the group stage did not even have a large screen (the audience can only watch the competition content on large TVs set up under the stage)
has been there for three years since then (until the 2017 Asian Confrontation was set up in Kaohsiung), Riot did not consider holding the official event in this region. The planned venue for the global finals for the next three years has not been seen in the number of participating regions.
The MSI is held in Vietnam and Taipei, China, and can be regarded as an attempt and effort to revitalize the popularity of League of Legends events in this region.
2. Studio integration and prop price adjustment
Riot has recently closed offices in Indonesia , Thailand, Philippines and other regions, and has been uniformly handed over to Riot Singapore to manage. At the same time, the point exchange rate and prop price on servers in these regions have been adjusted, which is consistent with the current level of Riot's direct servers.
3. Riot's contract with Garena will expire
Riot's employees revealed in October last year that their contract with Garena will expire. If Riot chooses to take back the agency rights, it is likely to operate directly in accordance with the current model of other servers.
and above are speculations after the integration and discussion among netizens. How to plan for the future will still wait for the official results.
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