When Wuqiujun and Li Shufu look back on the past face to face, he always remembered the two days on August 8, 1998 and January 19, 2003.
The day before, he sent invitations to invite guests from all walks of life to attend the new car launch ceremony of Geely . However, several large tables were set up at the banquet, but no one was present. The next day, he stood in the bustling Hangzhou Zhijiang Resort, looking at the crowded heads in front of him, feeling the great enthusiasm given by people, and couldn't help but feel a lot of emotion. What is different from the deserted and when I was just building a car is that in addition to Geely's main backbone and friends at home and abroad, there are also major leaders at the provincial and municipal levels. Even 12 financial institutions such as the People's Bank of China, Industrial and Commercial Bank of China , Construction Bank , Everbright Bank , and Everbright Bank attended the event.
This day, in the history of Geely's development, is a day that requires a lot of money to be recorded. It has a very vivid and memorable name: moving the capital.
The collaboration between Hangzhou and Geely has achieved a win-win story
The so-called capital migration means Geely from zero to one, moving its management headquarters, marketing headquarters and R&D headquarters from its hometown, Taizhou, Zhejiang to Hangzhou.
Today, not far from the Jiangling Road subway station on the east bank of Qiantang River is located in Geely Group. At the door of the group where the flag flutters, there is a big word "GEELY".
[Picture: Geely Holding Group located in the Internet of Things Street, Binjiang District today]
However, although it is "moving the capital", it also has a "little tail". Geely continues to keep its administrative headquarters and tax relations in Taizhou . It can be seen from this that Geely is also working hard to balance the relationship between her hometown and Hangzhou.
Especially in the context of Yuanda's move with the local government in Changsha, and Dongfeng encountered many obstacles when he encountered many obstacles when he moved from Shiyan to Wuhan. This seemed cautious, but he had to do so.
For Geely, relocating its headquarters to Hangzhou is in line with its own strategic needs. Compared with his hometown Taizhou, Hangzhou, as the provincial capital of Zhejiang, is also the political, cultural and economic center of Zhejiang, and an international tourism metropolis. It naturally has a higher vision and pattern, a better business environment, and is relatively close to the core market.
Moreover, it has a long history and many talents. It has the first-class Zhejiang University in the mainland, which can provide Geely with a large number of high-quality technical and management talents to ensure and further promote its rapid development. Hangzhou is located in the center of the four major automobile production bases of Geely, including the Linhai Base, Taizhou Base, Ningbo Base and Shanghai Base. It only takes more than an hour to go to Shanghai, Ningbo and Taizhou, which facilitates Geely's management of the production base and communication between personnel.
The Hangzhou government is naturally excited. At this grand welcome ceremony held by Zhijiang Resort, local government leaders pointed out that the move of Geely Group's management headquarters, marketing headquarters and R&D headquarters to Hangzhou has filled the gap that Hangzhou has always lacked large automobile companies as an international metropolis.
Because Hangzhou is the provincial capital, Geely moved to Hangzhou, with the following meaning: Geely Auto is not only from Li Shufu, but also from Taizhou. Geely Auto now belongs to us Zhejiang people.
No matter what, Hangzhou needs Geely, not only because Geely, as the only automobile company in Zhejiang Province, can become a member of the "3+6" in China's fierce competition and achieve phased achievements. More importantly, the entry of this important manufacturing enterprise can not only change Hangzhou's soft temperament since ancient times, but also further optimize Hangzhou's industrial structure.
For a city, a complete industrial structure will help promote its high-quality development and thus enhance its competitiveness. Hangzhou’s first-line dreams and even international dreams will be more down-to-earth.
West Lake got sick, Hangzhou took medicine
Once upon a time, Hangzhou, as the hometown of fish and rice and the home of silk, was also a place where modern and modern industries were witnessed.
on the Grand Canal of the Beijing-Hangzhou Grand Canal, in addition to being the most concentrated place in Hangzhou theaters, the hemp and printing and dyeing industry, warehousing and transportation industry, shipbuilding industry and other industries were also in full swing.
[Picture description: Jiangshu Railway is the first railway in the history of Zhejiang Province, leading from the Jianggan Gate to the banks of Hushu Gongchen Bridge. The picture shows a steam train in the railway site park]
After the founding of New China, in order to achieve long-term stability, the government was full of extreme desire for industry development, and Hangzhou has thus become a major land in the industrial development layout.
1958-1960, Hangzhou proposed the call for "three or five years to struggle" in the second round of urban master plan and to build Hangzhou into a "comprehensive industrial city based on heavy industry."
This also allowed Hangzhou to have countless industrial sectors during the "First Five-Year Plan" and "February Five-Year Plan", which were divided into Wulinmen Electronics Industrial Zone, Beidaqiao Chemical Industrial Zone, Hushu Road North Silk Textile Industrial Zone, Banshan Heavy Industry Zone, Chengdong Vegetable Reserve and Food Industrial Zone.
[Picture: The original 32-hectare factory area where the Hangzhou Silian 166 Creative Industrial Park is located is one of the few well-preserved industrial buildings in Zhejiang]
A series of plans have laid the industrial foundation for Hangzhou. Hangzhou's automobile industry also officially started from this time. In 1958 and 1966, Hangzhou once produced or assembled cars independently.
According to the data, the national share of Hangzhou industrial added value increased from 2.9% in 1978 to 4.0% in 1982, and its ranking in provinces, cities and districts across the country rose from 15th to 11th, with an average of one forward one year. The proportion of industrial added value in GDP has steadily increased from 35.3% in 1979 to 37.4% in 1982, and surpassed agriculture in 1980.
The industrial trend is good, but West Lake is "sick". Many people in Hangzhou may not be able to imagine that at that time, an oil refinery would be built by the canal, and a camera factory would be built on Wushan. As for factories with large and small sizes, textiles, printing, dyeing, and machinery as the main processes, they would be filled with upper and lower urban areas.
While they bring wastewater, waste gas and noise, they also "invade" the attractions and cultural relics in the West Lake Scenic Area, seriously damage the garden scenery and natural scenery.
How did Hangzhou become today's "soft girl"
These troubles have also become an important reason why Hangzhou was eager to reserve urban planning talents in the 1970s, and after the State Council held the third national urban work conference in March 1978, it established the Hangzhou Planning Bureau and Hangzhou Design Institute to launch the third round of urban master planning.
After repeated fierce collisions of ideas, the positioning of Hangzhou as a "historical and cultural city and a national key scenic tourist city" has gradually surfaced.
In 1983, the State Council pointed out in its approval of the Hangzhou City Master Plan that Hangzhou is the seat of the provincial capital, a historical and cultural city announced by the state, and a national key scenic tourist city. The construction and renovation of Hangzhou City must be carried out strictly in accordance with the approved overall plan. During the implementation of the plan, the population size must be strictly controlled. In the future, large and medium-sized industrial projects will no longer be built or expanded in Hangzhou.
In addition, Hangzhou should focus on developing services, food industries related to scenic tourism, industries that are not polluted to the city and cause serving people's lives. We must give full play to the advantages of handicrafts and light textile industries. The development of existing industries in the urban area should be based on connotation.
For factories scattered in the city, it is necessary to combine industrial adjustments and technological transformation to improve unreasonable layout. In particular, we must speed up the control of industrial pollution sources and strengthen environmental protection supervision. Enterprises that are seriously polluted and cannot be managed locally should be moved out in a planned manner.
is the serious follow-up of this plan, which has led to Hangzhou missing the opportunity to build cars twice in succession. In the future, although Hangzhou also welcomed Dongfeng Hangzhou Automobile, Dongfeng Nissan Chai Automobile, China Automobile Commercial Vehicles, UFO Bus and other automakers to set up production bases here, they all produce commercial vehicles (including trucks and buses with more than 9 seats). The manufacturing of passenger cars suitable for personal consumption (including sedans, MPVs, SUVs, micro-faces, etc.) has always been blank.
In 2002, hundreds of industrial enterprises set out from the old city and began a turbulent "great migration" process of more than 10 years. It was in this year that Hangzhou boldly demolished the walls of West Lake and canceled tickets in a way that was popular and still very popular, and became the first 5A-level scenic spot in the country to be free of tickets.
[Picture says: The West Lake tickets were not low at that time. But Hangzhou is determined not to hold on to this "golden rice bowl"】
innovation has instead made Hangzhou's tertiary industry grow rapidly over the years. In particular, Alibaba was established and rose rapidly in 1999, driving the information industry cluster to grow bigger and stronger in Hangzhou. By 2017, Hangzhou's tertiary industry accounted for 62.6% of the tertiary industry, while the secondary industry accounted for 34.9%. As for the first-class industry that previously supported Hangzhou's famous, it was very small. Hangzhou has become a veritable e-commerce and leisure capital. Coupled with the impression that "when will the West Lake sing and dance stop?", it further confirms the reality of the "soft city".
Fortunately, in Hangzhou, where the tourism industry and the Internet economy are gradually becoming stronger, there are still several manufacturing companies supporting Hangzhou's industrial storefront when the private economy is rising. The family is the Hangzhou Wahaha Group, which led two retired teachers in 1987, and started with a loan of 140,000 yuan and a profit of one cent per cent by selling other companies' soda, popsicles and stationery paper. It is now the top food and beverage manufacturer.
[Picture: Hangzhou’s three major industries data map from 2014 to 2017]
Another company is the Ningwei Commune Agricultural Machinery Factory founded by Lu Guanqiu in July 1969 and raised 4,000 yuan. Although its background is low-end, it has developed into one of the 520 key enterprises in the country and 120 pilot enterprise groups of the State Council. The name of Daming has also been changed to Zhejiang Wanxiang Group . It was Wanxiang Group and many interested people who jointly laid the foundation for Hangzhou's automobile industry before Geely moved in.
writing | Wang Qianma (a Chinese enterprise researcher, the first person to write commercial geography in China. She has published novels "The Media Circle", "The Hormones at a loss", and the editors include "Cannot Live alone: To the Young People Who Feed to Feed", "Youth Without Anxiety". In recent years, she has successively launched "Rediscovering Shanghai 1843-1949", "The Resurrection of the Shanghai School", "Ningbo Gang: How the No. 1 Business Gang in the World stirs up modern China", "Revitalizing: A Hundred Years of China's Folk Finance", "Play Beauty: Red Star Macalline's 30 Years of Exclusive Business Wisdom", "Seaweed Dad", "New Manufacturing Era: Super Manufacturing of Li Shufu and Geely, Volvo", "Great Powers Travel: Urban War in the Cars" and other works.)
Pictures|Unless otherwise specified, they are all from the Internet
Edit| Mature waist essence
production | Pink female Peppa
Wang Qianma He Dan wrote
Zhejiang University Press
First edition in December 2019
China is experiencing the largest industrialization and urbanization in human history. As the pillar industry of the national economy, the automobile industry, its layout, secret wars and competitions affect the rise, fall and rebirth of cities.
As an observer of historical commercial geography, the author reviewed and looked forward to the Chinese automobile industry map from the three dimensions of history, present and future, following the automobile industry map of Changchun, Shiyan, Chongqing, Liuzhou, Shanghai Anting , Hangzhou, Guangdong-Hong Kong-Macao Greater Bay Area and other representative areas. This book explores the symbiotic evolution logic of China's industrial-city integration in the dual sense of space and time, and outlines the context of urban industrialization since the founding of New China, as well as new concepts and new trends in future development.
