中国官网 reported that since the third quarter of 2021, the price of LCD panels has continued to decline, and by the second quarter of 2022, the prices of some panels have been halved. As June begins, the price of TV panels continues to fall, and the price will fall below cash costs across the board, and the pressure of IT panels to lose money in the third quarter also emerges.
In order to promote supply and demand balance and prevent panel prices from continuing to decline, domestic leading panel manufacturers have all released production cut strategies. Luotu Technology Report pointed out that BOE, TCL Huaxing and Huike have significantly reduced the amount of parent glass tablets since June. Among them, BOE reduced by about 25%, TCL Huaxing and Huike reduced by about 20%, and Huike reduced by about 20%. Xie Qinyi, research director of
Omdia monitor, said that LGD, Qunchuang and AUO have also reduced the number of films invested, with production cuts of about 5 to 10%. In June, the global average panel capacity utilization rate will drop by 80%, and will drop below 75% in the third quarter, which may hit a low point since the 2008 financial crisis.
WitsView pointed out that because the TV panel has fallen below the cash cost, manufacturers were discussing the third quarter production cut plan, which has the opportunity to make the decline of TV panels converge. However, due to the suspension of purchases of Samsung, the decline in TV panels in June has been put under pressure again. The monthly decline has expanded further than the original forecast, with 50/55 inches falling by 1 to 2 more than the original forecast, and 65/75 inches falling by 2 to 4 more than the original forecast.
Qunzhi Consulting believes that as the dual-Korean brands rapidly reduce panel procurement in order to quickly reduce inventory, Chinese brands are expected to maintain conservative demand for panel stocking in the third quarter under the influence of the dual-Korean brakes. Overall, the third quarter fell into a deep inventory destocking cycle. On the supply side, after Korean and Taiwanese manufacturers controlled production, mainland panel factories have gradually launched passive production cuts, but in the short term, the slowdown in panel stocking demand is still faster than the reduction in production capacity.
Qunzhi Consulting predicts that LCD TV panel prices will continue to decline from June to July, among which large sizes will continue to decline significantly, and the decline in prices of small sizes will be expected to narrow.
Specifically, the downward space of 32-inch panel prices stimulates the release of panel demand. Coupled with the recovery of demand brought about by the promotion season in emerging countries, it is expected that panel prices will fall by 1 US dollars from June to July; demand for 43-inch panels is relatively sluggish, and supply remains stable. Prices are expected to fall by 2 US dollars in June, and the decline in July is expected to narrow to 1 US dollars.
In terms of 50-inch panels, the European market demand in the European market was sluggish, and panel prices maintained a downward trend from June to July, but under the influence of cost support and capacity control, the price is expected to maintain a decline of US$1. The supply and demand for 55-inch panels continue to be loose, and panel prices are expected to drop by US$4 in June and panel prices in July.
In terms of large size, the impact of international brands in June's procurement demand brakes is highlighted. It is expected that panel prices will continue to decline by more than US$10 in June. As G10.5 gradually launches production control plans in July, the decline in July is expected to narrow to less than US$10. (Proofreading/Lee)
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