There are hundreds of millions of videos on YouTube, and the competition is very fierce.
So, how do you make your video stand out and get the exposure it deserves?
Entrepreneur and SEO content marketing expert Neil Patel shares these 5 simple tweaks that you can tweak any YouTube video to immediately boost their ranking.
If you have videos on YouTube, use these 5 tips (once you master it, you can do it in 6 minutes) and see how it improves your video ranking.
Youtube in colorful toy letters on wood background
1. Fill in video tags with rich keywords
The more keywords you place in the video, the more chance you have to let people find your video.
For example, if you have a video about peanuts and you only use the keyword "peanuts", your video may only appear when people search for peanuts. But what if you insert a related keyword, such as "nuts, cashews, , peanuts, protein foods, almonds", what happens?
people can also find your videos through it. Be sure to use the "tag" field correctly and add as many tags as possible.
2. Improve your video description
website cannot extract keywords accurately from the voice audio in the video, so the keywords in the description are still an important factor in video ranking. If you have a great video, you can use a service similar to speechpad to transcribe your text and get a lot of SEO content right away to improve your video ranking. Now, not only do you make your videos easier to use, you will also see the final improvement in rankings.
3. Insert the keyword
YouTube is the world's second largest search engine after Google . This means that people can find your videos through keywords. Titles account for the highest proportion of search weights. Therefore, inserting keywords into the video title is most conducive to SEO optimization. Choose a headline with rich descriptions to help people understand immediately what the video is about.
4. Make a lot of pointing external links to your video
Most people think external links are a way to improve their website ranking, but it also plays an important role in the page ranking of YouTube videos. When you have many authoritative websites that point to your YouTube videos, their keyword rankings are higher, which increases the number of visits to your website. From your website, people can see more of your videos, which improves the ranking of these videos. Soon, you have a popular video network that provides huge traffic to each other and grows every day.
In order to save time doing external search engine optimization , you can use services like AudienceBloom.
but there is another trick. If you embed your own video in your blog, just below the video, add a link on YouTube. Most videos on YouTube are not linked outside of YouTube. Such a simple trick can make your videos surpass your competitors.
5. Insert video at the end of the video Recommended
You try to get as many people as possible to watch your YouTube videos.
This is a great opportunity: show your other related videos at the end of the video!
This is the moment when your audience is most concerned about your content. If you link to your other two videos for every video you make, you will get a huge network of video links, thereby improving their ranking and traffic.
