iPhone 14 series, the standard version has been significantly pre-cooled, but the popularity of the Pro version has remained high and the sales volume is gratifying.
Previously, the third quarter financial report released by Apple also showed that the sales of iPhone increased significantly. Cook said that the supply and demand of iPhone 14 Pro will continue for a while, which means that it will continue to be popular.
However, Apple is in trouble just a few days after the financial report is released.
On November 6th local time, Apple issued a statement saying that the factory in Zhengzhou that is mainly responsible for the assembly of iPhone 14 Pro and iPhone 14 Pro Max has been temporarily affected, and the current production capacity of has been greatly reduced.
The company estimates shipments of iPhone 14 Pro and iPhone 14 Pro Max will be lower than previously expected, so customers will have to wait longer to receive their new products.
Apple officially says it is working closely with suppliers to restore normal production levels while ensuring the health and life safety of every worker.
It is understood that the Zhengzhou factory is the largest assembly plant for iPhone, and its reduced production capacity will significantly affect the supply of new iPhone 14 series phones, resulting in a significant decline in sales.
At the same time, this will also affect Apple's fourth-quarter financial report data. In combination with the iPhone 14 released in advance, part of the sales volume counted in the third quarter, it is expected that the sales of the iPhone 14 series will decline in the fourth quarter.
Editor's comment: Originally, the US technology stock has been falling sharply recently. Apple has suffered heavy losses last week. Now it seems that the decline this week may further expand. As the main production line of the iPhone 14 series in China, the Zhengzhou factory can be said to be a certain extent to determine the sales of the iPhone 14 series. I sincerely hope that the affected production lines will resume production as soon as possible.
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