▲Weibo: @Liu Haoran turbo
December 8, 2021, Baicaowei officially announced that Liu Haoran has become the brand spokesperson, challenging the difference between Baicao snacks, and taste the delicious food together, just "Hao" this bite of Baicaowei.
Baicaowei is a domestic casual snack brand. It established its first offline store in 2003; it started its e-commerce model in 2010 and entered Taobao Mall; it won the most growth brand of the China Chain Business Golden Kirin Award in 2012; since 2015, Baicaowei has started entertainment marketing first in the industry, appearing in many film and television dramas such as "My First Half of Life" and " Three Lives Three Worlds Ten Miles of Peach Blossom "; in May 2018, Retail Tong Baicaowei's sales exceeded 100 million yuan, and it is the first casual snack brand with a 100 million yuan selection module in Retail Tong Intelligent Selection Module; on June 1, 2020, Pepsi Company acquired Baicaowei, and Baicaowei became an independent business unit of Pepsi Asia Pacific.
▲Weibo: @Baicaowei
Baicaowei has always adhered to the vision of "becoming a food company respected by the whole world". With the mission of "let more people eat safe and healthy food", it has been deeply engaged in the Chinese snack food industry for more than ten years. The brand has interacted with consumers through creative content such as IP cooperation and film and television drama implantation, creating a "delicious and fun" and healthy brand image.
▲Weibo: @Baicaowei
As a young actor, Liu Haoran has constantly challenged different roles and has starred in many excellent works one after another, won the recognition of many audiences, and successfully tested the editor. He joined China Coal Mine Art Troupe , becoming a "boyfriend in the system" with very positive energy in everyone's heart. This time, Baicaowei chose Liu Haoran to become the brand spokesperson, which is also highly consistent with the brand's healthy, vibrant and high-quality image.
There are many types of snacks that can be selected. Many friends don’t know which one to start, and they are afraid that they will step on the thunder, so A Shang bought four types of snacks to let them taste which snacks from Baicaowei are the most worth buying.
We bought four categories in total: spicy snacks, dried fruits, pastries, and nuts.
Spicy Theater (spicy snacks):
Duck clavicle:
Sweetness: ⭐⭐
Spicyness: ⭐⭐⭐
Hotness: ⭐⭐⭐
https://www.youtube.com/ tml12
duck neck:
sweetness: ⭐⭐
spicyness: ⭐⭐⭐
hint: ⭐⭐⭐⭐
taste: ⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐ � 0 spicy: ⭐⭐⭐
numbness: ⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐� ml4
One-character dried tofu:
Spicyness: ⭐⭐
Hotness: ⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐ If you must recommend it, spicy pork slices are a good choice. Although they are oily, they are very fragrant.
Popular dried fruit clubs (dried fruit):
Dried mango:
Sweetness: ⭐⭐✨
Acidity: ⭐⭐⭐⭐⭐
Taste: ⭐⭐⭐⭐️
Recommended index: ⭐⭐⭐✨
▲Weibo: @Baicaowei
Dried strawberries:
Sweetness: ⭐⭐⭐
Acidity: ⭐
Taste: ⭐⭐
Recommended index: ⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐⭐ l0 Odor: ⭐⭐⭐⭐️✨
Taste: ⭐⭐⭐
Recommended index: ⭐
Popular dried fruit club gift packages, friends recommend dried mangoes, which are sour and sweet, and have a soft taste. The disadvantage is that they are too small and not enough to eat. The yellow peach can has a stinking smell when you open the lid, and it feels like " biochemical weapon ". I personally don't recommend it.
Pastry :
Hand-torn bread:
Sweetness: ⭐⭐⭐
Milk fragrance: ⭐⭐⭐⭐
Milk fragrance: ⭐⭐⭐⭐
htt ml3 taste: ⭐⭐⭐
Recommended index: ⭐⭐✨
Seaweed meat floss roll:
Sweetness: ⭐⭐
Salty aroma: ⭐⭐⭐✨
Crispy feeling: ⭐⭐⭐⭐️
Recommended index: ⭐⭐⭐️✨
▲Taobao: Baicaowei Flagship Store
Family New Year's Eve dinner (nuts):
▲Weibo: @Baicaowei
Paper-brown walnut :
Easy to peel: ⭐⭐⭐⭐️
Mellow fragrance: ⭐⭐✨
Feeling: ⭐⭐✨
Recommended index: ⭐⭐⭐⭐⭐⭐
Hawaiian nuts:
Milk aroma: ⭐⭐⭐✨
Taste: ⭐⭐⭐⭐⭐
4
Recommended index: ⭐⭐⭐️
Crab roe broad beans:
Salty aroma: ⭐⭐⭐️
Crab roe flavor: ⭐⭐⭐️
taste: ⭐⭐✨
Recommended index: ⭐⭐⭐⭐⭐⭐⭐
Smile chestnut:
Sweetness: ⭐⭐⭐
Softness: ⭐⭐⭐⭐⭐ ✨
Taste: ⭐⭐✨
Recommended index: ⭐⭐✨
"Taste of the Year" gift box does not have stunning styles, but there are no styles that are on the whole. They are basically suitable for all ages and young, which is very suitable for stocking up during the New Year.
After tasting all the products, A Shang’s two good friends recommended their favorite products based on their personal taste.
Da Fanzi: New Year's flavor gift box, dried mango
Little rice balls: New Year's flavor gift box, seaweed meat floss roll
In general, most of Baicaowei products do not step on the thunder, and new products are constantly being launched every year to explore interesting marketing methods. Through creative content and methods such as entertainment marketing and offline activities, we can establish contact with younger and more trendy new generation consumers and achieve interaction. In 2022, let’s look forward to what other surprises Baicaowei will bring!
▲Weibo: @Baicaowei
Ashang Welfare:
Follow Shangyi Media Weibo, forward and comment on this evaluation video, Weibo Repost High 100+, and a fan will be randomly selected on January 20 to send Haicaowei "Taste of the New Year" gift box . Come to Weibo to participate~Bring Baicaowei gift box home for the New Year!
