A group has 48 branches, but almost all revolve around repairing aircraft. Some people say that he is walking on a "narrow road", or a "small alley", or even a "dead end". Along the way, countless people mocked him and questioned him, but he succeeded. He is the chairman of Heit Li Biao .
Li Biao was born in 1971 and is an obedient child. In elementary and junior high schools, they all went to school step by step under the arrangement of their father, including going to a technical secondary school in the future to study in an Air Force Aviation Engineering School.
At that time, Li Biao’s biggest dream was to serve a job, and his biggest wish was to get a house in the city.
However, when he was in office in 1986, he got only a three-year contract worker, which is what everyone called "mud job", and his professionalism was not right.
At that time, in the planned economy era, workers, especially workers in military factories, were very popular. Tap water, gas, etc. were not expensive, and they even distributed rice, oil and noodles every now and then. Therefore, many children from factories and mines sing and playing the erhu all day long, and their lives are very happy.
However, that has nothing to do with Li Biao. Because he is in a contract system, he only has a hard salary of more than ten yuan and cannot enjoy any benefits.
Li Biao is certainly unwilling to give up. He hopes that studying will change his destiny. "Related courses, self-study, night school, go to any of them who can go to it." At the same time, Li Biao has tried to do business, including aviation equipment, construction of cable TV stations, satellite ground receiving stations, household appliances, etc., and has been involved in more than 10 tasks.
His father is unwilling to accept it. The old man has worked in the system for most of his life, and it can be said that he has devoted his best and youngest period to the national defense cause of his motherland.
However, when he was about to retire, he caught up with the transition from the planned economy to the market economy. The factory was running less and less and the salary was getting lower and lower. How could you not be angry?
So, when the first wave of business in 1986 came, the old man went into the sea without hesitation and participated in the establishment of a new technology application research institute in Chengdu, responsible for the research and development and production of digital testing equipment, amplifiers, filters, and functional boards that match the military industry.
Not only did he go into the sea by himself, he also pulled Li Biao over. Later, Li Biao worked as a marketing manager in the research institute, responsible for purchasing electronic components and contacting customers.
Unexpectedly, the institute made more than 20,000 yuan in the first year. Three years later, the sales revenue reached hundreds of thousands of yuan, and Li Biao naturally received a performance commission of tens of thousands of yuan. The young man was moved, "Others can do it, we can do it too!"
So, in 1991, Li Biao persuaded his father to take out 10,000 yuan and set up the Haite Company. My father was responsible for technical research and development, and Li Biao was responsible for the rest of the sales, procurement, logistics and other work.
At the beginning, the company was mainly positioned as the repair of electronic components.
During that time, Li Biao rode his bicycle out at less than 7 o'clock every morning. Why? Time is in a hurry! Because electronic components are extremely demanding, such as a resistor, its accuracy is often accurate to 4 digits after the decimal point, Li Biao had to travel back and forth in several electronic markets in Chengdu for four or five times to find a qualified one among more than 1,000 resistors.
didn't expect that the money was not made, but the illness came to us. Because he often had a full meal and hunger, Li Biao soon suffered from stomach problems. In the spring of 1992, he was so painful that he rolled off his bicycle and fell head-on into the farmland. That year, he was just 21 years old.
Father saw it and felt pain in his heart.
"The direction must be adjusted!"
"Where to adjust?"
"Entering the avionics maintenance industry."
entering the avionics maintenance industry, which is to do just by doing?
You must know that if the engine is the heart of the aircraft, then the electronic controller is the brain of the aircraft. "The electronic controller is a revolutionary progress, and can correct the engine status within 10 milliseconds."
You must know that at that time, not only was the aviation maintenance talent in China extremely scarce, but even familiar with the simulated integrated circuits of the former Soviet Union, and I couldn't understand the electronic centralized circuits of the newly introduced Boeing and Airbus aircraft .
Therefore, the maintenance technology is fully in the hands of a few countries such as the United States and Germany. Doesn’t it mean to die if you compete with an old store with a history of hundreds of years?
More importantly, the aviation maintenance industry is an industry controlled by the state. How could you, a small private enterprise, get a license?
However, the old man’s idea was extremely firm, “First enter the engine overhaul, then enter the engine controller research and development, and finally enter the modification and overhaul of the entire aircraft!”
Knowing that there is a tiger in the mountain, he tends to go to the tiger mountain. Where did the old father sing?
Of course, others can’t understand it, Li Biao can understand it. He understands that his father is interested in the huge market potential of the aviation industry.
You should know that China is a country with a population of 1.3 billion, and the tourism market has great potential.
You should know that many airlines can afford to buy planes, but cannot afford to repair them. Why? Because the maintenance costs of foreigners are ridiculously high, and when they encounter quality problems, the airline can only lose money during the 3 to 5-month maintenance period.
You should know that my father’s title of senior engineer was not a good idea, but was rooted in military factories for more than 30 years. The skills were beyond words!
After that, it was his old father who took the lead and Li Biao organized a 40-person R&D team. It took several years to finally get the patent for the maintenance of the electronic regulator of the aircraft engine.
After that, Haite naturally obtained an airworthiness maintenance license issued by the civil aviation system. You should know that it was the first private enterprise in Sichuan to obtain this qualification.
However, some people were dissatisfied, "There are private enterprises in Chengdu that are very bold and actually started aircraft maintenance..." Finally, in the spring of 1994, the director of the Airworthiness Division of the Civil Aviation Administration made a special trip to Chengdu for investigation. Their purpose was very clear, "If Hit does not work, close the door immediately!"
For more than a week, from process to system, team to technology, products to finance, Het was tossed out. Surprisingly, the director made a 180-degree turn, "I didn't expect you to do so well! We need companies like you who dare to do something to solve practical problems for airlines!"
In this way, Hit Company became popular unexpectedly and quickly became a model project for the civil aviation system maintenance. It is also under the leadership of Haiter that a large number of private aviation maintenance companies in my country have sprung up like mushrooms after a rain.
What about Haite? The sales revenue exceeded 50 million in just 4 years, and it quickly left Sichuan and moved to the whole country.
However, the Asian financial crisis came unexpectedly in 1998.
Seeing that many factories around were closed down, Hait's workers could not sit still. A disciple brought out by Li Biao himself shouted the most fiercely, "Hurry up and divide the money you earn and put it into a safe place. Within three months, Hait will be finished."
Looking back now, Hait's only shareholders are Li Biao and his father, and the other employees are professional managers. In other words, only Li Biao and his wife can decide the company's business decisions.
However, the workers at that time didn't care about that, "I have already paid my labor, so of course I have to share the benefits equally!"
The scholar met a soldier and couldn't explain it clearly. In the end, Li Biao and his father had to compromise and share all the cash on the company's books.
The worst at the end of 1999, the company's book funds were only less than 100,000 yuan, and maintaining the company's daily operations became a problem. What should I do? In the end, the father and son made up their minds to mortgage all the mortgaged property such as the house and car at home to a commercial bank, and invested all the more than 600,000 yuan loans they received into the company's operation, and the company survived the difficulties.
During those days, Li Biao couldn't stand it several times. At the critical moment, my father's words played a role, "Keep the green mountains there, and don't worry about not having any firewood. Only by waking up can you continue to move forward."
As expected, bad luck comes.
In the next five years, Haite's career entered the fast lane. Aviation maintenance, aircraft dismantling, R&D and manufacturing, training and leasing... The father and son are good at everything in the industrial chain, forming a "one-stop" aviation service system, and even carried out overhaul and renovation business of small and medium-sized aviation engines, and created multiple firsts.
The first small and medium-sized aircraft engine maintenance base
The first private aircraft overhaul enterprise
The first manufacturer of transport aircraft simulator
The first developed a helicopter rescue electric winch
The first developed a pilot pulse oxygen supply system
The first won the "First Prize for National Defense Science and Technology Progress"
On July 21, 2004, Hit was listed on the Shenzhen Stock Exchange. In the following 10 years, the market value has increased by 39 times, and in 2015, the market value exceeded 20 billion.
Haiter has also become a private group that covers the entire process of aviation technical services. It has more than 100 customers including four major airlines including Air China, China Eastern Airlines, China Southern Airlines, and HNA, and has established cooperative relationships with more than 20 internationally renowned companies such as Boeing, Airbus, and Bombardier.
4, in July 2008, the old man resigned from his position as chairman and director of Hit High-Tech and formally handed over the company's management rights to Li Biao.
Li Biao did not disappoint his father's expectations. His plan to invest 150 million yuan in helicopters was successful. "The flight altitude is 8,000 meters, with high performance, strong reliability and low usage cost." Since then, Li Biao burned three fires in a row.
The first hot topic is in mixed reform. As early as 2003, Li Biao tasted the sweetness. Shanghai Special Airlines, which was established in a joint venture with China Eastern Airlines, made a profit of 30 million yuan in the first year. Therefore, in 2010, he continued to make efforts and established Sichuan aircraft projects with three companies including Sichuan Aviation and Port Machinery Engineering, and carried out the overhaul of the entire aircraft of Airbus aircraft.
After 2011, Li Biao once again came to the forefront of military-civilian integration and announced that "civilians join the army." The Hits were left on the fighter planes of Zhu Rihe's military parade, on naval ships, on civilian passenger planes, and even on the special planes where national leaders visited.
6, on September 3, 2015, the military parade on Victory Day of the Anti-Japanese War, and the fighter jet equipped with Haite electronic controller successfully flew over Tiananmen Square.
The second fire is to enter the passenger aircraft and freighter market. After 2010, with the rapid development of "Three Connections and One Drive" and SF Express, the freight market ushered in a big explosion, and many airlines' freight business even surpassed passenger transport.
passenger and cargo conversion sounds easy, it is to dismantle a few seats. In fact, it is a technically complex system project that involves the installation of large cargo doors and cargo processing systems, and cannot change the center of gravity of the aircraft.
At that time, except for Boeing and Airbus, there were less than 5 companies in the world that obtained this qualification.
However, what Li Biao lacks the most is talents. There are more than 2,000 people in the company, more than 85% of them are scientific researchers, and there are more than 40 doctoral students introduced from overseas alone. As soon as the annual meeting comes, doctors from the United States, Japan, Singapore, , and Germany are gathered together, as if they are holding a United Nations conference.
Moreover, Li Biao is very open-minded, "If you have money, everyone will make money!" The last selected cooperative unit is Israel's Aerospace Industry, which is Israel's best defense and airline. It has the ability to have world-class cutting-edge solutions in the fields of aerospace, computer applications, etc.
The third hot topic is to enter the chip. In January 2015, Li Biao and China Electronics Technology Institute jointly established Haiwei Huaxin, which was the first in China to produce 6-inch chips and officially entered the field of high-end RF chips. "High-end integrated circuits, if you don't sell them abroad, just do them yourself."
Unexpectedly, just one and a half years later, Haiwei Huaxin's production line has removed the 6-inch gallium arsenide and gallium nitride products, becoming one of the most advanced production lines in this field in one fell swoop.
At present, Li Biaojing is waiting for the explosion of 5G. "The rapid development of the Internet of Vehicles, Internet of Things and basic communication networks will create a broad market space for the application of gallium arsenide chips."
"For the dream pursuit, if you have the opportunity to do it, go if you have the ability, then do it quickly. There is no end to life, otherwise, every time you stop, you will feel that you missed the opportunity later."