With the development of urbanization, the markets such as urban housing construction and infrastructure construction are also maintaining strong demand. According to statistics, the total output value of Chinese construction enterprises in 2021 was 29.3 trillion yuan, achieving an increase of 11.4%.
Although the industry development is still stable, under the continued impact of the epidemic, the growth rate of total profits and output value profit margins have both hit new lows. With the continuous changes in the "14th Five-Year Plan" policy, construction companies continue to enter the market, the competition track is more crowded, and the situation of "more wolfs and less meat" is becoming more and more obvious. Faced with the fierce competitive environment, how should small and medium-sized construction companies break through and find another way to seek more opportunities?
Zhongbu Construction Group Co., Ltd. Chengde Branch (hereinafter referred to as Zhongbu Chengde Branch) has turned its attention to the bidding market with the largest market share in the construction field. Taking the advantages of the big data service of national bidding service Yunqibio as the core, we innovate the digital and intelligent bidding model, and meet the opportunities and challenges of change on the road to market progress of China's "smart" manufacturing!
1. tracks are crowded, and digital opportunities have surfaced
According to Hu Yanqiang, CEO of Zhongbu Chengde Branch, after more than 10 years of experience, from white-collar workers in the company to starting a business and opening factories, to today's construction projects, the industry span is not small. But looking back, only after experiencing transformation can one be reborn.
In June this year, Hu Yanqiang officially established Zhongbu Chengde Branch. Previously, he had been working in engineering projects for several years. According to him, with the impact of the epidemic in recent years and the continued sluggish environment, business development is facing considerable pressure. "There are too many wolves and fewer meats, few projects, and more want to do it. The competition is too fierce and the profit margin is very thin." The bidding market for construction engineering projects is one of the important ways to trade in the current market in the construction field. To this end, after working in engineering projects, Hu Yanqiang also participated in the bidding for the project many times and achieved good economic benefits in the bidding for projects around Chengde .
According to his feedback, at first, due to incomplete information, insufficient time to prepare information, and the head office in Wuhan, many opportunities were missed. In addition, when settling in Beijing, he is more inclined to seize the cooperation opportunities of Beijing projects. Therefore, the goal gradually shifted and was locked in the bidding market for Beijing engineering projects. It was also from here that we realized that there were many bids, and officially started the digital transformation journey of engineering project bidding.
2. Start the digital transformation journey of engineering project bidding
Hu Yanqiang admitted that at first he knew Qibiao, he took a try-out attitude. "html is not full every year, so it is better to find a way to open up a new way and expand the market in Beijing."
"I accidentally saw the information introduction of Qibiaoduo on the Internet and paid attention to this type of platform." Hu Yanqiang said that after careful research and comparison, he decided to carry out in-depth cooperation with Yunqibiaoduo, based on the big data advantages of Qibiaoduo, use data to empower business opportunities to explore and use services to meet customer needs.
With the help of Qibiaoduo, Zhongbu Chengde Branch has changed its business opportunity model of relying on offline channels and acquaintances to obtain Biaoshi news. uses big data and the empowerment of AI, and obtains comprehensive and accurate market information through the massive amount of business information in Qibiao.
In response to Hu Yanqiang's specific requirements for regionality, Qibiaoduo Intelligent Search supports filtering relevant construction project target information in the Beijing area. For the project goals you want to know in detail, you can also view them through the basic information, announcement text, project progress and project map in the details. The project map can help companies understand the relationship between bidders and agents, conduct market analysis before bidding, and help effectively improve the bid success rate.
When an enterprise discovers a target customer or competitor, it can also monitor the dynamics of the relevant enterprises in real time through the monitoring center and conduct real-time action strategy analysis to help the enterprise understand the dynamics of the enterprise more comprehensively and improve the success rate of subsequent bidding.
3. Professional win, service first
registered in Chengde, Hebei, occupying a clear regional advantage. Therefore, Zhongbu Chengde Branch often participates in project bidding in Chengde, and the winning rate is relatively high. However, when participating in bidding in Beijing, a large part of the opportunity was often missed due to incomplete mastery of bidding rules, untimely preparation of materials, and unskilled business. In addition to local protection policies, the threshold for bidding in Beijing is high, and Zhongbu Chengde Branch has a weak advantage in expanding its business in Beijing.
For this reason, Qibiao senior service experts in many industries will target to push more qualified high-quality business opportunities to them. Help enterprises actively consult and understand the bidding basic situation of the bidding party, and after obtaining basic communication and understanding more information about the project, assist enterprises in registering.
Hu Yanqiang was very impressed by Qibiaoduo's service capabilities. He said, "Qibiaoduo is indeed considering it diligently for customers. Beijing is 40 degrees high in summer, and it can run dozens of kilometers away to help us run projects and do things. Sometimes it takes half a day or a day to disappear. It is really touching."
" professional win, service first " has always been Qibiaoduo's core competitiveness. Start with creating product experience, ensure that every service staff improves their professional capabilities and serves customers in-depth. Only by improving efficiency, saving time for customers, and everything is problem-solving, can we gain unanimous recognition from multiple customers.
With the help of professional advice and guidance from the bidding, Zhongbu Chengde Branch will help find its own position faster, quickly understand the market environment and collect effective qualification certificates, master the bidding information and its own bidding advantages, and help greatly improve the bid rate.
Last:
After the construction enterprise qualification reform, the existing 593 qualification categories and levels have been directly reduced to 245, with a reduction of more than 50%. This round of construction industry reform is unprecedented and has put forward new requirements for construction engineering companies. Only by knowing changes and adapting to changes can we follow the trend and achieve new development under the wave of digital intelligence. At the same time, uses the national bidding service to launch multiple bids to accelerate the grasp of market strategic layout, adapt to the trend of digital and intelligent innovation, and help enterprises achieve breakthrough development in commercial value!
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