A few days ago, Forbes Business Journal interviewed Liu Yi, Secretary-General of the Chinese Football Association. In the interview, Liu Yi talked about the current situation and future of Chinese football. Liu Yi said that China does not rule out the bid for the 2030 or 2034 World Cup.
For the current influence of Chinese Super League , Liu Yi said that Asia's number one is well deserved. "In terms of brand awareness and audience participation, the Chinese Super League has been the first league in Asia, and the Chinese Super League was a short break in European League for a while, which increased the ratings. The Chinese Super League has the ability to obtain overseas revenue rights, and the Chinese Super League is more willing to accept Asian players."
Then Liu Yi talked about the topic of de-bubble in the Chinese Super League, "In the past 3-5" In 2019, the brand awareness and value of the Chinese Super League have increased sharply, but there has been excessive overdraft. In 2019, the Chinese Super League spent US$180 million per team, 70-80% of which entered the players' pockets, and 70% of them were paid to foreign players. "
Football Association restricts investors' direct investment in the club. Liu Yi believes that "let investors pay directly, which will make the team not enterprising in their comfort zone. I think the new policy will have a pro league ”
, and in Liu Yi’s view, the salary cap will urge players to go abroad. “What we mean is to encourage players to go abroad, especially to Europe. The Chinese national football team Association and Bundesliga and La Liga are discussing the topic of selecting young players to go abroad. If they get high salaries in China, they will not be willing to go abroad.” ”
When asked about China or hosting the 2030 or 2034 World Cup, Liu Yi "The 2008 Beijing Olympics have allowed China's urban infrastructure, public facilities, and stadiums to be renovated. Hosting the World Cup will create momentum for all walks of life, especially for Chinese clubs, which will be beneficial to their business operations."
For the national football team and the World Cup, Liu Yi said, "If the national football team advances to the World Cup, our country will be more confident in developing football and sports, which will also help the cohesion of the entire country."