July 17, on the second day of the Beer City media open day, the reporter visited the West Coast Golden Beach Beer City again. Today's first stop is the Beer Culture Museum located in the Beer Culture Square. This small town with a very architectural style in Germany is about 4,505 square meters. It condenses the essence of world beer culture. With its unique historical and cultural elements, it shows the beer culture of Jinsha Beach Beer City. When you enter the museum, facing the gate is a beer world map "Cheers to the World". It is made up of famous beer trademarks from all over the world, and the trademark of Qingdao Beer is marked on the Chinese territory. Continue walking inward, the reporter found that the roof of the corridor is composed of white beer bottles. According to the staff, this is a long history of world beer composed of 6,000 beer bottles, which means that the history and culture of world beer have a long history.
"Civilized Road Sign" exhibition hall uses stone walls and projection technology to display ancient beer culture. The museum is divided into four exhibition halls, "Civilized Road Sign", "Tiangong Brewing", "Integrity Life" and "Century Love". According to Wei Yongxiang, director of the Beer Culture Museum, these four exhibition areas select wonderful stories and important content from four theme points: world beer history, brewing technology, cultural representation, beer and Qingdao, and use entertainment and experiential means to show the happiness and passion brought to people by beer. In addition to the graphic display, the museum also displays a large amount of physical materials and brewing equipment, and displays beer culture in a panoramic view. In the "Wine Collection" exhibition area on the third floor of the museum, hundreds of more famous beers in the world are exhibited, including a "snake venom" beer from the UK. According to the staff, it is the most alcoholic beer in the world, with an alcohol content of up to 67.5 degrees. It is specially marked on the wine bottle trademark. It cannot exceed 30ml at a time.
Monastery beer history display
Using sand tray to show the scene of ancient people harvesting barley to make beer
Evolution of beer bottle opener
Introduction to the introduction of hops in beer brewing The role of
is located in the Golden Beach Beer City, with ten stages of large and small, each stage has its own characteristics. The stage of the Expo Town is located on the left side of the Beer Culture Museum. Bands from Brazilian and the United States are invited to perform music in various styles of Jazz, funk and Blues respectively. Two American street artists were also invited to combine guitar performance and tap dance to create different rhythms. The West Stage is located in the West Square of Beer City, surrounded by many beer tents, so it is more appropriate to arrange the "National Wine King Competition". According to the staff, the West Stage mainly arranges some enthusiastic and highly participatory programs. The Recycling Bin Percussion Orchestra, which has won unanimous praise from the judges on the American Got Talent Show, will also come here to build drums with daily necessities such as pot lids and ladders to play music of diverse levels. At the same time, the American Breakthrough Roller Skating Group and the Russian Dance Group will also bring passionate performances here. The South Stage located in Golden Beach Coast Square is directly built on the edge of the beach. The sea is on the back of the stage. Here, there will be a new style of music that combines funk and psychedelic rock. On the left side of the South Stage, a high-altitude acrobatic called "Umbrella" will be performed. Performers will complete thrilling performances through the cooperation of music, lighting changes and specific scene installations. According to the staff, multiple performances will be arranged in the beer city from afternoon to 10 pm every day. In addition to the performances on the designated stage, the park will also temporarily arrange some uncertain performances to truly build the Beer Festival into a city that never sleeps.
drink beer is of course indispensable for food. Shilin Night Market , one of the three major night markets in the world, will bring more than 200 specialty foods including Chinese time-honored brands, Taiwanese food, Guanzhong snacks, etc. to citizens this year. Shilin Night Market is located in the west district of Beer Garden. The houses here are all German architectural style, and are romantic and literary.This Shilin Night Market is divided into three indoor areas, and it operates Taiwanese specialty foods such as fried clams, large intestines wrapped in small intestines, and fried ice cream. In order to ensure the authenticity of the taste, the chefs here are all from Taiwan. It is not a dream for friends from Qingdao to eat Taiwanese food by taking a taxi!
Taiwan chef is making internet celebrity food clam fried
This year's beer festival has the longest in history and the largest in history, so the fire fighting force is also better than previous years. The reporter then went to the Jinsha Beach Beer City Fire Workstation built this year at the second gate of the west gate of Jinsha Beach Beer City. You can see two fire trucks parked in front of the station from afar, and there are three all-terrain fire motorcycles next to it. "The fire station was established in May this year, with a construction area of about 865 square meters and is equipped with 12 professional contract firefighters. They are responsible for fire fighting and fire prevention inspections in the beer city. During the Beer Festival, we will closely cooperate with the development zone fire brigade to conduct fire prevention inspections in three areas. Two firefighters will be arranged in each area to fully ensure the fire safety during the Beer Festival and make the tourists coming to the park feel at ease," said Ji Hongkui, the fire station manager.
Fire station equipment is all-in-one
It is understood that this year's Beer Festival uses beer as a link to highlight the characteristics of SCO . It has introduced the first SCO national series of beer brands, specially built a SCO national beer tent, and will also invite international friends from SCO countries to participate in the opening ceremony and the series of Beer Festival activities. The World Beer Palace with the above-mentioned elements as the theme, also known as the SCO Beer Canopy, has a retro LOFT decoration style that makes people shine. "This year's Beer Festival has ten passionate carnival beer tents and three fashionable and casual beer tents. The Wanguo Beer Palace is a leisure area similar to the British Qingba." The head of Huangfa Group told reporters that it not only brings together more than 200 beers in more than 20 countries including Russia and India, but also allows you to personally participate in beer brewing, listen to beer culture lectures, understand the history of beer development, learn wine tasting knowledge, and experience a high-end beer culture salon.
continues to walk towards the seaside, and the reporter came to the Russian Ural beer tent. The person in charge of the tent introduced that there is a SCO product exhibition area and a new area specialty exhibition area on the right side of Dapeng. You can not only buy small goods such as Russian dolls, but also taste Russian Ural brand beer and the most distinctive Russian red sausage.
reporters came to the craft brewery, and several high-tech light and shadow equipment are being installed and debugged. It is understood that during the Oktoberfest, the European industrial architectural style walls on the south and west sides of the craft brewery will become "light and shadow curtains". The breathtaking light and shadow art will be staged from 19:30 to 22:00 every day, vividly popularizing the knowledge of beer brewing to all citizens and tourists in the festival. Not only the craft brewery, but during the Oktoberfest, the Beer City Cheers Sculpture, the Beer Museum , and the dream conch sculpture in the middle of the Avenue of Stars will also present special effects of light and shadow.
Just as night fell, the naked 3D light and shadow show outside the Beer Museum was staged brilliantly. According to the staff, the 3D light and shadow show here is specially designed according to the museum's unique facade. The videos played are presented in a variety of contents such as traceback, gifts from God, famous beer paintings and sculptures, beer movies, beer world, and toasting with the world. From the first invention of beer in Egypt, to how to produce and process it, to how to get involved with the West Coast Coast, there are wonderful displays. It not only shows the world attributes of beer culture, but also adds elements of the West Coast New District movie, cleverly combining the SCO Film Festival with the West Coast Beer Festival. With this combination of beer culture and shocking visual effects, tourists can be immersive and travel through the past and present with the images, opening up the Pandora's treasure box in the beer world.
"This year, we have built a new interactive cultural experience for citizens and tourists through the cool and realistic naked eye 3D show. The light and shadow show is produced by a top domestic team who participated in the G20 Summit and the SCO Summit. It is combined with the world's most advanced 31,000 lumen laser projector to create a stunning and shocking visual effect in all aspects."Wang Gong, executive director of the Beer Festival cultural event, told reporters that since this light and shadow show needs to be completed on uneven buildings or sculpture surfaces, especially cheer sculptures and dreamy conch sculptures, high-performance multi-channel projection technology is used to create dreamy image content on the sculpture surface with the rhythm of live music. With the transformation of the song, the overall sculpture presents a visual impact of both real and fantasy, mobilizing rich emotions and rhythms for the entire Beer Festival and creating a A gorgeous visual impact point.
"This time the cheers projection light show also added interactive technology. There will be a QR code next to the cheers sculpture. The left and right sides are divided into blue and red. Visitors can choose to join one of them. When the interaction begins, the more violent the shaking of the mobile phone, the faster the beer will rise on the sculpture. The winning side will receive a small gift from the Oktoberfest. "Wang Gong introduced.
As a traditional preservation project of the Beer Festival, this year's Beer Festival has also made new innovations in the lighthouses representing 18 "Belt and Road" along the "Belt and Road" and member states of the "SCO" and expanded the lighting range to the wooden house areas of Beer Avenue, Music Avenue, Haiyun Avenue, and East-West and East-West areas, covering the entire area of the Beer City. Due to the expansion of scale and the increase in equipment, precise debugging cannot be achieved with the naked eye alone. In order to bring the most perfect visual effect to tourists, the lighting debugging work here is completed with 2-3 drones.
