Now the competition in the milk powder market is no longer "winning with more", but has entered the era of "big single product" . If you count the leading domestic dairy companies, they will basically incubate 1-2 star products and continuously strengthen their high-end milk powder market brand status.
and large single products have also become an important support for performance growth. In this process, dairy companies need to continuously concentrate financial, material, human resources and other resources to to improve and optimize the development of major single products, so that they can eventually feed back to the brand and attract other products.
Today, milk powder express will summarize the hot search list of milk powder products in September 2022 TOP10 for your reference.
01Aita Metso
The sales and reputation of the national version of Aita Metso have always been good. It uses Dutch Hot Hot Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6Hot tcp 6 In terms of nutritional formula, the 6 conventional strengthening formulas of Aita Metso 1 and 4 are fully added, the 2 lacks choline , and the 3 lacks ARA, choline, nucleotide ; in terms of the amount of
DHA, the
DHA, the HA added amount of 1 DHA in each stage is 4.33 mg/100kj, 4.08 mg/100kj, 3.54 mg/100kj, 3.32 mg/100kj, and the overall content is still higher than that of . In terms of the special strengthening formula of
, Aetasome added natural cream and Danone patented probiotic . Zhuocu's biggest selling point is natural cream. Its efficacy is similar to opo. It can optimize calcium absorption and reduce the chance of constipation, and it is natural acquisition, which is better than artificially converted OPO.
02 Royal Meisu Jiaer
Netherlands century-old brand Meisu Jiaer high-end products have always been popular in the domestic mother circle because its high-end brand is favored by many high-quality mothers.
Dutch home ranch fresh milk injected at once, the milk base raw material is relatively fresh, but attention should be paid to the addition of 3 segments of flavor. In terms of nutritional formula, the conventional strengthening formula is fully added, and the amount of DHA is added is also good. It also contains 30 times lactoferrin (450mg/100g), which can enhance the baby's protection ~
natural cream added is close to 40% "gold proportion ", which not only helps the baby's intestinal health and reduces night crying, but also contains more than 20 nutrients than artificially added OPO, giving the baby a comprehensive nutrition protection.
03Jiabet Yuebai
goat milk powder category accounts for a relatively small proportion, but the search and attention of Jiabet has always been very high, which shows the popularity of Jiabet goat milk powder.
Jiabeit goat milk powder is divided into the Dutch version and the domestic version of Yuebai. The two milk powders are similar to , but Yuebai is priced at 50 yuan more than the Dutch version.
milk source comes from Dutch 's own ranch. The raw materials are all made of whole-fat goat milk powder and skim goat milk powder. The freshness of the milk powder is relatively average; and it should also be noted that both the Dutch version and the Chinese version have added glucose syrup . In terms of nutritional formula of
, the Dutch version lacks nucleotides throughout the stage. The amount of DHA added in each stage is 2.04mg/100kj, 2.12mg/100kj, and 2.04mg/100kj, all of which are higher than at the market average. In terms of the special enhancement formula of
, the main difference between the two milk powders is the addition of probiotic . The Chinese version of Yuebai adds one more animal Bifidobacterium Bb-12 than the Dutch version, which is basically the same in other aspects.
04Fehe Xing Feifan
Star Feifan is a trump card product of Feihe milk powder. The milk source comes from Fehe automatic control ranch at 47 degrees north latitude. Specifically in Heilongjiang area, it is a good milk source area in China;
milk-based raw materials, the first raw materials are raw milk has good freshness. It also mixed with skim milk powder from the second stage, and the freshness has decreased; in terms of nutritional formula of
, six conventional fortification formulas were added, and the DHA addition amount was 0.17%, 0.12%, and 0.15%, all did not reach the average level of in the market;
special fortification formula added moderate hydrolyzed protein, OPO, lutein and CPP, among which the OPO addition amount was not bad, reaching 4.0-6.0g/100g.
05Golden crown zhenhu
zhenhu is the best among domestic milk powder. The milk source comes from the domestic North latitude 45 degrees Yili exclusive ranch. Although it is not as good as New Zealand , the Netherlands, Ireland and other golden milk sources, the quality of the self-controlled ranch is still relatively guaranteed. In terms of milk-based raw materials, the first paragraph is done well, and the raw milk is added, but after the second paragraph, pay attention to the addition of skim milk powder, the freshness of the milk powder has decreased. In terms of nutritional formulas of
, six conventional strengthening formulas are also fully added. The special strengthening formulas add up to 6 kinds of , including OPO structural lipid , α+β patented protein, probiotics, prebiotic combination, MFGM cream bulb membrane, and lactate sialic acid. Among them, one of the opopos reaches 6.9g/100g. The four special strengthening formulas,
OPO, α+β patented protein, probiotics, and prebiotic combinations, have a promoting effect on regulating the baby's intestinal health. MFGM cream globulbar membrane and lactobacillate have a relatively strong positive effect on the development of the baby's brain and nerve system.
06Hipponokai1897
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Hipponokai1897dlb5dlb6dlb6dlb6dlb6dlb6dlb6dlb6dlb6dlb6dlb6dlb6dlb6dlbs imported from the Netherlands.
special enhancement formula added very rich , lactoferrin, OPO, probiotics, prebiotic combinations, casein phosphopeptide , lutein, β carotene and hydrolyzed protein, etc., 8 special enhancement formulas that have a good effect on immunity, intestinal tract, digestion and absorption and vision.
07Junlebao Tianshi
In fact, Tianshi is not a big product that Junlebao is the main product promoted by Junlebao , but as the only brand on the list, it can be seen its excellence.
Junlebao Tianshi uses domestic milk source. In terms of milk-based raw materials, the first section is good, fresh milk is produced, freshness is preserved intact, 2nd and 3rd sections add skim milk powder on the basis of fresh milk, and the freshness is lower; in terms of nutritional formulas, conventional strengthening formulas are fully added, but the amount of DHA is added is lower than , and the 1st and 2nd sections are only 1.98mg/100kj and 1.08mg/100kj respectively, and in the 3rd section, it has been reduced to only 0.62mg/100kj. In terms of the special strengthening formula of
, Tianshi added 4 , which are OPOs that can optimize the absorption of fatty acids and calcium, hydrolyzed protein and α-whey protein that are conducive to the absorption of protein , prebiotic combinations that protect intestinal health, and lutein that has positive significance for vision.
08youbo家家家家家家
youbo家家家家家家家家家家家家家家家家家家家 milk powder brand under shengyuan Nutritional Food Co., Ltd. is a milk powder produced in the Shengyuan Calais factory in France.
Youbo Chambubhumi milk source comes from French , which belongs to the golden milk source area; in terms of raw materials, Youbo Chambubhumi has added full milk powder throughout the stage, and the freshness of milk powder decreases , and it will also increase the chance of milk powder being contaminated.
Also note that Youbo Chainbeishu milk powder has added fruit powder , which is an artificial additive and can easily cause children to be picky and anorexia.
basic formula can meet the normal growth and development of the baby. 6 conventional strengthening formulas are added to compare complete , but the amount of DHA is not high ;
special strengthening formulas, Youbo Chainbeishu added lactoferrin, probiotics, and lutein, which has a positive effect on the baby's immunity, intestinal and vision development.
09Meizan Lanzhen
Meizan is an internationally renowned major brands , Lanzhen is a high-end series of milk powders under Meizan. Currently, the second generation of Lanzhen has been upgraded and the jade version has been recommended.
Lanzhen uses Dutch gold milk source, but its milk-based raw materials are lactose , skim milk powder, and concentrated whey protein powder. The freshness of the milk powder is average. You also need to pay attention to the two sensitive ingredients: palm oil and corn syrup solid . In terms of nutritional formula of
, Lanzhen DHA added very excellent . The DHA content of the second generation in each stage was 3.81mg/100kj, 3.88mg/100kj, 3.52mg/100kj, and the content of the first generation was 3.81mg/100kj, 4.10mg/100kj, and 3.30mg/100kj, all higher than the market average; htm In terms of the special strengthening formula of l5
, the first generation of Mezanchen Lanzhen added lactoferrin and prebiotic combinations, and the second generation added lactoferrin, prebiotic combinations, MFGM cream bulb membrane, and yeast β-glucan; in the newly added special strengthening formula of
, the MFGM cream bulb membrane is an important component of nerve fibers, which has positive significance for improving the baby's cognitive ability; yeast β-glucan is helpful for immunity. In addition, the content of Mezanchen Lanzhen lactoferrin is as high as 450mg/100g.
10Beikangxi Qibo
Beikangxi is transliterated by the English name bekari and is affiliated with the product of Yipin Dairy. So far, it has a brand history of 60 for more than 6 years.
Beikang Xiqi Platinum production site is Korean , but uses Spanish milk source . The raw materials include desalted goat whey and whole fat goat milk powder, which is to produce large bags of powder imported from New Zealand and water-reduced milk. The freshness is average and increases the chance of milk powder being contaminated. In terms of nutritional formula of
, the amount of DHA is still good, reaching the market average; in terms of the special strengthening formula of
, OPO structural lipids, probiotics, and lutein were added in section 1 and 2, and only OPO structural lipids and probiotics were added in section 3.
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