People are creatures that ask themselves where they come from. The museum carries endless historical and cultural contexts, telling the moving years that existed in the long past.
The just-passed May 18 is International Museum Day .
This festival was founded in 1977 by International Museum Association . The topics discussed every year are thought-provoking.
We might as well raise the question more specifically. At the beginning of everything, how can the museum let more people meet cultural relics first?
cultural relics are tangible and immersive
This year, the International Museum Association hopes to explore the power of museums through three perspectives:
The power of achieving sustainable development, the power of digitalization and accessibility innovation, and the power of building a community through education.
Where, the power of digitalization makes museums easier to access and participate, helping audiences understand complex and subtle concepts.
May 18 this year also happens to be the third season of the online event of Google Art and Culture "Immersive Museum" series of online events.
As the name suggests, "Immersive Museum" is to bring the experience of "shopping in the museum" online, digitize cultural relics through technological means, and use a variety of technologies to show the extraordinary details and stories behind the collection.
In the "Immersive Museum", the dissemination of culture and art is no longer restricted by geographical location, and precious historical heritage has become within reach.
This time, Google Arts and Culture invited Liaoning Provincial Museum , Hubei Provincial Museum , Hunan Provincial Museum , select the treasures in the collection and extract the unique shape elements from them, and explore how artworks interpret shapes with different techniques and aesthetic concepts.
"As for the end of Zhenyuan, it is romantic and elegant", the " Lady's Hair Hair Hair Hair" by the Liaoning Provincial Museum presents the "beauty's shape", depicting the scene of six noble women and their maids enjoying flowers and gardens at the turn of spring and summer. In the painting, the beauty applied lead powder on the face, her eyebrows were like osmanthus leaves, her hair was majestic, and her hair was cloudy.
Hunan Provincial Museum's " Colored Peony Grass and Insects Picture Scroll " is another form of "flower shape". First, the multi-layered petals are outlined with " Boneless Method ", and then the "floating method" is used to express the colorful and moisturized feeling, Peony Flower is blessed and rich and elegant.
Dynamic images are equipped with poetic explanation words and simulated sound effects, telling the stories and details of the cultural relics in a casual manner, bringing an immersive and innovative online art appreciation experience.
Cultural changes and times change, and what is eternal is people's endless pursuit of beauty.
Museum Day , more than one day
The original intention of setting up the Museum Day is to call on countries around the world to pay attention to museums and cultural undertakings and promote the healthy development of the world's museum industry.
digitization is a very important joint in it.
There are more than 1.8 million cultural relics in the Forbidden City, and the exhibition space is limited compared to the number of cultural relics; Dunhuang Mogao Grottoes has 735 caves, which is difficult to measure thoroughly based on the energy of tourists.
Force majeure factors such as the epidemic and unpredictable disasters such as the Notre Dame fire make the digitalization of museums even more urgent and necessary.
At present, Google Arts and Culture has covered more than 2,000 cultural institutions from more than 80 countries and regions. Through ultra-high resolution images, 3D scanning, virtual reality, 360-degree panoramic views and other technologies, we can see and know more cultural relics.
The Hunan Provincial Museum and Hubei Provincial Museum, which were unveiled on Museum Day this time, are also partners of Google's art and culture.
In 2014, the Hunan Provincial Museum, as the first public museum in mainland China, cooperated with Google Arts and Culture, launched a total of 59 high-definition pictures of cultural relics and 1 online exhibition "Old History on the Bottle".
Digitalization of a museum not only spans time and region, opens cultural relics to everyone, but also connects us with the historical context behind cultural relics and conveys the proper meaning in the museum's title - the knowledge of civilization.
One of the online exhibitions of Hubei Provincial Museum is the inner coffin of the colorful dragon and phoenix pattern taken by "Billion Pixels" ultra-high definition technology. From the first link ring of the store to the dragon and phoenix pattern, the details of the lacquer coffin are clearly visible after enlarging.
In addition to visually intuitive shock, we can also understand that painted lacquerware is a major artistic achievement of Chu people . The warm and humid environment in the middle of the Yangtze River is suitable for the growth of lacquer trees; phoenix is a sacred bird worshipped by Chu people, so the unearthed cultural relics in Chu have many phoenix bird patterns.
Another online exhibition of Hubei Provincial Museum, " Zenghouyi ·Bronze", not only introduced the excavation process of Zenghouyi's tomb , but also systematically introduced the musical instruments, wine instruments, food instruments, weapons, and daily necessities of Zenghouyi's tomb in an interactive form such as graphics, text, audio and video.
In the past, people only stayed in museums to see exhibitions or cultural relics, or participated in activities, and the depth and breadth were much weaker. Because the number of cultural relics that can enter the museum is limited, a large number of cultural relics have not entered the museum's exhibition hall. The fields and scope of digital applications of cultural relics are wider. We can directly access more exhibits through the Internet, feel the charm of the collection more, and carry out corresponding educational activities more.
Google There are other ways to display art and culture. The curatorial ideas are not limited by individual museum collections, which is also one of the benefits of museum digitalization.
For example, the topic "We Wear Culture" discusses the story behind "What We Wear Culture", brings together museum resources and curator's creativity, popularizes science on the origins of various crafts such as Indian sari and St. Gallen embroidery, explores the long-term relationship between fashion and art, and extends the analysis of the influence of fashion in the present.
online and offline, complementing each other
Cultural and essay enthusiast Jiang Song believes that real objects have a kind of "aura" and they have historical information in it.
is of course good with digitalization, but we always need physical museums to personally feel the pulse of history.
is known as the " No. 1 Sword in the World ", and is one of the treasures of the Hubei Provincial Museum. This bronze sword has been buried deep underground for more than 2,500 years. It was inserted into the lacquered wood scabbard when it was unearthed. The patterns were clear and rust without any rust. It was still shining with cold light when it was unsheathed.
On December 20, 2021, the new Hubei Provincial Museum, which was built in 2016, opened and 6 new exhibitions were held, one of which was the " Yue Wang Goujian Sword Special Exhibition", which only displays one cultural relic in one exhibition hall for the first time.
▲ King Goujian Sword of Yue. Picture from: wiki/Siyuwj
Wang Xianfu, deputy director of Hubei Provincial Museum, told Aifaner how to put this cultural relic and the story behind it together for display, bringing new challenges to the Hubei Provincial Museum:
How did it discover, how it came about, and analysis of its scientific and technological means, we will put it in this exhibition, especially the highly developed casting technology and decoration technology related to it at that time.
In addition, the Hubei Provincial Museum has added more multimedia and interactive experiences to the museum.
"Tianlai - Early Musical Instruments Unearthed in Hubei" exhibition sorted out the early musical instruments unearthed in Hubei and their evolution, and witnessed the beginning, development and prosperity of ritual and music culture. A blind path and blind experience interactive area are also set up on the side. Blind audiences can personally sing chime to experience the technology of musical instrument casting.
▲ Zeng Houyi chime .
This profound sense of history and humanistic atmosphere that keeps pace with the times is difficult to feel when not on the scene.
Wang Xianfu believes that in the future, digital museums and physical museums should complement each other in terms of displaying cultural relics for the public and carrying out education:
The exhibition methods and physical cultural relics of physical museums are more intuitive and closer to the audience. However, due to the impact of appointments, epidemics, distances, etc., the number of people who actually enter the museum will decrease, and we can make up for it through digital museums. Especially in recent years, digital museums have been more popular with audiences, and they have further expanded their communication scope and made young people like museums and love our traditional culture.
The museum is no longer an exhibition through glass, nor is it a high-ranking cultural interest. What it brings us is the opportunity and freedom to understand various artifacts in various forms.
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