Not long after the lively and crazy Double Eleven, a wave of big shock occurred in the e-commerce circle, and the tens of millions of internet celebrity anchors Xueli was banned!
"Snow Li and Lin Shanshan Weibo was blocked" This hot search made the two of them once again become the object of discussion among netizens.
Image source: Weibo
Oh, the last time I became popular was because of "Snow Li and Lin Shanshan were punished for evading taxes." emmm... It seems that it is not positive news...
Image source: Weibo
Perhaps some readers don’t know who these two people are yet, so let’s take a look at their brief introduction first~
Snow li, real name is Zhu Chenhui , is the chairman and CEO of Chenfan Group, and is also a very popular Internet celebrity in selling goods.
Image source: Baidu Encyclopedia
(Some netizens said that Sydney is also one of the ex-girlfriends of Wang Sicong . There is also part of the reason why Sydney is popular and Principal Wang.)
Image source: Weibo
Under the years of careful operation of Sydney and its team, they Weibo attracted more than 15 million fans, more than 28 million followers in Taobao store, and other social media platforms also have more than 1 million fans.
Image source: Taobao
It is no exaggeration to say that has 50 million fans on the Internet, and has a celebrity in a place that ordinary internet celebrities cannot touch. It is not inferior to many celebrities and is the real head traffic.
According to this year's Double Eleven news, the first pre-sale battle of Sydney live broadcast room on October 20 created 930 million sales! Second only to Viya and Li Jiaqi , it ranks third.
Image source: Southern Metropolis Daily
. During last year's Double Eleven, the total transaction volume of that Sydney Li brought goods on Taobao live streaming reached 2.5 billion yuan, the total number of viewers in the live broadcast room was 373 million, and the total number of topics exposed was 3.45 billion.
Image source: Taobao Live
Not only that, according to relevant netizens, the annual income of Sydney is as high as more than 80 million yuan.
Image source: Hu Huacheng
Many companies have less net profits than her in a year... What a great guy...
Lin Shanshan is an internet celebrity signed by Chenfan Group and has more than 20 million fans on the entire network. There is news that she and Sydney are "good sisters and good partners with the same ideas and goals."
Picture source: Baidu
Ha... I didn't expect that the two strong women were banned from tax evasion... In a sense, they are really "like sisters"...
Of course, Sydney's popularity is not calm, accompanied by a lot of "black materials".
For example, the plagiarism storm in women's clothing in Taobao stores.
The i_am_chen_official brand, which was plagiarized earlier, once posted on Weibo, asking Sydney to apologize publicly. They believe that Sydney has a default attitude towards plagiarism and pretends to turn a blind eye. Sydney's public relations team refuses to admit their mistakes and avoids the important things and is forced to speak out.
Image source: Weibo @i_am_chen_official
Short Sentence brand, who has been shot repeatedly, also directly opened a jacket from the Sydney Taobao store on Weibo, indicating that it once again plagiarized its own design.
Image source: Weibo @Short Sentence
Image source: Weibo @Short Sentence
In addition to plagiarism, the news that fake goods were sold in the live broadcast room of Sydney also troubled many consumers.
Just search for it casually and we can see the unlucky experiences of many netizens.
Image source: Weibo
Image source: Weibo
Not only that, a message was also exposed on the Internet recently, saying that "Sydri Company does not pay social security to employees"!
Image source: Weibo
Good guy, as a working duck, he clenched his fists when he saw this! Paying social security to employees is the most basic obligation of a company!
However, Chenfan E-Commerce Co., Ltd. has responded to this matter and stated that "Since its establishment, the company has paid employee social security in accordance with the law."
Having said so much, the biggest "black material" between Sydney and Lin Shanshan is of course "tax evasion" .
On November 22, the Zhejiang Provincial Taxation Bureau of the State Administration of Taxation issued an announcement: Zhu Chenhui and Lin Shanshan were fined for suspected tax evasion.
Image source: Zhejiang Provincial Taxation Bureau, Zhejiang Provincial Taxation Bureau, Zhejiang Provincial Taxation Bureau,
, recovered taxes and charged a late payment fee on Zhu Chenhui, , and planned to impose a 1-fold fine of 65.5531 million yuan, and , chasing taxes and charged a late payment fee on Lin Shanshan, , and planned to impose a 1-fold fine of 27.6725 million yuan.
Tsk, these two sisters will pay more than 90 million yuan in taxes and fines together, but they are really partners with the same goal.
It is reported that from 2019 to 2020, Zhu Chenhui and Lin Shanshan established sole proprietorships in Shanghai, Guangxi, Jiangxi and other places, and fictitious business transformed their personal salary and salary and labor remuneration income into business income of sole proprietorships, escaping personal income tax .
Their two people violated relevant tax laws and regulations, seriously disrupting the tax collection and management order. Not only did he receive a high fine, but he was also criticized by many official media.
For example, " People's Daily " said: "Remediate live broadcast chaos. Tax evasion will inevitably be held accountable, and other chaos cannot be let go!"
Picture source: Weibo @ People's Daily
After the penalty announcement was issued, Sydney and Lin Shanshan successively issued letters of apology. Confession: "It is the fault of the shallow tax legal awareness. I have deeply realized the seriousness of the problem. I will immediately pay a fine to stop broadcasting and rectify it. Thank you for your support..."
Image source: Zhu Chenhui
Image source: Lin Shanshan
Eh? Wait... Yaya was reading the apology letter from the two, why did she feel exactly the same?
No wonder netizens didn’t accept the apology. Many people said, “Snow Li and Lin Shanshan are really sisterly, and they all take the same path for public relations.”
There are also many netizens saying, “What’s the use of apology to pretend to behave? The Taobao store has changed its name and continues to sell goods!”
Picture source: Weibo
At present, the Weibo accounts of both Sydney and Lin Shanshan have been blocked. Sydney's private Weibo account "Fili sister jfiensksl" was also banned and punished.
This private Sydney Douyin account is no longer available today.
. The official official account of Sydney, which was released yesterday's Double 12 event preview, is now blocked because the account is blocked and the content cannot be viewed.
It seems that Sydney really can’t wait for Double Twelve now. The consequences of violating laws and regulations are unaffordable.
is just like the People's Daily commented. The live streaming market for internet celebrities needs more standardized guidance and supervision. When will the chaos in live streaming be rectified?
I hope the Internet celebrity industry will not have the next " Yali " or "Golden Pear".
