1. The commercial value of domestic marathons is not large enough overall. Although tens of thousands of people participated in a marathon in China, the box office was almost zero. The registration fee was deducted from the competition equipment and supplies, and the broadcast fee was even more expensive. It is said that the local government would pay CCTV millions of broadcast fees. Compared with football, basketball, and tennis, such market-oriented projects, box office and broadcasting fees are astronomical revenue, and a game is hundreds or tens of millions of box office and broadcasting fees. It seems that the main income of marathons comes from investment promotion. Good marathons, such as , North Horse , Xiamen Horse Horse Horse Horse, still has considerable commercial value.
2. The domestic marathon level is not high enough. Yesterday I watched the Berlin Marathon live broadcast, and compared the domestic marathons, although I hired a few black second-rate athletes, I claimed to be an international event, but my level is actually too low. If you compare tennis, the Berlin Marathon must be a Grand Slam level like Wimbledon . Many domestic marathons are probably not even ATP250. They are just the level of the challenge. Compared with basketball, the Berlin Marathon is the NBA finals level, and most domestic marathons are CUBA.
3. The marathon race is half a day. Therefore, marathon players earn bonuses for half a day, but other competitions, including Go mentioned in the question, not to mention football, basketball, tennis, etc., all pass five levels and win six players, and the event cycle is longer, so it is logical to make more money.
4. Domestic marathon competitions are not very interesting enough. The technology is relatively simple and the confrontation is relatively weak. Even yesterday's Berlin Marathon had the world's top players and the world record-breaking gimmicks. It is estimated that there are not as many people who are willing to watch the live broadcast for more than two hours as much as those who watch the Chinese Super League. I have always believed that marathons are used to participate in sports, not sports for viewing, which is completely different from football, basketball, tennis.
5, Athletics Association planned economic management model. The prize money for domestic marathons is either as much as you want, but the Athletics Association stipulates it very hard. Current competitions with high bonuses must be competitions with high commercialization, and commercial competitions must allow the market to play a decisive role. Is the Athletic Association too powerful? Extending your hand too long? Too wide? Don’t have a proper understanding of the spirit of superiors? The Athletics Association is conservative, and is playing the professional team in the planned economy era? Why doesn’t the Chess Association manage this way? Although the Athletics Association has made progress and gradually relaxed outdated administrative controls, it still works under the influence of Olympic strategy and the view of political achievements that prioritizes gold medals. The best marathon players in China are all within the system and do not rely on competition prizes. Their goal is to get the National Games, and then get the Sports Bureau bonus, salary and future jobs. The degree of professionalism and the prize money is high, and the players may not listen to the Athletics Association and do not prepare well for the Olympics, Asian Games and National Games, which will affect the political achievements of the sports department. This contradiction can be seen from the contradiction between tennis players such as , Li Na, and the Internet Association.
However, I firmly believe that in China, marathons are very market potential sports. The market value of marathons must have a significant room for growth, and the bonus ceiling will definitely be broken. Although this year's Chinese Marathon Grand Slam is rough and unreasonable, it has already revealed such signs.
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