Ten things you need to know about Air Jordan XXXV
Today is September 27th. It has been three nights since the release of Air Jordan XXXV for the annual sneaker spring festival. I believe everyone has read other unboxing, reviews and special articles about Air Jordan XXXV. As the last one to push this article, we also want to make a time difference this time, especially on the first day of Air Jordan XXXV.
The Air Jordan generation has been kept confidential over the years to the extreme. This pair of basketball shoes that represents the highest technological level of basketball shoes. I believe that every friend who loves actual combat will pay or not, and the brand will naturally launch corresponding activities online and offline after the launch of the regular generation every year.
However, with the development of information, spy photos of Air Jordan XXXV this year were exposed early. I believe everyone has also seen it. Before going to the media event, I also saw that many people on the Internet complained about this pair of shoes. Some people say that sincerity is not enough, some people say that they eat lotus root. These remarks have also caused some color schemes of Air Jordan 34 to increase significantly during this period.
Maybe it was Air Jordan XXXV last year, which was really amazing in all aspects. At first glance, even I actually felt that this generation this year did not surprise me. But after attending a media try-on experience session before the official release of Air Jordan XXXV on Thursday, I think no matter how you view the brand new Air Jordan XXXV, I think this is a pair of sneakers worth buying, but I believe you can calculate the price even more clearly than us. As for the dressing experience, I may have some experiences that I can share with you in this media experience training and competition.
1, upgraded Eclipse Plate 2.0
I personally think that the most soulful part of last year's Air Jordan 34 is the brand new Eclipse Plate. In addition to attracting a lot of attention in terms of appearance, it is also a very praiseworthy innovative design for the lightweight sneakers and the actual support of arches.
eye-catching Elipse Plate 2.0
On Air Jordan XXXV, this design has been further upgraded. The first is that the hollow area of Eclipse Plate 2.0 has become much larger. The second is that the position has been moved forward a lot this time and is placed closer to the arch. In addition to giving you better support for the arch, some people also say that the arch is pushed. I think it will vary from person to person, because after all, everyone’s foot shapes are different. For example, the captain would think that the XXX4 would be clipped on the inner side of the upper after the foot was put on, but after buying the same model, Fat Tiger, it would be perfect.
2, Flightwire technology
This FlightWire will actually be ignored by many people to see this pair of shoes, but this new technology is given by the Jordan brand, which has been pursuing innovation. From Air Jordan 1 to today's Air Jordan XXXV, nearly hundreds of new technologies have appeared in the regular shoe styles of previous years, so the launch of new technologies will naturally have its effect. It may be "virtual" when you look at it, and it will be practical to wear it.
Let’s talk about the name of Flightwire, which is actually an upgraded version of Flywire - Flightwire. The main feature is lightweight, but while the designer Tate Kuerbis ensures that Flightwire is lightweight, it does not lose the ability to wrap and support it should have. The new Flightwire
upper with upper Flightwire
3, with back palm Zoom air cushion becomes larger
In terms of air cushion configuration, Air Jordan XXXV can be said to be an upgrade again this time. Because Eclipse Plate 2.0 is placed closer to the arch of the foot, it leaves more space for the back palm. This time, Jordan Brand also gave him enough sincerity, and his back palm changed from the previous hexagonal small Zoom to a huge horseshoe-shaped Zoom.
The back palm has a large and thick horseshoe-shaped Zoom air cushion
But perhaps because the back palm material is relatively hard, the back palm feels not as good as the disassembly. The back palm Zoom looks so surging (I'm sure it's not because I can't step on it because I'm not weighing enough), but it must have been significantly improved compared to the Air Jordan 34.
4, Forefoot Zoom adds cutting patterns
Forefoot also does not use the previous generation air cushion, but adds several cutting lines, so that the Zoom air cushion can have better deformation and bends. However, it seems to be a bit of the shadow of the Air Zoom Turbo air cushion used in the Nike Kyrie 5&6 series, but we observe that players wearing regular sneakers in the NBA cover almost all players, so whether they can really provide better feedback when starting, and can start and change direction more flexibly and forcefully. It depends on whether defenders like Kemba Walker, Luka Dončić, Mike Conley Jr. will wear them and make wonderful performances in the new season.
forefoot Zoom air cushion has three bendable lines
5, The upper is rich in material but does not increase weight
Air Jordan XXX4 In fact, in terms of upper, for the sake of lightweight, most of the material of the upper is still the thin layer of translucent upper, and the upper is not that rich in layering. However, the Air Jordan XXX4 SE is made of fur and leather, but unfortunately, this year's SE has only launched one color scheme. If you can still buy this pair of shoes, please do not miss it. Because missing is a regret.
plus many athletes signed by Jordan have reported that they want to see the use of overgrown fur on the brand new generation sneakers. So this time I chose to add traditional leather and a translucent material that can increase texture to the upper design, which basically returns to the feeling of traditional basketball shoes, and also makes me feel that the upper wrap is better.
Multi-layer upper material
When many people see spy photos, they think that the material of this traditional basketball shoe must bring about weight increase. But I personally tested that the weight is of the same level as 34. I watched the results given by several media outlets who did videos to unbox the video. The difference between XXX4 and XXXV of the same size is about 30g-50g. In terms of flat chests, people's feet are generally not able to feel anything less than 50g.
6 and still have a stable grip outsole. This generation still adopts the classic herringbone outsole design, and the settings in different regions are different in directions and density distributions. I got the XDR version of the sole, and there was no slippage on the wooden floor.
Someone said: "Herbone pattern is ordinary enough, it is similar to the previous generation, which is too foolish." I have always felt that the practical effect of such practical basketball shoes is the most important. The design has been made, and you say that the grip is not enough; if you give enough grip, you say that there is no new meaning.
7, More solid shoelace system
Last year's Air Jordan XXX4's shoelace system has suffered a lot of breakages, and it has been redesigned this year's XXXV. I haven't worn it for a long time, but at least it looks much more reliable than the previous generation. I didn't feel the insecure situation when I tied my shoelaces tightly.
8, full tribute AJ5 details
What I want to say most about this pair of shoes before seeing the photos is how Air Jordan XXXV pays tribute to Air Jordan 5. This has been the highlight of the sneaker Spring Festival Gala every year since Air Jordan 31.
Heel saluting AJ5 details
After seeing the spy photos, I found that the tongue and upper part of the shoe are AJ5's Ctrl C+Ctrl V, and the color scheme of "Center Of Gravity" has the same word "23" as AJ5. Compared to the tribute from the previous AJ31-34, I think this generation seems to have less thoughts because it is a straightforward style.
But in other words, the Jordan brand represents a brand that has been innovating and pursuing flying, but from the 31st generation to now, it has been focusing on tribute every year. This idea has become a bit aesthetic fatigue when it is transformed into a design, so it is very curious that this approach will continue.
9 and flagship shoe box This time the shoe box is also one of the many highlights. Last year's shoe box actually brought us some surprises. Simply put, this year is still a flagship design, adopting a cross-open design. The front of the shoe box is written with Roman numerals, and the font is hollowed out.
You can see that the shoe box is in a folio format
and more sincerely, among the several different colors of the first release, the shoe box is also different. Especially the shoe box for Zion Williamson's PE color matching not only has the words "BAYOU BOYS", but also the detailed design of the characteristic swamps from New Orleans.
0 and 0 and Rich color matching
In fact, there are five colors in the Jordan brand's first launch style, three of which are exclusive PE colors for players.
In Jordan's official promotional materials, the new Jordan Team lineup also appeared in a comic style. Of course, what you see here in us is different from what elsewhere, because there are two Carmelo Anthony and Blake Griffin on both sides who have been wearing Jordan's regular generation. The price of
is ¥1499 like last year. These five color schemes will be released in the next few months. After that, I believe that there will be many meaningful color schemes for everyone. The first color of
has been launched in Greater China this morning, September 27. Other regions around the world will have to wait until October 17. This color scheme pays tribute to the Air Jordan 5, which celebrates its 30th anniversary this year.
will be available at 9 a.m. Nike's official website (in stock with SNKRS) has been sold out, while Tmall has sold 1400+, and now the numbers are all.
black, white and red "DNA" will be released on November 11. This color scheme pays tribute to the classic Air Jordan 5 "Fire Red" color scheme, inheriting the design inspiration of the Firefighter and the aesthetic language belonging to the 1990s.
black and green "BAYOU BOYS" will be released on November 30, and will be available for Zion Williamson's exclusive PE color scheme, with artificial crocodile leather upper, marble pattern and raw rubber outsole to pay tribute to the culture of the city of New Orleans.
black and red "Warrior" will be released on October 21 and will not be released in China. Everyone should understand the specific reasons. The color scheme is the exclusive PE color scheme of Hachimura, designed by his mother, inspired by Japanese samurai, and pays tribute to the spirit of samurai.
white, black and blue "Morpho" will be released on December 24, and will be Guo Ailun's exclusive PE color scheme, inspired by the beautiful blue-green figure of the flash butterfly, and its gorgeous wings are dazzling and symbolized Guo Ailun's flexible and changeable style. The previous lake water green has also turned into a forest blue this time.
actually has a Fragment Design collaborative color scheme that you are very concerned about. The previously announced release date is October 28.
So the question is, which color scheme of Air Jordan XXXV do you like the most?
In general, Air Jordan XXXV is an upgraded version of Air Jordan XXX4. What many people complain about is that this time the design did not subvert the previous generation's design, but had a language continuation. In fact, this design continuation has appeared on Air Jordan 3 and Air Jordan 4. Even more recently, XX9 and XXX are somewhat similar, so those who don't like this generation of appearance designs can look forward to Air Jordan XXXVI.
When I saw the manuscript displayed on the day, I found that there were still many details, such as what does T/T+R represent, and does the manuscript above use the FastFit technology with the heel?
As for the improvement, we all know some shortcomings that Air Jordan XXX4 has been accepted by consumers and the market last year, and the changes made on XXX5 are all for improvement. So during the media experience session on Thursday, I asked the NikeEkin team and athletes from major stores who played the first game. Their feedback on this pair of shoes is more in line with actual combat than the previous generation. As for appearance and other things, you may not be accustomed to it now, but if you change to a good-looking color scheme, will you be willing to pay for it?