"Since May, our store has successively used the peak season quota increase activity of 'JD Enterprise Jincai' to prepare enough air conditioners, refrigerators, washing machines and other electrical appliances for the big promotion. All of this goods were sold during the 618 peri

"Since May, our store has successively used the peak season increase event of "JD Enterprise Jincai" to prepare enough air conditioners, refrigerators, washing machines and other electrical appliances for the big promotion. All of this batch of goods were sold during the 618 period." Speaking of this year's 618 event, Liu Xuejie, the head of the JD Electrical Appliances Store located in Qianxian Town, Tongzhou District, Beijing, excitedly said that thanks to the special increase of 450,000 yuan during the 618 period, the inventory volume this year has increased by 5 times!

The "enterprise gold" mentioned by Liu Xuejie is a product launched by JD Supply Chain Financial Technology to help small and medium-sized enterprises alleviate the pressure of procurement funds. It can be purchased first and then paid, with convenient settlement, flexible accounting periods and support the recycling of loan quotas.

JD Enterprise Gold Co., Ltd. can support both business procurement payments and administrative procurement payments of enterprises, flexibly, safely and conveniently solving the problems of inconvenient procurement advancement and backup funds and insufficient credit limits faced by enterprises in the procurement process, thereby helping enterprises reduce financial pressure and labor costs and realize the digital transformation of enterprise procurement.

home appliance procurement chain has become transparent and simple

"In the past, daily purchase work was quite cumbersome and required a lot of energy to deal with manufacturers and dealers. Now, when purchasing goods, you only need to deal with JD.com, and the channels instantly become transparent and smooth." Liu Xuejie introduced that his store mainly deals in air conditioners, refrigerators, washing machines, TVs and other household appliances, and now it has entered the 13th year of operation. Since reaching a cooperation with JD.com in November last year, the store has ushered in new development opportunities.

"During the stocking period of this year's 618 promotion, we can select and place orders online through JD.com. After using JD.com's corporate gold-cake payment, JD not only arranged door-to-door delivery services, but also waited for the appliances to be sold and repayed within the agreed payment period." Liu Xuejie said that this "procurement first, payment later" model greatly reduced the pressure on the store's working capital, and also allowed him and his colleagues to fight for 618 with confidence and boldness, and devote more energy to store management.

After reaching in-depth cooperation with JD.com, Liu Xuejie's store immediately launched the sign of "JD Electrical Appliance Store", which made the store attract more young consumers. "My parents always buy home appliances here. Now with the JD brand as the quality guarantee, I want to continue to buy a complete set of homes here after getting married and decorating my new house." As a new generation of "repeated customers" of the store, Ms. Wang said that buying electrical appliances is now faster than before, especially large home appliances, and after-sales service is also superior.

"JD Enterprise Jincai will continuously optimize the enterprise settlement steps according to the scattered and high-frequency procurement needs of small and medium-sized enterprises and improve the procurement efficiency of enterprises. Users can not only purchase first and then pay, but also choose the repayment method of weekly or monthly settlement, with flexible accounting periods." According to the person in charge of JD Technology Enterprise Jincai, JD Enterprise Jincai has also launched the mother-son account function, supporting one company to share quotas with multiple accounts, meeting the procurement needs of branches and departments, and allowing enterprises to save money, worry and time.

has high credit application efficiency, helping merchants improve quality and efficiency

Due to factors such as the epidemic, many small and medium-sized business owners are facing financial difficulties similar to Liu Xuejie. In recent days, the National Development and Reform Commission, the People's Bank of China, the Ministry of Industry and Information Technology, etc. have also issued documents to encourage and advocate various ways to help small and medium-sized enterprises to alleviate their difficulties.

Under this background, JD Supply Chain Financial Technology has continuously upgraded JD Enterprise Gold Course based on years of practice. Applicants only need to click "Activate Now" on the homepage of the Enterprise Jincai, provide the company's basic information and sign the agreement after completing real-name authentication and enterprise authentication, and complete all operations. Subsequently, JD.com conducted a comprehensive review of the applicant's credit through automated modeling and determined the credit limit. After the review is approved, the applicant can use "Enterprise Gold Core" to make payment on the same day.

blocking and not blocking love, gold has warmth. Faced with the severe epidemic prevention and control situation in many places across the country, for JD Wanjia customers, JD Enterprise Jincai provides a policy of deferred repayment for stores in medium and high-risk areas. Based on risk control assessment, the bill can be applied for a delay of up to 14 days without deferred fees.In addition to regular credit, for important stocking time nodes such as 618 and Double 11, JD.com Enterprise Jincai will also provide exclusive quota increases and various payment discounts during the peak season, so that merchants can avoid financial worries.

At present, JD Enterprise Jincai has covered multiple B2B procurement platforms under JD Group, such as JD Wanjia, JD Enterprise Purchase, Shop Guinbao, Yao Jingcai, JD Distribution, Jingcaihui, etc., involving government and enterprise institutions and retail, communications, digital, home appliances, medicine, etc., serving nearly 100,000 small and medium-sized enterprises across the country. In 2021, it provided financial support for SMEs.

Liu Xuejie and his colleagues are still fighting on the front line to serve more consumers, and as their support, the company Jincai is silently helping more small and medium-sized enterprises to improve their capital turnover efficiency and increase their operating scale. From point to surface, starting with JD.com’s financial resources, in the future, it is the general trend for more small and medium-sized enterprises to achieve digital and intelligent procurement transformation. Among them, technology companies such as JD.com will definitely play an important role. Relying on JD.com’s advantages in digital and intelligent supply chain, we will continuously improve the digital and intelligent procurement level of small and medium-sized enterprises in my country, realize cost reduction and efficiency improvement of production and operation activities, and help the high-quality development of my country’s real economy. [Please email the submission and regional cooperation information report 3469887933#qq.com reply within 24 hours. 】