Source: Yachang
Recently, NFT encrypted art auctions have been happening one after another, and it is very popular. On March 11, the NFT digital artwork "Every Day: The First 5,000 Days" sold online at Christie's in New York caused a sensation in the whole world. The works of an unknown painter have reached the third highest price for the works of living artists (second only to Jeff Koons and David Hockney). Other auction houses followed up quickly, as if they were full of confidence in NFT auctions.
Unexpectedly, Japanese contemporary avant-garde artist Takashi Murakami suddenly postponed the ongoing NFT work auction 5 days ago, that is, the auction will be withdrawn from the market, and the reason is likely to be that the expected transaction situation is not ideal. Do you feel the screen is written - "As long as I am not embarrassed, you are all embarrassed."
In the NFT art trading market, it seems that everything can be sold for money, and it is quite a lot. Will this incident pour a basin of cold water on the popular NFT auction?
"As long as I'm not embarrassed, it's all you are embarrassed about."
Incident:
Murakami Takashi NFT "rollercoaster"-style release price and method
On March 29, Murakami Takashi began to auction his 108 NFT encrypted works "Murakami.Flower (i.e. Murakami Takashi Flower Series)" on the NFT trading platform OpenSea. According to Takashi Murakami, he chose the number 108 because the number fits the symbol of secular desire in Buddhism.
Murakami Takashi 108 NFT encrypted works "Murakami. Flower"
On the same day,Murakami Takashi first released the first 12 works on the Opensea platform and told him that his 108 works will be released gradually in 9 days, uploading 12 photos every day. The only difference between these works is the change in the "flower expression".
"#0000 Murakami. Flower"
On April 1, Takashi Murakami has released the first of 36 works. The online bid of "#0000 Murakami. Flower" has reached 144 Ether (about 1.83 million yuan), and the average bid of the remaining 35 works is mostly around 44 Ether (about 56,000 yuan). According to this trend, the total auction transaction price is estimated to reach more than 8 million yuan.
"#0000 Murakami. Flower" bid to 144 Ether Coin
Unexpectedly, on April 5, a few days before all 108 works will be announced, the bid of the previously highest-priced "#0000 Murakami.Flower" has dropped from 144 Ether to 50 Ether Coin. Other NFT works have also dropped from previous prices to between 0.1 and 1 Ether. It is obvious that is different from traditional offline auctions. When the transaction deadline is not reached, bidders can withdraw at any time by bidding on the NFT trading platform OpenSea, which is very interesting! In my country, the Auction Law clearly stipulates that once a bidder bids, he or she cannot withdraw the offer, otherwise he or she will bear corresponding legal responsibilities.
htmlOn April 6, after Takashi Murakami uploaded all 108 works, he suddenly told the auction platform that he would change the auction method: change the single auction of 108 works to a packaged whole auction, that is, no longer recognize the bidder’s original bid on each work. The new lot is called "108 Earthly Temptations". The artist promises that the buyer who finally buys the NFT cryptographic art package will get ownership of 108 individual NFT works and a total of 109 NFT works in the entire package.00000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000 At this time, the bid for this set of NFT works, which were initially expected to set auction records, was only 20 Ether, or about 275,000 yuan, far less than the estimated 8 million yuan a few days ago. Takashi Murakami explained this: "Performing an NFT auction is a challenge I'm taking. However, for some reasons, I decided to postpone this sale to do a recheck."
Murakami posted a screenshot of the postponement and apology statement
On the Opensea web page, Murakami said the reason for withdrawing the film: "In order to make full use of NFT, maximize the convenience of collectors/owners, and increase their satisfaction and security when owning the work, we decided it would be better to further explore the best way to provide my NFT works. Therefore, we plan to carefully consider and discuss various factors, such as: according to my philosophy, choose between ERC721 and 1155 contracts according to their respective characteristics: Do we need independent smart contracts? Should we build our own storefront? Do we need IPF? etc. So I want to withdraw the transaction temporarily and after further internal discussion, prepare to do better NFT processing again. I sincerely apologize to those who have already bid, but I hope you will understand the withdrawal logic behind it. "
" Sorry, I'm willful..."
The question is:
Why did Takashi Murakami withdraw his auction?
The author believes that there are four reasons for withdrawing his auction.
first. Takashi Murakami chose the NFT platform to auction his 108 works, and may not have conducted market research, analysis and planning well in advance. Although Takashi Murakami has a great influence on the younger generation this year, the market of his works has always been in traditional offline. For example, in the 2017 Hong Kong Sotheby's Spring Auction, Takashi Murakami's work "MISS KO2" was sold for HK$22.9 million; in the 2019 Hong Kong Christie's autumn auction, one of his "sunflower" style works "Wow, Kaikai Kiki" was sold at HK$19.325 million. Now, his NFT "Sunflower" package only sold at Opensea for only 275,000 yuan, which is far from the original market of his works. According to the general rules of online auctions, online bids may often increase a lot at the end of the moment, but Takashi Murakami may not want to take on this risk, and withdrawing the auction became his last choice. The poor shooting is because he has insufficient influence in the digital currency and NFT circles, and his initial operation foundation is insufficient, so he chose the wrong auction platform.
Takashi Murakami "MISS KO2》
Second, he auctioned too many similar "sunflower" works at one time, so naturally will not meet the scarcity principle . His sudden change to 108 pieces later may also indicate that he discovered this problem, but it is difficult to recover the negative impact on the market.
Third, according to auction practice, should fully display all auction items before the transaction, and it should not be uploaded 12 works every day so as to squeeze toothpaste The release of goods. He may want to create suspense, but the result will make the buyer wait and see and wait, not knowing what the works released later, causing hesitation in bidding.
Fourth, A mature auction plan should not be changed at will during the auction process. should not be changed at will, and will change it over and over again, and will be in a vain. It will affect the market confidence of bidders and will obviously have a negative impact on the transaction.
Murakami Takashi "Wow, Kaikai Kiki》
It is easy to burn your body:
NFT It is time to calm down
The various "magical moments" of NFT auctions that have happened before have completely brought NFT-related concept stocks into a "carnival moment". In addition to being excited, the unexpected incident of Takashi Murakami withdrawing the NFT auction also left everyone with room for thinking: Will this be another "tulip bubble"?
At present, domestic NFT art auctions have not been very popular due to conditions and other reasons, and are still waiting and watching. As for the collection circle, more people choose to restrain themselves. The results of NFT's "sky-high" auction can only represent the attention and scarcity brought by NFT art at present high freshness and strong news, and cannot represent the author's artistic level, as well as the sustainability and value-added space of its works market in the future. It is understood that Beeple is an artist who has become famous online. Before 2020, Beeple never sold any work, and now his works are at the same price as Van Gogh and Picasso. After the withdrawal of the filming of
, Takashi Murakami said that he firmly believes in the huge potential of NFT and will be excited to invest in the creation of NFT art again.
In fact, after the work was sold at a sky-high price, creator Beeple also published his attitude towards NFT, "I think this is a bubble."If it wasn't a bubble yet, I think it's likely to be a bubble at some point because there are so many people pouring into this field now. ”
In the future, no matter how Takashi Murakami operates, the methods of this auction will be changed and unilaterally revoked the buyer's bid will have damage to the artist's image and reputation, and will also form an obstacle to the success of the auction again. And where can NFT auctions go, it will leave it to the market test.